How Kids Changed The Way We Design for Adults

@doberman

This is just a taste of what we’ll share at SXSW 2015.

Kids can’t read. Kids don’t have patience. Kids don’t care what you want. Kids won’t make an effort to please you. Kids aren’t loyal to your brand.

@doberman

Kids may not seem serious. But we need to take them seriously.

@doberman

Vad tyckte du om...

Smileymetern - funkar bra med små barn också. De drar ett streck upp från ledsna gubben mot den glada, olika långt beroende på hur roligt det var.

1. It’s ok to be wrong. Dare to guess!

@doberman

Our seemingly kid-friendly surveys failed miserably.

@doberman

@doberman

@doberman

A mental health first aid kit. Is it perfect? Not yet.

2. Kids want to play. Adults do, too!

@doberman

@doberman

@doberman

Adults don’t read. Adults don’t have patience. Adults don’t care what you want. Adults won’t make an effort to please you. Adults aren’t loyal to your brand.

@doberman

We have much more with you at SXSW 2015!

Thank you!

@doberman