Transcript

1999 NOWTHE HISTORY OF EMAIL

1999

2004GMAIL LAUNCHES!

MAXSTORAGE 1GB

UNLIMITED STORAGE!

2007COMPETES WITH GMAIL

BY OFFERING

2003

CAN-SPAM THE FIRST NATIONAL STANDARDS

FOR SENDING COMMERCIAL EMAIL!

ACT OF 2003

FreshAddress®

HELPING COMPANIES BUILD, UPDATE, SEGMENT & CLEAN

THEIR EMAIL LISTS!

1999

MADE MOBILE EMAILMORE ACCESSIBLE

MOBILE EMAILBECOMES THE NEWBUZZWORD!

400 MILLIONEMAIL ACCOUNTS

WORLDWIDE

AOL REACHES 34 MILLION MEMBERS

2002

PRESIDENTIAL CANDIDATE BARACK OBAMA COMPILES A DATABASE OF

13 MILLION+ EMAIL ADDRESSES

2008

CANADIAN ANTI-SPAM LEGISLATION (CASL)

OBAMA’S TEAM BROKE NEW GROUND, USING INTERNET TO BUILD A NEW KIND OF

POLITICAL MACHINE!

2014

CANADA PASSES THE2014

25%APPLE IPHONE

14%GMAIL

16%OTHER

13%MICROSOFTOUTLOOK

12%APPLE IPAD

8%APPLE MAIL

6%YAHOO! MAIL

6%HOTMAIL

EMAIL CLIENT USAGE WORLDWIDE!

2016EMOJI USE

IN EMAIL MESSAGES

750 MILLIONEMAIL ACCOUNTS

WORLDWIDE

625 MILLIONEMAIL ACCOUNTS

WORLDWIDE

1.8 BILLIONEMAIL ACCOUNTS

WORLDWIDE

3.1 BILLIONEMAIL ACCOUNTS

WORLDWIDE

1 BILLIONEMAIL ACCOUNTS

WORLDWIDE

2011

2013

CONSUMER VS.CORPORATE

75%

25%

WORLDWIDE MAILBOXES

EMAIL IS THE #1 MOST POPULAR ACTIVITY ON SMARTPHONES

78%OF USERS CHECK EMAIL ON THEIR

MOBILE PHONE

2005

CHILD PROTECTIONEMAIL ADDRESS

LAWSUTAH &

MICHIGANPASS THE

2013

21% OF CONSUMERS

CHECK THEIR EMAILBEFORE BREAKFAST

Sources: Email Statistcs: http://www.emailmonday.com/mobile-email-usage-statistics - History of Email Timeline: http://vashiva.com/vashiva-inventing-email/Social Media History: http://www2.uncp.edu/home/acurtis/NewMedia/SocialMedia/SocialMediaHistory.html - CANSPAM Act: http://blog.hubspot.com/marketing/what-is-can-spam-ht -Gmail History: http://www.cnn.com/2010/TECH/04/01/cashmore.gmail/ - Utah Michigan Laws: https://www.protectmichild.com/compliance.html - Obama’s Voter Database:http://www.propublica.org/article/three-things-we-dont-know-about-obamas-massive-voter-database - Email Statistics 2014: http://www.radicati.com/wp/wp-content/uploads/2011/05/Email-Statistics-Report-2011-2015-Executive-Summary.pdf - Email Client Usage: http://emailclientmarketshare.com - CASL Anti Spam Legislation: http://fightspam.gc.ca/eic/site/030.nsf/eng/home - Email Photo: http://www.freshminds.net/2011/05/72-of-companies-ignore-influence-of-email-on-social-media/ - Email Statistics 2015-2019: https://www.radicati.com/wp/wp-content/uploads/2015/02/Email-Statistics-Report-2015-2019-Executive-Summary.pdf - Email Statistics 2013-2017: http://www.radicati.com/w-p/wp-content/uploads/2013/04/Email-Statistics-Report-2013-2017-Executive-Summary.pdf - GDPR: https://gdpr.eu/what-is-gdpr/ - CCPA: https://oag.ca.gov/privacy/ccpa - Transformation of Emails: https://www.getresponse.com/blog/transformation-of-emails - Phishing Scam: https://utecit.com/corporate-security-breaches-come-in-all-shapes-and-sizes/ - Email Statistics 2018: https://www.disruptiveadvertising.com/marketing/email-marketing-statistics/#:~:text=Email%20marketing%20has%20an%20average,adults%20send%20or%20read%20email. - Emails Sent Each Day: https://verifybee.com/how-many-phishing-emails-are-sent-each-day/

3.6 BILLIONEMAIL ACCOUNTS

WORLDWIDE

2015

INTERACTIVE EMAILS BECAME A TREND

2017

TO SPAM EMAILS FROM FAKE VENDORS

3.8 BILLIONEMAIL ACCOUNTS

WORLDWIDE

3.9 BILLIONEMAIL ACCOUNTS

WORLDWIDE

4 BILLIONEMAIL ACCOUNTS

WORLDWIDE

2018

GENERAL DATA PROTECTION

REGULATIONS (GDPR) WAS PUT INTO EFFECT

2018

2019

OCCURS AT

2020

WENT INTO EFFECT FOR RESIDENTS OF CALIFORNIA

775%INCREASED BY&

HTML INTEGRATED WITH CSS

$676 MILLIONBUSINESSES LOST

GDPR

HIGH

EST EMAIL OPEN RATE

11 A.M.

CALIFORNIACONSUMER

PRIVACYACT 14.5 BILLION SPAM EMAILS

ARE SENT EVERY DAY

4.1 BILLIONEMAIL ACCOUNTS

WORLDWIDE

2021

APPLE ANNOUNCES NEW EMAIL PRIVACY FEATURE CALLED

MAIL PRIVACY PROTECTION

Recommended