Growing the pie: the importance of Asia to NZ’s exports
Presentation to the EPIC NZ conference
John BallingallDeputy Chief Executive18 May 2012
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Outline
► Why NZ needs to lift its exports► How Asia helped us through the recession► NZ exports are already shifting toward Asia► The shift is expected to continue► On-going NZ opportunities► FTA benefits/risks
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NZ needs to lift its exports
Source: OECD
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Asian demand helped us through GFC
Source: Stats NZ
Contribution to NZ's goods export growth, past 3 years
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Goods trade is shifting to emerging-Asia…
Source: Stats NZ
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…as are exports of services
Source: Stats NZ & Education Counts
through visitor arrivals and international student numbers*
* (2011) Does not include Australian students
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Asia is NZ’s biggest F&B market
Source: Coriolis (2012)
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…and will continue to grow due to
Source: IMF
the region’s rapid growth in income and economic importance
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Demand for NZ exports…
Source: ITC
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…is growing quickly in Asia
Source: ITC
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NZ has a current advantage from FTAs
NZ-China FTAChina tariffs
NZ All others
Milk Powder 0' 10Beef 0+ 12Wool 0* 38Lamb 0+ 15Butter 0= 10
'Eliminated in 2012+Eliminated in 2016
*Country specific tariff quota of 28,941 tonnes=Eliminated in 2017
AANZFTAIndonesia tariffs
NZ All others
Milk Powder 0' 5Frozen Beef 0 5Malt extract 0 5Butter 0 5Fibreboard 0 5
'Eliminated in 2019
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Summary
► NZ’s export performance has been lagging► China lessened our burden from the GFC► NZ export patterns are shifting to Asia► The region’s performance will see this continue► Asian demand for NZ’s exports is growing rapidly► FTAs present NZ with a temporary advantage in
some of these markets