@jostleme
Bridging the Engagement Gap.Four things that drive engagement.
Deb Lavoy@deb_lavoy
www.jostle.me
The Engagement Gapmisunderstanding the importance or practiceof employee engagement and what’s needed to cultivate it.
- Brian Solis
RESEARCH – 316 people
67% EMPLOYEES 33% EXECS
EXECS WHO BELIEVE EMPLOYEE ENGAGEMENT IS IMPORTANT
99%
AVERAGE EMPLOYEE ENGAGEMENT
EMPLOYEES
EMPLOYEES:
RATE YOUR OWN ENGAGEMENT
EXECS:
RATE YOUR EMPLOYEES’ ENGAGEMENT
EXECS
5.46 5.88
AVERAGE EMPLOYEE ENGAGEMENT
DOES YOUR COMPANY HAVE AN EMPLOYEE ENGAGEMENT PROGRAM?
WITH WITHOUTALL WITH WITHOUTALL
EMPLOYEES EXECS
5.5 5.9 4.7 5.9 6.6 5.2
EMPLOYEE COMMS
NEWSLETTER TOWNHALL EMPLOYEE RECOGNITION
PROGRAM
INTRANET
EMPLOYEES RATE AS “VERY ENGAGING”
6% 19% 22% 15%
WHAT HAS IMPACT?
CORRELATION COEFFICIENT: 1.0 = perfect correlation0.7 - 0.9 = strong correlation
Correlation coefficient: likelihood that the variable predicts engagement.
PROUD TO WORK HERE
0.8
RESPECT FOR LEADERSHIP
0.75 0.75
POSITIVE CULTURE
AVERAGE EMPLOYEE ENGAGEMENT
DOES YOUR WORK MATTER TO...?
CUSTOMERS LARGER CAUSE
COMPANY
MATTERS
6.2 5.8 6.2 2.8 3.4 4.2
DOESN’T MATTER
CUSTOMERS LARGER CAUSE
COMPANY
11
SO - FOUR THINGS THAT ENGAGE EMPLOYEES
RESPECT PRIDE WORK THAT MATTERS
CULTURE
How do we do that?
RESPECT FOR EXECS
respect
HUMILITY
COMPETENCE
TRANSPARENCYINTEGRITY
COMPANY PRIDE
pride
QUEST
AUTHENTICITY
IMPACT
ROLE
WORK THAT MATTERS
to a larger cause
to customers
to the company
Context
Connectedness
Transparency Engagement
Constant reminders
Work that matters to the company
culture
HIRE AND TRAIN
TREAT PEOPLE WELL
COMMITDECISIONS GUIDED BY
VALUES
GUTS
Positive Culture
http://www.jostle.me/blog/the-city-of-waterloos-intranet-launch-video-like-a-valentine-to-their-entire-team
What about communications?
LEADERSHIP PEER-to-PEER
FREQUENCY INCLUSION AUTHENTICITY
VALUES
EMPATHY
Using communications to promote engagement
33
SO - FOUR THINGS THAT ENGAGE EMPLOYEES
RESPECT PRIDE WORK THAT MATTERS
CULTURE