More than half of local adults read the Milwaukee Journal Sentinel in print & online.Source: 2014 R1 Scarborough Newspaper
Penetration Report, top 50 populated markets.Source: According to the 2013 R1 Scarborough Report, 53% of adults residing in the 10-county Milwaukee media market read the Journal Sentinel each week in print and/or online.
1 Market PenetrationAverage Daily, Average Sunday, Weekly Print & Online Combined
#
News Travels Fast to a Strong & Loyal Readership• Engaged readers = word-of-mouth
marketing• Ability to reach out to broader or
more specific audiences• Strengthen your brand and bond with
the community• Any marketing message has
potential to go viral• Best-in-class reporting: Pulitzer Prize
winner, 2008, 2010, 2011• Leading voice in commentary on
social issues• Driving change in Milwaukee,
Wisconsin and nationwide 3
Your HIGH IMPACT options• Homepage Auto-Expanding Pushdown• Accompanied by Clickable Wallpaper
JSOnline Homepage has an average daily traffic of 220,000 pageviews
SOURCE: Google Analytics 2015
You choose one of the following two options to run twice monthly on the
JSOnline Homepage
Your HIGH IMPACT options• Homepage Slider Ad Unit• Accompanied by Clickable Wallpaper
JSOnline Homepage has an average daily traffic of 220,000 pageviewsSOURCE: Google Analytics 2015
Sidekick ad features large ad space with video and multi-click
capabilities
Click ad for demo
Same HIGH IMPACT presence on JSONline Sports Index Page• Auto-Expanding Pushdown OR Slider Ad Unit• Accompanied by Clickable WallpaperJSOnline Sports Index has an average daily traffic of 22,500 pageviews
SOURCE: Google Analytics 2015
Expandable Big Box Ad Unit• Starts expanded -300x600• Served on JS Homepage and all main
section fronts
Half Page Ad Unit• Served Above the Fold in the
second Big Box position• Ad has dominant presence
throughout all of JSOnline
Run of Site Banner AdsServed Above the Fold o a mix ofDesktop, tablet and mobile.(Reaching people anywhere theyaccess their news)
Run datesMonthly
Impressions
TOTAL NET Monthly
InvestmentHomepage Pushdown w/ Wallpaper
(1) day per month Sponsorship $XXXXX
ORHomepage Slider w/ Wallpaper
(1) day per month Sponsorship $XXXXX
ANDSame High Impact Ad Unit on Sports Index
(2) days per month Sponsorship
Expandable Big Box 4/1/15 – 12/31/15 150,000
Half Page Ad Unit 4/1/15 – 12/31/15 100,000
Run of Site Banner Ads 4/1/15 – 12/31/15 150,000
Added Value Ads 4/1/15 – 12/31/15 93,000
THANK YOU