Sourcing

Channels:

Strategies for the Most Popular Social Network

By: Geoff Peterson Managing Principal, General LeadBlogger, StaffBytesAuthor, The Sourcer’s Playbook

http://www.facebook.com/geoffpetersonhttp://www.linkedin.com/in/geoffpetersonhttp://twitter.com/geoffpetersonhttp://friendfeed.com/geoffpetersonhttp://www.google.com/profiles/gpeterson23

Live From Pittsburgh, PA…

Sourcing Channels Schedule

Social & Business Networks

The Blogosphere

Search Engines

Mobile Technologies

Social Media

RSS/Bookmarking/Video

Facebook Strategies6/18 & 6/19

Twitter Twaining7/7 & 7/9

Google’s Impact on Social Recruiting

7/14 & 7/16

On Your Mark, Get Set, Facebook…

Fast Facts:

-200 Million Members (1/5 of all Internet

Users)

-4 Billion Pieces of Info; 850 Million Photos;

8 Million Videos (Every Month)

-Users Spend Avg. of 20 Minutes/day

on the Site

-10K+ Independent Sites on Facebook Connect

StrategicThoughts…

Take Advantage of Free Facebook Applications

Use 3rd Party Tools to Stay Connected

Follow The Leaders

Get a Facebook Marketing Strategy

Measure & Follow Online Discussions