Enjoy the chaosHenriette Weber Andersen, Li08
What’s vital for businesses and marketing
these days?
We are a part of...
...the “silent revolution”
As part of the silent revolution I am battling emptyness
Just like Bastian and Atreyu did in “the never ending story”
e normal business approach
Does it make sense anymore ?
e business of busines is business
So where’s the chaos ?
Everyting is changing...
Marketing is changing too
What are the companies afraid of ?
Face the anarchy
Enjoy the chaos
As revolutionaries...
....We want conversation first
(Businesses are the other way around)
We want a relationship
Preferably 1 on 1
You want a piece of me?
Meet me where I am on my premises
No noise ! - please
(No noise = effective marketing)
Marketing as natural presence
e internet is surroundings without a center
e consumer capitalism has already won !
now go do something radically and utterly different !
ank you