Engaging Teens: Taking Health Class Out of the
ClassroomJessica KenDigital Communications Associate
April 7,8 & 9, 2013
San Francisco, CA
Sixth Annual Conference on Youth + Tech + Health
Twitter: @justjken
THE VANISHING
DIGITAL DIVIDE
Creating Text Messages
• Youth driven messages
• Diverse topics
• A dash of pop culture
Designing a Website
• What’s hot?• Is it easy to
use and read?
• Will it come up in search?
Question: How will more teens find out about helpful resources like this?
Social Media: the only thing in public health that we WANT to go viral via @justjken
#ythlive #socialmedia
Imagine a world where public health content was as
popular as Gangnam Style.
You’ve got to keep up with
the trends and find where
teens are at.
The best content is
original yet relevant.
Sources:• YTH Live Google Hangout: http://ythlive.org/google-hangout/sms-text-messaging/• 2010 ISIS White Paper: http://www.isis-inc.org/techsex_usa.php • 2013 Pew Research Study: http://www.pewinternet.org/Reports/2013/Teens-and-Tech.aspx
For Further Information:
ContactJessica Ken
Digital Communications Associate
email: [email protected]: @justjken
VisitYTH
yth.org