B R A N D E N G A G E M E N T &
ACTIVATION
V
Brand Development, Campaign, Consumer Activation and
Digital Engagement
irtual eyes is a creative agency with a equal leverage to Advertising and Engagement
Marketing , in short we make sure your brand is seen, heard and felt and create a buzz in
the market.
We’re a boutique but we’re perfectly in shape and put together a good fight both offline and
online i.e. advertising, film, design, events, digital, experiential, and every other skill in our
armory, to help our clients ,connecting consumers with their brand proposition and busi-
ness beliefs.
Scape To BeautyScape To Beauty
www.fns.co.in
OUR CLIENTS
Scape To BeautyScape To Beauty
JAIPUR MARRIOTT
K E Y I N F L U E N C E R ACTIVATION
Scape To BeautyScape To Beauty
Engagement Program : Conclave on Precast Fit For PurposeTarget Audience : Key Influences (Architects, Engineers, Interior Designers) of
Jaipur, RajasthanQuantity : 300Year of Execution : 2014Event Location : Marriott, JaipurEvent Duration : 1 dayEvent Itinerary : Technical Sessions, Presentations by Experts from Industry
from India & Abroad, Entertainment Evening.Work Flow : Stage Design, Venue Branding, Presentations Preparation, Event Activity Design
& SupervisionBudget Outlay : 17 Lakhs
C O N S U M E R & T R A D E ACTIVATION
Engagement Program : Styles You GorgeousTarget Audience : General Consumers Objective of Activation : Awareness about new brand identity & new product in Hair careLocations : International Trade Fair, Mall Activation in Delhi NCRDirect Consumer Reach : More Than 1,00,000Year of Execution : 2012 & 2013Activation Itinerary : Product Showcasing and Styling ContestWork Flow : Stall Designing & Branding, Contest/Activity Designing.Budget Outlay : 7 Lakhs
C O N S U M E R & T R A D E ACTIVATION
www.fns.co.in
C O N S U M E R & T R A D E ACTIVATION
www.fns.co.in
Occasion : Aahar Target Audience : Hospitality Sector & General ConsumersEstimated Quantity : 300000 Per YearYear of Execution : 2013 & 2014Event Location : Pragati MaidanEvent Duration : 7 DaysWork Flow : Stall Design, Complete In stall branding designs & Venue Branding
C O N S U M E R & T R A D E ACTIVATION
www.fns.co.in
Occasion : Aahar Target Audience : Hospitality Sector & General ConsumersEstimated Quantity : 300000 Per YearYear of Execution : 2013 & 2014Event Location : Pragati MaidanEvent Duration : 7 DaysWork Flow : Stall Design, Complete In stall branding designs & Venue Branding
JAIPUR {RAJASTHALI}
T R A D E ACTIVATION
Engagement Program : Defending LivesTarget Audience : Business Associates & Trade Partners of RajasthanQuantity : 200Year of Execution : 2013Locations : Rajasthali Resort, Kukas RajasthanEvent Occasion : New Brand Launch & Business ConferenceEvent Duration : 2 DaysEvent Itinerary : Brand Launch, Business Conference & Entertainment EveningWork Flow : Stage Design, Venue Branding, Presentations Preparation, Event Activity
Design & SupervisionBudget Outlay : 12 Lakhs
C A N T E R ACTIVATION
Engagement Program : Defending Lives / Sadev SurakshitProgram Type : Road Show/Canter ActivationTarget Audience : Dealers, Masons, Barbenders, Contractors, General ConsumersArea : Rajasthan (Multiple Cities)Duration : 1.5 MonthsDirect Target Audience : 2000Year of Execution : 2013Objective : Awareness of New Brand 'Defendo'Itinerary : Engagement through Technical contents & Contests.Work Flow : Canter Designing Engagement Activity Design & SupervisionBudget Handled : 5 Lakhs
C A N T E R ACTIVATION
Engagement Program : Ander Se Strong Yani Life Long Nature of Program : Road Show/Canter ActivationDirect Target Audience Reach : 3000Year of Execution : 2013Location : Eastern U.PDuration : 2 MonthsWork Flow : Activity Conceptualization, Canter Design, Contests
Design & Supervision.Budget Outlay : 6 Lakhs
K E Y I N F L U E N C E R ACTIVATION
Engagement Program : Ander Se strong yani Life LongNature of Program : MeetTarget Audience : Bar Benders, Masons & Contractors Area of Execution : Lucknow, Gorakhour, Faizabad, Varanasi, Basti, Gonda,Number of Meets : 11 Quantity of Attendees per meet : 300Year of Execution : 2010 & 2011Event Itinerary : Technical Sessions, Presentations &
Open Forum Discussions Budget Outlay : 7 Lakhs
K E Y I N F L U E N C E R ACTIVATION
K E Y I N F L U E N C E R ACTIVATION
B U S I N E S S A S S O C I A T E S CONFERENCE
LEBUARESORTS
Engagement Program : Rishta Vishwas KaTarget Audience : Trade Partners & Business Associates from Rajasthan & Eastern U.PEvent Occasion : Annual Conference & Launch of Steel Pipes & Tubes Business VerticalEvent Location : Status Club, Kanpur Event Duration : 1 DayEvent Itinerary : Business Conference, Product Launch & Entertainment EveningWork Flow : Stage Design, Venue Branding, Event Activity Design & SupervisionBudget Outlay : 15 Lakhs
T R A D E ACTIVATION
Engagement Program : Rishta Vishwas KaTarget Audience : Trade Partners & Business Associates of RajasthanGuests engaged : 350Year of Execution : 2013Event Occasion : Annual Business ConferenceEvent Location : Lebua Resort, JaipurEvent Duration : 2 DaysEvent Itinerary : Business Conclave & Entertainment EveningWork Flow : Stage Design, Venue Branding, Presentation Preparation, Event Activity
Design & SupervisionBudget Outlay : 21 Lakhs
K E Y I N F L U E N C E R ACTIVATION
Engagement Program :Rishta vishwas KaTarget Audience : Masons & Bar BendersQuantity : 2500Year of Execution : 2009, 2010Locations : Jaipur, Chittodghad, Bikaner, Jodhpur, Kota, Bhilwara,
Kanpur, Agra Event Occasion : Technical SeminarTotal Meets : 15Work Flow : Stage Design, Venue Branding, Event Activity Design & SupervisionBudget Outlay : 6-7 Lakhs
C O N S U M B E R ACTIVATION
Engagement Program : Banaiye Apne Har Time ko Good TimeTarget Audience : General Consumers Objective of Activation : Awareness about new Brand VariantsLocations : Multiple Cities in North IndiaDirect Consumer Reach : 1,00,000Year of Execution : 2010-11Event Description : Mall Activations, Trade Partners Events, Trade FairsWork Flow : Stall Designing, Venue Branding, Activity DesignBudget Outlay : 20 Lakhs
K E Y I N F L U E N C E R ACTIVATION
Engagement Program : Save Steel SymposiumTarget Audience : Architects & Structural Engineers & Trade
Partners & Business Associates. Area of Execution : Agra, Bareilly, Delhi NCR, Kashipur,
Moradabad, AligarghNumber of Meets : 4 Quantity of Attendees per meet : 200Direct Target Audience : 1500Year of Execution : 2012-13Event Itinerary : Technical Sessions, Presentations & Open
Forum DiscussionsWork Flow : Venue Branding, Presentations, Activity
DesignBudget Outlay : 20 Lakhs