Transcript
Page 1: Emerging a user experience strategy

Emerging a User experience Strategy UX Australia 2009

@PennyHagenInteraction Design Human Practice Lab

@MichelleGilmore(for hire!)

people, pencils, post itsEmerging a User Experience Strategy

Page 2: Emerging a user experience strategy

Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

@redrollers

@grantyoung

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Emerging a User experience Strategy UX Australia 2009

@redrollers

@grantyoung

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Emerging a User experience Strategy UX Australia 2009

The shape of the project (what)Its purpose (why)Its possible implementation (how)

A User Experience Strategy

Page 6: Emerging a user experience strategy

Emerging a User experience Strategy UX Australia 2009

The shape of the project (what)Its purpose (why)Its possible implementation (how)

A User Experience Strategy

Page 7: Emerging a user experience strategy

Emerging a User experience Strategy UX Australia 2009

Emerging a User Experience Strategy

The shape of the project (what)Its purpose (why)Its possible implementation (how)

Page 8: Emerging a user experience strategy

Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

We are changing the objective now that we understand what it means for the user”“

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

As a potential student I can find out about the application process

As a potential student I can apply for scholarships

As a potential student I can find an available supervisor

As a potential student I can apply to study at UNSW

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

Flexible, accessible and easy to manage

Cohesive and exhaustive

Create a common language

Shift perspective on the project

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Emerging a User experience Strategy UX Australia 2009

as a potential student I can find out about the application process, find an available supervisor and apply

Page 33: Emerging a user experience strategy

Emerging a User experience Strategy UX Australia 2009

as a potential student I can find out about the application process, find an available supervisor and apply

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

prototypes

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

user stories: a shift in perspective and a tool for discussion

mapping pathways: identify key and complex areas

paper prototypes: rapidly explore different approaches & expose constraints

Emerging a User Experience Strategy

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Emerging a User experience Strategy UX Australia 2009

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Emerging a User experience Strategy UX Australia 2009

What collaborative techniques do other people find valuable?

What other ways are people using to represent the User Perspective in design?

How do other people manage the strategy conversations in the design process?