Anti – smoking Ad campaign
By amanda cramer
1000 BCETobacco grew in north amerira
first and then was taken to the rest of the world
In the 16th, 17th & 18th century tobacco is used as medicine(for example: tobacco smoke enemas)
1884The cigarette making machine is invented
It can produce the same amount of cigarettes in a day that previously took 488 people to do
During WW1 James Duke offers free cigarettes to the troops
Women and SmokingWomen are targeted and are encouraged to hold their cigarettes high as “torches of
freedom”This is considered to be “the soft sell”
In 1945 scientists discover that cigarettes are addictive
1964 U.S. Surgeon General publishes a report on the health consequences of smoking.
Deception and manipulation by the tobacco industryThe 5 ‘S’s’
- sex- slimness
- sophistication- success- status
1993EPA and SHS publish a report that states second hand smoke
kills!
B.C. passes legislation
• 1986 businesses must have smoke free work environments• 1987 Canada bans tobacco ads• 1994 Law passed – you must be 19 years old to buy tobacco
1995 Supreme Court Ruling- tobacco companies can sell and advertise- warnings must be posted on all packages
It is estimated that by the year 2030
Tobacco related illnesses
Will be the #1 cause of death
DON’T SMOKE!