Big Business in the Smallest State:
A Panel Discussion on WordPress
JESSE FRIEDMAN
DIRECTOR PROFESSOR AUTHOR
@PROFESSOR
FACEBOOKfacebook.com/WordPressAndWeb
NEWSLETTERjes.se.com/newsletter
WEBSITEjes.se.com
OPEN SOURCE IDEAS
CLOSE YOUR EYES
NON-USER-INITIATED
DOWNLOADS
ASTONISH
JUST GIVE THEM THE BANANA
IGNORE DATAYOU CAN NOT
PHONE
Modern Browser
GPS
On The Move (possibly)
INTERACTIVE STYLE TILES
http://interactivestyletiles.com
DYNAMIC WEBENVIRONMENT
Website
Content, CTA, etc...Content, CTA, etc...
User User
DYNAMIC WEB ENVIRONMENTS
Realtime, dynamic change to a websites content, using intuition to serve the user, what they want
before they’ve requested it, creating a genuinely unique
experience for that specific user.
I ♥ GPSproximity is key
RESTAURANTSmmmm food
MANHATTAN, NY
SEARCH
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IN COMES DWE
DYNAMIC WEB ENVIRONMENTS
Realtime, dynamic change to a websites content, using intuition to serve the user, what they want
before they’ve requested it, creating a genuinely unique
experience for that specific user.
COOKIES
JCPENNEY
JCPENNEY
SEVEN CLICKS
SEVEN FREAKING
CLICKS
SEVEN CLICKS
AMAZON HOMEPAGE
LOWES
SUPER STORM SANDY
that b*#ch...
I didn't have time to write a short letter, so I
wrote a long one instead.- Mark Twain
MORE AN MORE• Terror alerts on Media Sites
• Travel Information
• Maps of facilities when you’re onsite (hospital)
• Remarketing
REMEMBER• TEST AND USE DATA!
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