- Mass marketing has low conversion rate (around 1,5%); - When ads are regarded as spam, you lost your client.
Problems of mass marketing
- Customers are different. - Customers only pay attention to what matters to them. - Mass marketing ignores both factors above.
Reasons of failure
- The automated tools to resolve marketing problems. - Flexible targeting. - Calculate and analyse of customers online. - Estimate the effectiveness of different marketing campaigns. - Estimate the effectiveness of different marketing channels.
What does your marketing need?
- Improve coordination of marketing processes. - Increase average bill value. - Increase the frequency of purchases. - Clear management matrics. - Optimize the advertising budget. - Keep good business reputation and image.
What does the business need?
An online service for analysing customer loyalty program. It helps you to build interactive communication channels with your
customers via SMS-mailing
Datawiz Loyalty
- Increase customer retention by personalised proposals. - Build the long-term relationship with the customer.
Strategic benefits from Datawiz Loyalty
- Increase Convertion rate: the mass delivery - 1.5%, while target marketing - 20-30%.
- Increase Increase customer visit frequency from 0.8 to 1.7 times per week. - Increaes average bill value by 25-30%. - Reduce churn rate by 17%.
Commercial benefitsfrom Datawiz Loyalty
Datawiz Inc.Ukraine, Chernovtsy,
Nezalezhnosti Av., 129Phone: +38 (050) 337-73-53Е-mail: [email protected]
http://datawiz.io/ru/