Creating Your Online Professional Presence:
How to Create a LinkedIn Profile
• Let’s find out!
What is LinkedIn?
Facebook VS LinkedIn…
• Facebook connects you to friends and family, LinkedIn connects you to professionals
• Facebook you post personal info., LinkedIn you post professional accomplishments
• Facebook you post pictures, LinkedIn you post one professional photo
• LinkedIn is used to find talent, Facebook can be used as a screening tool
Reid Hoffman, LinkedIn Founder
“LinkedIn is the office, Facebook is the backyard BBQ and MySpace is the
bar.”
Why use LinkedIn?
LinkedIn is the world’s largest professional network
Over 60 million members in over 200 countries and territories around the world + 150 industries
Platform for marketing yourself, such as marketing your student employment experience!
Connects you to trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals
Executives from all Fortune 500 companies are LinkedIn members.
LinkedIn Demonstration
How can I use my LinkedIn?
Add your LinkedIn web address to:
Email signature Resume Business Card
Completing the SELP LinkedIn Requirement
Questions?