Business Management
Unit 3 Corporate Mangement
Unit 3 Corporate Management
3 Outcomes
Large-Scale Organisations in Australia
One SAC (20 Marks)
Internal Environment of a Large-Scale Organisation
Two SACs ( 20 Marks each)
The Operations Management Function
Two SACs ( 20 Marks each)
Unit 4 Corporate Management
2 OutcomesHuman Resource Management
Three SACs (20 marks each, 60 total)
Change in ManagementOne SAC (40 marks)
Exam – 50% of score
Class GuidelinesVCAA Rules apply
Keep up with the work
Ask Questions – I like questions
Activities due on or before due date Activities will be typed and emailed to
[email protected] Assessment for activity will be a S or N
You must complete the ‘Test Yourself’ activity and keep a Glossary
Define/Example Three rules
Outcome 1.1 Large-Scale Organisations
in Context
Outcome 1Large-Scale Organisations (LSO) in
Australia LSOs are powerful
They determine: What we will eat, drink and
wear Where we live What work we will do What knowledge and
education will be valued Decisions governments will
make
Need to be able to compete in a global market (globalisation)
What does your Organisation Do?
A business needs to develop a reason for being
Have a vision for the future
And have a clear idea on how it will accomplish what it sets out to do
It does this by;Mission and Vision StatementsGoals, Objectives and Strategies
A Mission StatementA statement of the purpose of an organisation; its
reason for being.
It will include:AimsPrimary StakeholdersHow the organisation provides value
3 Essential ComponentsKey Market – your targetContribution – what do you provideDistinction – what makes you unique
Mission StatementsExample
"To provide the fast food customer food prepared in the same high-quality manner world-wide that is tasty, reasonably-priced & delivered consistently in a low-key décor and friendly atmosphere.”
Who is it?What's the key market?Contribution?Distinction?
Vision StatementsOutlines where the organisation wants to be
Can contain:A long term viewConcentrates on the futureCan be emotiveCan be inspirational
May be part of the of the Mission Statement
Can also include the organisation’s beliefs
Vision StatementExample
Our Vision
Our vision serves as the framework for our Roadmap and guides every aspect of our business by describing what we need to accomplish in order to continue achieving sustainable, quality growth.
People: Be a great place to work where people are inspired to be the best they can be.
Portfolio: Bring to the world a portfolio of quality beverage brands that anticipate and satisfy people's desires and needs.
Partners: Nurture a winning network of customers and suppliers, together we create mutual, enduring value.
Planet: Be a responsible citizen that makes a difference by helping build and support sustainable communities.
Profit: Maximize long-term return to shareowners while being mindful of our overall responsibilities.
Productivity: Be a highly effective, lean and fast-moving organization.
Goals and Objectives Objectives
A statement on how to achieve your mission
SMART
Specific
Measureable
Attainable
Realistic
Time Targeted
The three essentials A Doing Word
Increase, expand, develop…..
What you want to do and by how much Increase sales by 10%
A time frame Increase sales by 10%
by 30 June 2013
StrategiesStrategies are a plan of action designed to
achieve a specific goal
Strategy is all about gaining (or being prepared to gain) a position of advantage over the competition
Our Objective: Increase sales by 10% by 30 June 2013What are some strategies?
Three Types of Organisations
Corporations or CompaniesBHP Billiton, Westfarmers, LINFOX, Australia PostOperating funds come from revenue
Government DepartmentsVictoria Police, Department of Foreign Affairs and
Trade, CentreLink, Department of EducationOperating funds come from government budget
Charities and FoundationsCARE, Red Cross, World Vision, Starlight FoundationOperating funds come from donations
Corporations/CompaniesMake or provide Goods and/or Services
Goal is to make a profit or add to their assets
Public Companies Listed on the Share Market Numerous Shareholders Reporting Requirements
Private Companies Up to 50 shareholder No reporting requirements
Government Business Enterprise (GBE) Government is the shareholder Former government department
Corporations/CompaniesExamples
Public CompaniesWestfarmers, Woolworths, BHP Billiton,
The Reject Shop
Private CompaniesLINFOX, Rip Curl
Government Business Enterprise (GBE)Australia Post, VICRoads, South East Water
Public-Private Partnership (PPP)
Government and companies joining forces on large infrastructure projects i.e., roads, rail systems
ExamplesEastlinkCitylinkSouthern Cross Station
ChallengesLSOs are Complex Organisations
Levels of management Diverse products Globalisation The human factor
The big concern for management
PRODUCTIVITY
More output from less inputs
Productivity and the Kit Kat
How did Kit Kat become more productive?
How did Kit Kat become more productive?
They cut two corners off and changed the bar placement
Functions of an LSO
Management
Operations Human Resources Finance Marketing
Research and
Development
Where good and/or service is made or performed
Looks after staff issuesRecruitingTrainingPlanningPay
Money IssuesTaxationAccounting
SalesAdvertisingBrandingMarket Research
New ProductsResearch
Strategic PlanningDecision Making
What is Large?‘Large’ is determined by three factors
Number of Employees
200 + (according to Aust. Bureau of Statistics)
Revenue
Gross Income (before you pay your costs)
Assets
Value of what the organisation owns
For Public Companies – the value on the share market
Australia’s Largest Companies
Employees Revenue Assets
Westfarmers BHP Billiton NAB
198,960 Employees $62 Billion per year $660 Billion
Transnational CorporationsTransnational/Multination
Owned and based in one country and have branches or subsidiaries in others
Headquarters:Melbourne, Vic
Headquarters:The Hague, Netherlands
Headquarters:Oak Brook, Ill. USA
Outcome 1.1 TaskTask 1: Complete Activity 1.1b on page 10
Task 2: Activity 1.1d on page 11.
Task 3: Complete Activity 1.1e on page 12
All tasks are to be typed and submitted by email on or before the due date
Organisation Type Large (Y or N) Reason
Victoria Police
BHP Billiton
Linfox
VicRoads
Ministry of Defence
Qantas
Virgin Australia
Oxfam
Organisation
Type Large (Y or N) Reason
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