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The Business Case for iPaaS
December 2015
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Housekeeping • The recording will be available to you 2 hrs. after the
webinar• Icons at the bottom of the slide deck allow you to:
◦ Adjust sound◦ Participate in Q&A◦ Contribute to the discussion on twitter @scribesoft –
#DataIntegration & let us know we are #AWESOME!◦ Download a copy of the slide deck◦ Get to know the speakers
• You can ask questions at anytime but we will answer all questions after the presentation is over.
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Peter ChaseExecutive VP Business Development & Founder, Scribe@peterrchase [email protected]
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The Promise & Pain of Cloud Data Integration
61% of executives are dissatisfied with their cloud
integration initiatives 1
Are you prepared to deliver Configurable Integration at Scale?
(1) Source: “2015 Industry Report: Connectivity in the Enterprise: The Rise of Cloud and Its Integration Challenges”
Expectation
RealityCloud based integration is simple and provided by you.
No two are the same. Nearly
90% of Salesforce implementations use custom fields and/or objects 2 – making native integration difficult without customization.
(2) Source: Actual data from over 900 Salesforce deployments in Scribe Online
SaaS Application
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Cloud-based Data Integration Challenges “We would sign more deals if we integrated to...”
“We can’t keep up with the constant updating of APIs.”
“We don’t have the tools to troubleshoot and support.”
“I would rather work on new core features than integrations.”
“Our best engineers are consumed by support issues.”
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Drawbacks to Direct, Hard Coded Data Integration
+10 CONNECTIONSDETRIMENTAL TO NEW
PRODUCT DEVELOPMENT
1 CONNECTIONMANAGEABLE BUT
INEFFICIENT
+ SUPPORT & MAINTENANCEREQUIRES SKILLS AND RESOURCES
OUTSIDE OF EXISTING R&D
12
?
JUST BECAUSE YOU CAN DOESN’T MEAN YOU SHOULD
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A Case Study: The Business Opportunity
• Data provides key value to lead process of customers◦ Deliver a differentiated service◦ Increase customer stickiness
• Ability for sales to say ‘yes’◦ Lead with vs. avoid the
integration discussion• Accelerate time to value for
customers◦ Rapid onboarding◦ Cost effective support
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A Case Study: The Better Way - Scribe iPaaS• Utilize existing Scribe Connectors
◦ ‘Normalizes’ APIs and maintains currency of connections
• Rapidly design, create, and configure integrations via GUI◦ Packaged yet configurable
• Manage entire Integration Life Cycle◦ Design, deploy, support, maintain◦ Console, Alerts, REST APIs
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A Case Study: The Impact
Integration to Ten CRM and Marketing Automation Systems for 150 Customer DeploymentsCost Type Custom Coding
to APIScribe iPaaS Scribe Online Advantage
Initial Connector Development Cost
$1,000,000 $125,000 Leverage Scribe GUI to create integrations via Scribe supported connections
Ongoing Connector Maintenance Cost
$2,250,000 $610,000 Scribe updates connections to CRM and MA Development and debugging speed
Costs to Create and Manage Customer Integrations
$450,000 $240,000 Utilize lower cost resources (i.e. business analysts vs. software developers) with Scribe Online
Scribe Online’s management console provides for proactive alerting and troubleshooting
Total Five Year Costs
$3,700,000 $975,000
• Substantial reduction in development cost(87%) and time to market(90%)◦ $100,000 and 6 months per versus $12,500 and a few weeks
• Reduced ongoing Connector maintenance burden by 71%◦ $45,000 per connection/yr. versus $12,700 per connection/yr.
• Costs to deploy and manage customer integration cut in 1/2
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You have questions?
We have answers!
CONFIDENTIAL | © 2015 Scribe Software Corporation. All rights reserved.
Next StepsDetailed case study is available in the resource center
Contact us for an API [email protected] more about our Platform Partner Programhttp://www.scribesoft.com/saas/partner/
THANK YOU!