Conversations about Impact in Documentary
Patricia AufderheideAmerican UniversityVisible Evidence 2015
•You can’t measure the impact of art!•We need better tools to
measure impact!•We need better theory to
measure impact!
SOPA/PIPA coverage between 2010 and 2012: http://cyber.law.harvard.edu/research/mediacloud/2013/mapping_sopa_pipa/
• Impact defined too narrowly
• Key terms politicized • Awards/promotions
lock meaning• Typologies siloed