H U N T E R D E S I G N
Art & Motty Brand & Packaging Concepts
24/10/14
© Hunter Design 2014
ClientAnt & Motty
ProjectAnt & Motty Logo & Packaging
H U N T E R D E S I G N
© Hunter Design 2014
Logo & Characters
ClientAnt & Motty
ProjectAnt & Motty Logo & Packaging
H U N T E R D E S I G N
© Hunter Design 2014
Top
Bottom
Side 1
Side 2
BROWNIE POINTS
BROWNIE POINTS
THE ART & MOTTY STORYTypi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem.
Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum
est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima.
CHILLED CHOCOLATE BROWNIES
INGREDIENTS: Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis.
Allergy information: Contains milk, nuts, eggs Suitable for vegetarians. Not suitable for freezing.
NO ARTIFIC IAL COLOURS OR FLAVOURINGS.STORAGE: EAT WITHIN 2 DAYS OF PURCHASE, DO NOT EXCEED USE BY DATE
4 X 50g eMade in England © Art & MottyAddress details to go here, County, Postcode xxxx xxx
BEST BEFORE:
End 1 (Opening?)
End 2 (Opening?)
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Option 1 – As briefed
ClientAnt & Motty
ProjectAnt & Motty Logo & Packaging
H U N T E R D E S I G N
© Hunter Design 2014
Top
Bottom
Side 1
Side 2
THE ART & MOTTY STORYTypi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem. Investigationes demonstraverunt lectores legere me lius quod ii
legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum est notare quam littera gothica, quam nunc
putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima.
CHILLED CHOCOLATE BROWNIES
INGREDIENTS: Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis.
Allergy information: Contains milk, nuts, eggs Suitable for vegetarians. Not suitable for freezing.
NO ARTIFIC IAL COLOURS OR FLAVOURINGS.STORAGE: EAT WITHIN 2 DAYS OF PURCHASE, DO NOT EXCEED USE BY DATE
4 X 50g eMade in England © Art & MottyAddress details to go here, County, Postcode xxxx xxx
BEST BEFORE:
End 1 (Opening?)
End 2 (Opening?)
BROWNIE POINTS
BROWNIE POINTS
. DELICIOU
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ET
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I L L E D C H O C O L AT E B
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Option 2 – Keeping green as accent
ClientAnt & Motty
ProjectAnt & Motty Logo & Packaging
H U N T E R D E S I G N
© Hunter Design 2014
Top
Bottom
Side 1
Side 2
BROWNIE POINTS
BROWNIE POINTS
THE ART & MOTTY STORYTypi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem.
Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum
est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima.
CHILLED CHOCOLATE BROWNIES
INGREDIENTS: Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis.
Allergy information: Contains milk, nuts, eggs Suitable for vegetarians. Not suitable for freezing.
NO ARTIFIC IAL COLOURS OR FLAVOURINGS.STORAGE: EAT WITHIN 2 DAYS OF PURCHASE, DO NOT EXCEED USE BY DATE
4 X 50g eMade in England © Art & MottyAddress details to go here, County, Postcode xxxx xxx
BEST BEFORE:
End 1 (Opening?)
End 2 (Opening?)
DELICIOUS PETITE CHILLED CHOCOLATE
BROWNIE DESSERTS
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I L L E D C H O C O L AT E B
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I L L E D C H O C O L AT E B
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Option 3 – White pack to allow flavour to sing
ClientAnt & Motty
ProjectAnt & Motty Logo & Packaging
H U N T E R D E S I G N
© Hunter Design 2014
Top
Bottom
Side 1
Side 2
BROWNIE POINTS
BROWNIE POINTS
THE ART & MOTTY STORYTypi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem.
Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum
est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima.
CHILLED CHOCOLATE BROWNIES
INGREDIENTS: Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis.
Allergy information: Contains milk, nuts, eggs Suitable for vegetarians. Not suitable for freezing.
NO ARTIFIC IAL COLOURS OR FLAVOURINGS.STORAGE: EAT WITHIN 2 DAYS OF PURCHASE, DO NOT EXCEED USE BY DATE
4 X 50g eMade in England © Art & MottyAddress details to go here, County, Postcode xxxx xxx
BEST BEFORE:
End 1 (Opening?)
End 2 (Opening?)
. DELICIOU
S P
ET
I TE
CH
I L L E D C H O C O L AT E B
RO
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IE D
ESSERTS
Option 3A – White pack but with same size sticker for side and top (ie one sticker not two)
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I L L E D C H O C O L AT E B
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WN
IE D
ESSERTS
ClientAnt & Motty
ProjectAnt & Motty Logo & Packaging
H U N T E R D E S I G N
© Hunter Design 2014
Top
Bottom
Side 1
Side 2
BROWNIE POINTS
BROWNIE POINTS
THE ART & MOTTY STORYTypi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem.
Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum
est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima.
CHILLED CHOCOLATE BROWNIES
INGREDIENTS: Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis.
Allergy information: Contains milk, nuts, eggs Suitable for vegetarians. Not suitable for freezing.
NO ARTIFIC IAL COLOURS OR FLAVOURINGS.STORAGE: EAT WITHIN 2 DAYS OF PURCHASE, DO NOT EXCEED USE BY DATE
4 X 50g eMade in England © Art & MottyAddress details to go here, County, Postcode xxxx xxx
BEST BEFORE:
. DELICIOU
S P
ET
ITE
CH
I L L E D C H O C O L AT E B
RO
WN
IE D
ES
SERTS
. DELICIOU
S P
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I TE
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I L L E D C H O C O L AT E B
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IE D
ESSERTS
End 1 (Opening?)
End 2 (Opening?)
Option 4 – Adding patterning to ‘Art & Motty’ brand
ClientAnt & Motty
ProjectAnt & Motty Logo & Packaging
H U N T E R D E S I G N
© Hunter Design 2014
Top
Bottom
Side 1
Side 2
BROWNIE POINTS
BROWNIE POINTS
THE ART & MOTTY STORYTypi non habent claritatem insitam; est usus legentis in iis qui facit eorum claritatem.
Investigationes demonstraverunt lectores legere me lius quod ii legunt saepius. Claritas est etiam processus dynamicus, qui sequitur mutationem consuetudium lectorum. Mirum
est notare quam littera gothica, quam nunc putamus parum claram, anteposuerit litterarum formas humanitatis per seacula quarta decima et quinta decima.
CHILLED CHOCOLATE BROWNIES
INGREDIENTS: Lorem ipsum dolor sit amet, consectetuer adipiscing elit, sed diam nonummy nibh euismod tincidunt ut laoreet dolore magna aliquam erat volutpat. Ut wisi enim ad minim veniam, quis nostrud exerci tation ullamcorper suscipit. Duis autem vel eum iriure dolor in hendrerit in vulputate velit esse molestie consequat, vel illum dolore eu feugiat nulla facilisis.
Allergy information: Contains milk, nuts, eggs Suitable for vegetarians. Not suitable for freezing.
NO ARTIFIC IAL COLOURS OR FLAVOURINGS.STORAGE: EAT WITHIN 2 DAYS OF PURCHASE, DO NOT EXCEED USE BY DATE
4 X 50g eMade in England © Art & MottyAddress details to go here, County, Postcode xxxx xxx
BEST BEFORE:
End 1 (Opening?)
End 2 (Opening?)
. DELICIOU
S P
ET
ITE
CH
I L L E D C H O C O L AT E B
RO
WN
IE D
ES
SERTS
. DELICIOU
S P
ET
I TE
CH
I L L E D C H O C O L AT E B
RO
WN
IE D
ESSERTS
Option 5 – All over flavour (for future print, limited edition consideration)
. W
HITE
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O
CO L AT E & R
AS
PB
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A R T &
. WHITE CH
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R A S P B E R R Y B R O
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BROWNIE POINTS
DELICIOUS PET ITE ENRICHED CHOCOLATE BROWNIE DESSERTS
. WHITE CH
OC
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R A S P B E R R Y B R O
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Top with flavour sticker but then product descriptor moves to box
Flavour sticker options