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Advanced Marketing Course
Instructed by Renny Doyle - “Detailer of Air Force One” 2015 Detailing Man of The Year Award 2015 Detailing Lifetime Achievement Award
Where Reality and Dreams MeetProper marketing is something that has escaped most within the detailing and automotive services industries. Marketing is a combination of knowledge, skills and a proven system of testing and evaluating the various methods and processes we have at our fingertips. Yet, those opportunities themselves are utilized incorrectly or in many cases, not used at all.
In today’s world, the foundation of market that feeds a well defined sales system must be matched with the demands of a modern day market that is ever revolving, expanding and gaining within complexity.
All BS aside, within this one day course, you are given insights into marketing and sales systems that have decades of proven success, with a strong dose of the new, modern day opportunities uniquely balanced within the core values of proper marketing and sales principles.
The key to modern day marketing is to start a conversation with your prospective clients. Stop the hard sell, know the smart sell and let them get to know you and your services. Renny Doyle
Rebuilding Your Thinking & KnowledgeRenny is known worldwide for the extreme detailing is has performed within numerous countries.
Renny started like all do, with a desire and a dream. His humble beginnings allows him to connect with those in the midst of building businesses from the grass roots level.
Renny spent a short part of his life as Director of Business Development with a Fortune 500 sized company. He knew he would return to detailing after selling his first shop. Now, over 20 years later, he has started and assisted the development of hundreds of detailing and automotive related business.
Renny’s approach to detailing is by giving you samples of not only his own successes, but the successes of top performers from within his detail training and mentoring business, Detailing Success.
This course is practical, it’s methods are real world and not extreme, meaning the marketing you will learn is affordable and manageable.
“We strip you of the bad habits, enhance the good habits and get your marketing on steroids” Renny Doyle
Interactivity Learning
Renny is known worldwide for the extreme detailing is has performed within numerous countries.
Renny started like all do, with a desire and a dream. His humble beginnings allows him to connect with those in the midst of building businesses.
Renny’s approach to detailing is by giving you samples of not only his own successes, but the successes of top performers from within his detail training and mentoring business, Detailing Success.
This course is practical, it’s methods are real world and not extreme, meaning the marketing you will learn is affordable and manageable.
“We strip you of the bad habits, enhance the good habits and get your marketing on steroids” Renny
Micro Marketing Habits Setting The Automotive Services Micro Marketing System
You are going to learn six distinctive segments within marketing that will change your daily life, establish winning habits, allow you to establish discipline within your marketing and allow you to make more profits per hour.
This system is made for small businesses like yours and mine. The design is all about functionality and the ability to perform all the steps on the go!
WARNING: This system is NOT a silver bullet and the steps shared are long term steps that takes months and years for proper pay off. Business is NOT a fifty yard dash, business is a marathon and that is partially true within the aftermarket automotive industries. This system works, is affordable and will change your business if you follow it. Plan and simple.
For those that stay the course and are committed to long term success, this system will build a solid and reputable business that has true value.
Creativity is intelligence having fun.” – Albert Einstein
Merging Marketing With A Sales SystemOnce We Have Your Marketing Goals Established
Now it’s time to target in your sales process, system and techniques. This is by far the part of business that most fail within. This includes but is not limited to;
• Understanding how to better understand your market. • Selling your market the services they are demanding • Developing YOUR sales system • Teachings on how to gain valuable information you
need from the prospective clients • Mastering phone sales • Defusing client conflict (turning a pissed off client into
a lifelong client that sends you referrals) • Selling from your menu • Advanced social media marketing techniques • Online marketing joining your offline marketing efforts • Top of mind marketing and why its important • Establishing your professional persona
Much more will be covered…your head will be spinning!
“Fight fair, but avoid fair fights.” John Czepiel
Following Training Two Categories
Detailing Mafia Member When you train with Renny, you are given two months of no cost to you membership in the private member area and are officially a family member of the famed “Detail Mafia”. Our group no only performs some amazing projects, we are included at booths at famed events such as SEMA, Detail Fest, Mobile Tech Expo and others. In addition, you have access to our weekly webinars, Monday Night Master Mind Mentoring Sessions and our quarterly continued education events held in California, Florida, New Jersey and other locations. You will also be appointed a Detailing Mentor from within the group to assist you at adjusting to the Detail Mafia member area.
Non Detail Mafia Member Non members will be provide with a follow up with a direct link to two follow up mentoring sessions. Here you can listen in and take part within two active sessions to help you bring your new learned skills into range and on target. Both sessions are back to back to allow you to learn more and retain more of what you learned. Think different. Think like Nike and Apple. Focus on creating a universe of sensations, experiences, and
values that the person gets when they buy your product. Steve Jobs
Training Investment
Investment: $500.00
2015 Dates For Summer and Fall 2015 Friday August 28th Friday Oct 2nd Friday Oct 23rd Friday Nov 13th Friday Dec 4th
Desire This Training At No Cost? This course can be included within your small group training with Renny and is included within all private one on one trainings.
Contact Renny or Diane for more info on how to save $500.00
1-909-366-0909 [email protected]
The competitor to be feared is one who never bothers about you at all, but goes on making his own business better all the time. – Henry Ford
www.detailingsuccess.com
FAQ & The Fine Print
I am living proof that detailing is a legitimate, full fledged business and industry. Renny Doyle - “Detailer of Air Force One”
Training Location: Detailing Success Training Studio
533 W. Big Bear Blvd Big Bear City CA Big Bear Lake California (Southern California’s Only Four Season Resort) 9am - 4pm - Lunch Included
Securing Your Spot - $250.00 down and the balance of $250.00 due fourteen business days before the class.
Facts • Not all learn at the same pace and your successes will depend on your
ability and willingness to take actions on the items we share with you. • Typo- In a post that went out, the group size was wrongly posted at four.
The average size of this training is very small, usually six - eight students but can reach a maximum of ten students.
• On hand mentors- Renny usually has one of the graduates of this training present to assist you and answer questions on break. Another added bonus.
• Hotel and travel to training location is NOT included but we have access to special hotel rates if you are staying over a night or two!
• Rates for this course are subject to change. Once your deposit is processed, the price above is locked in and will not change.
Questions? Call Renny & Diane! 1-909-366-0909 [email protected]
www.detailingsuccess.com
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