37% contributed to the creation of news, commented about it, or shared it via postings on social media sites like
Facebook or Twitter Pew Internet
66% of all government agencies currently use
some form of social networking
Saba and the Human Capital Institute
▪ Think about how your content appears on Facebook
▪ One shot at delivering your message
▪ Image, key message, headline, see more, etc.
▪ Click is the “bonus”
2. Deliver your Message
▪ You can not turn off comments on posted items
▪ Facebook does not work without comments
▪ Wall posts can be turned off
▪ Encourage you to allow posts
▪ Have a posted comments policy like the US Army
▪ Use profanity and moderation filter
4. Comments
1. Terms for US State and Local Governments
2. Security: DTM-09-026
3. Risk/Liability Questions
4. Archiving: Backupify and Nextpoint
5. !Interagency Cooperation"
10. Other Government Issues
▪ facebook.com/government
▪ facebook.com/congress
▪ facebook.com/facebookpages
▪ facebook.com/help
▪ http://bit.ly/FBnewpagesguide
Resources