ACE / RUS School and SymposiumMay 7, 2012
Monte R. Lee & CompanyGary BeikmannGary Beikmann
General ManagerGeneral Manager100 N.W. 63100 N.W. 63rdrd Street Suite 100 Street Suite 100
Oklahoma City, OK 73116Oklahoma City, OK 73116
Phone: 405-842-2405Phone: 405-842-2405
Fax: 405-848-8018Fax: [email protected]
www.mrleng.com
Corralling the Broadband Stampede2 2 2 Rule / Customer Driven
Telephone Service Issues – 2 day response
Data Service Issues – 2 hour response
Video Service Issues – 2 minute response
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Corralling the Broadband StampedeVideo Requirements in the IP World
Five nine metrics on a “per program” basis
Video Source – Deep MPEG Analysis – Video & Confidence Monitoring
Transport - Simultaneous Monitoring of all Video FlowsLast Mile - MPEG Analysis – Transport & Confidence
MonitoringSubscriber - Field Analysis & Remote Troubleshooting
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Corralling the Broadband StampedeNetwork Probe Support
20 Gb of IP Video GenerationHeadend to Home MonitoringSubscriber Feedback ControlsASI, IP, 8-VSB & QAM digital modesUSB Support for field techniciansMonitoring of 10 simultaneous video flows per customer
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Corralling the Broadband StampedeHistory of Compression Standards
Year Standard Publisher Popular Implementations1984 H.120 ITU-T1990 H.261 ITU-T Videoconferencing, Videotelephony1993 MPEG-1 Part 2 ISO, IEC Video-CD 1995 H.262 / MPEG-1 ISO, IEC, DVD Video, Blu-ray, Digital Video
Part 2 ITU-T Broadcasting, SVCD1996 H-263 ITU-T Videoconferencing, Videotelephone,
Video on Mobile Phones (3GP)1999 MPEG-4 Part 2 ISO, IEC Video on Internet (DivX, Xvid …)2003 H.264 / MPEG-4 ISO, IEC, Blu-ray, Digital Video
Broadcasting, AVC ITU-T iPod Video, Apple TC, HD DVD
2008 VC-2 (Dirac) ISO, BBC Video on Internet, HDTV broadcast, UHDTV
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Corralling the Broadband Stampede“Advanced Video Coding” (H.264 / MPEG-4 Part 10)
Developed in 2003
• AVC = Block-oriented motion compensation – based codes used for recording, compression and distribution of high definition video
• Blu-ray discs and Blu-ray players use AVC (H.264) standards
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Corralling the Broadband Stampede
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Corralling the Broadband StampedeAVC Modifications
2004 - Fidelity Range Extension – Improved Video Quality and Color Resolution
2007 - Scalable Video Coding – sub-bitstream coding improved video resolution
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Corralling the Broadband StampedeAVC Modifications
2009 - Multiview High Profile – supports an arbitrary number of views
2009 - Stereo High Profile – introduced two-view stereoscopic video
Summary 2006-2009 - AVC advanced towards free viewpoint television and 3D television
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Corralling the Broadband StampedeMPEG – LA “Private Organization”
August 26, 2010 - Announced H.264 encoded internet video is free to end users who will never be charged royalties
January 2011 - Consumer Electronics Show – Intel introduced “Quick Sync Video” encoder on a chip
January 2012 - Version 16 introduced 3 new profiles intended for real-time communication applications perhaps the beginnings of High Definition Video Telephony
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Corralling the Broadband StampedeThe Two-Pronged TV Service Strategy
Solution
One way service employing low cost next generation Digital Transport Adapter
vs.
Home Media Gateways
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Corralling the Broadband Stampede
45 million analog TVs still are connected to basic cable averaging two analog TVs per household
22.5 million households still consume analog bandwidth
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Corralling the Broadband Stampede
Broadcom’s new EZ-HD DTA cable system on a chip was unveiled in March 2012 to accelerate HDTV transition of the remaining analog TV’s in North America.
It reclaims precious bandwidth required to deliver analog services to make way for HD channels and broadband services.
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CDNCloud
Environment IP Delivery
Customer Device of the Moment
PDA, HMG, DTA, Smart TV
Content Distribution Networks “CDN’s”Revolutionizing Cable Television Delivery
Old New
QAM based MPEG2
Broadcast Environment
Fixed Consumer DeviceHDTV
Traditional HFC Plant
All forms of Fixed & Wireless Plant
Leaders: Comcast & Time Warner are the CATV industry leaders in generating their own content
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Corralling the Broadband StampedeWhat is a Digital Transport Adapter?
DTA’s accommodate demand for High Definition as well as traditional services to all generations of TV sets
DTA originally was designed to distribute digital content to analog-only subscribers
DTA today serves customers who only want one way broadcast TV service no matter what mix of TV sets they have at their home
It supports RF analog output to an analog device and HDMI output to a HDTV
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IP VIDEO
HD or SD CONTENT
Handles Security Requirements
Handles Security Requirements
Handles Security Requirements
DIGITAL TRANSPORT ADAPTER
CLOUD CONTENT HDTV CONTENT
DECODES
Implements User Interface
RF Modulator
Analog Signal Out Wireless Signal Out HDMI Signal Out
Analog TV Set PDA HDTV
OFF-AIR DIGITAL SERVICE DIGITAL SATELLITE SERVICE CLOUD DELIVEREDDIGITAL CONTENT
LOCAL LOOP
Support Features: - 3D GRAPHICS
-Security for 22 simultaneous video streams
-Real time transcoding across four HD streams 16
Corralling the Broadband StampedeHome Media Gateways
15 months ago only a few products existed
2012 CES – Almost every Pay TV equipment supplier displayed a HMG
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Corralling the Broadband StampedeWhat is Home Media Gateway?
It’s a high-end set top box supporting multiple services and capabilities including:
Support for IP video
Ability to stream video to multiple screens
Supports multi-room PVR capability
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Corralling the Broadband StampedeWhat is included in a Home Media Gateway?
• Integrated Hard Disk Drive
• Wired or Wireless Interfaces to Connect to other CE devices
• Integrated modem or Ethernet / Wi-Fi connection
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IP VIDEO
Handles Security Requirements
Handles Security Requirements
HOME MEDIA GATEWAY
CLOUD CONTENT HDTV CONTENT
Wireless Signal Out HDMI Signal Out
PDA HDTV
OFF-AIR DIGITAL SERVICE DIGITAL SATELLITE SERVICE CLOUD DELIVEREDDIGITAL CONTENT
LOCAL LOOP
Support Features: - 3D GRAPHICS
-Security for 22 simultaneous video streams
-Real time transcoding across four HD streams 20
Corralling the Broadband StampedeThe HMG target price is in the $400 range
Pay TV providers are pushing HMG deployment to counter pressure from Over-the-Top video services and support IPTV services.
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Corralling the Broadband StampedeNew Online “Locker” Services
Apple “iTunes Match”
Amazon “Cloud Drive”
Waiting on government approval & expands catagories for royalty payments for the next 5 years
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Corralling the Broadband StampedeLocker “bundled” Services Include
Music bundled with Internet service plans
Music bundled with cellphones
Music bundled with vinyl records sometimes sold with MP3 codes to allow downloading
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Corralling the Broadband StampedeUltra Violet
• “Buy Once Play Anywhere” approach
• Allows consumers to stream digital content and download purchased content to multiple platforms and devices in their household including DVDs, SD cards and flash memory drives
• Stores a digital “proof of purchase” under one account that is point of sale agnostic.
• Up to six accounts per household are available
• Three streams can be simultaneously downloaded by the consumer
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Corralling the Broadband StampedeUltra Violet continued
• Now Deployed by over 70 members of the Digital Entertainment Content Ecosystem
• Not supported by Apple or Disney at this time
• Flixster is an app for smart devices including Windows, Mac OS and Android
• Disney – Developing competing format and service called Keychest
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Corralling the Broadband StampedeEnabling Interactive TV
Coincident – Supplies Interactive TV Support
“Sync Screen” Product- Provides synchronization of companion device apps
with live TV and on-demand TV
- Viewers access augmented content on their tablets that’s precisely timed to what’s showing on the TV screen
- Interaction with the set-top software allows users to pause a program, view the augmented content and then pick up where they left off
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Corralling the Broadband StampedeEnabling Interactive TV
“Video Telescoping” on Companion Devices
- Promotes Target Advertising on a second screen
- Engages viewers with additional advertising content options
- Enables Software-Defined Networking
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Corralling the Broadband StampedeSoftware Defined Network (Live push)
Marketing TargetsOnline viewers can call up songsBehind-the-scenes actionActor biosFantasy Football player stat updatesSports features & player statisticsKaraoke apps that match lyrics & soundtracks on showsBackstage footagePurchase & download of songsEnables Contextual Shopping that fits with what’s
trendy at the moment
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Corralling the Broadband StampedeHalographic TV Update
• Research continues at MIT’s Object Based Media Group using off-the-shelf components
• 3D TV – Viewers perspective is always the same
• Halographic TV – Viewers perspective changes based on their viewing angle
• No 3D glasses required to view 3D image
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Corralling the Broadband StampedePractical Halography Conference Demonstration
- 2011
• A modified Kinect camera from an X-Box video gaming system was used to capture the video at 15 frames per second
• A laptop transmitted data over the internet
• A receiving PC using commercially available 3D graphics sent the signal to a display – that is not yet available
• No 3D glasses required to view 3D image 30
Corralling the Broadband StampedeMark II Halographic Display
• Developed by MIT using two 18 channel Acousto-Optic Modulators (AOM)
• Each 18 line pass follows the previous 18 lines for 8 total passes 18x8 = 144 scan lines
• Each scan line is 256 thousand pixels of Halographic Information or 35 Mbytes of information per frame
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Corralling the Broadband Stampede
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Corralling the Broadband StampedeWhat’s Under Development
Transparent Memory Chips using Silicone Oxide Enables Transparent Touchscreen Enables Transparent Electrodes Enables Transparent Batteries
Uses? See through wrist wrap cell phones Software defined clothing prints Software defined wall finishes such as wallpaper
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