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“You can lead a horse to water...”

Finding Thirstier Horses

1. Set boundaries

2. Advocate

4. Support

5. Recognize

3. Start Smallall

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Social guidelines minimizes risk and empower employees.

Communicate thevision!

Find the thirstier horses - those young social adept early adopters.

Provide them resources, tools, and sharable content.

Make the participants heroes!

By harnessing the social voice of their employees, every organization

has the potential to create an army of advocates!

Harness the

SocialVoice