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Oracle Transportation Management Product Strategy
Derek Gittoes
Vice President, Logistics Product Strategy
January 2013
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Program Agenda
Current State
Target Markets
Product Road Map
Customer Engagement
Q&A
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Current State
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Why Transportation Matters to Oracle?
Large & growing software market
Transportation supports many
other processes
Strategy
– Acquire G-Log
Best-of-breed product
Domain expertise
– Ongoing investment & product
expansion
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Ongoing Innovation 11 releases in past 7 years
5.5 5.5.3 6.0 6.1
Transportation
Cooperative
Routing
Fleet
Management
Transportation
Business
Intelligence
Global Trade
Management,
Trade Compliance
6.3
Customs
Management
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Magic Quadrant for Transportation
Management Systems
Oracle Positioned as a Magic Quadrant Leader
Link to Gartner MQ report
Gartner “Magic Quadrant for Transportation Management Systems” by C. Dwight Klappich, August 23, 2012. This graphic was published by Gartner, Inc. as part of a larger research document and should be evaluated in the context of the entire document. The
Gartner document is available upon request from Oracle. Gartner does not endorse any vendor, product or service depicted in its research publications, and does not advise technology users to select only those vendors with the highest ratings. Gartner research
publications consist of the opinions of Gartner's research organization and should not be construed as statements of fact. Gartner disclaims all warranties, expressed or implied, with respect to this research, including any warranties of merchantability or fitness for a
particular purpose.
“Reducing freight costs
continues to be the prime
motivation for investing in a
TMS; however, securing
capacity and improving overall
freight efficiency are becoming
equally strong motivations.”
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Market Trends: A Golden Opportunity in the Transportation Management System Market, 2012-2016
Source: Gartner’s: “Market Trends: A Golden Opportunity in the Transportation Management System Market, 2012-2016,” September 24, 2012, By Chad Eschinger, C. Dwight Klappich
Link to Gartner Report
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Target Markets
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Product Strategy Objectives Where do we go from here?
Objective:
– Global market share leader by
revenue
Software Markets
– Transportation Management
– Fleet Management
– Global Trade Management
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Product Strategy Objectives
• New geographic & industry markets Markets
• New business processes Processes
• Innovative technologies Technology
Market Share Growth Strategy
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Target Geographic Markets
Global projects
– Western Europe &
North America based
companies with global
networks
Emerging geographic
markets
– Growing customer
base in Brazil, Mexico,
India, Japan, China,
Russia, Middle East
Expand beyond North America and Western Europe
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OTM’s Expanding Global Presence
Europe
Belgium
France
Finland
Germany
Ireland
Italy
Netherlands
Russia
Spain
Sweden
United Kingdom
Middle East & Africa
Egypt
Saudi Arabia
South Africa
Turkey
United Arab Emirates
South & Central America
Argentina
Brazil
Columbia
Mexico
Asia Pacific
Australia
China
Hong Kong
India
Japan
Singapore
Taiwan
Thailand
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Industrial
Manufacturing
Automotive Consumer
Goods
Retail &
Distribution Logistics
Providers
Aerospace &
Defense
Natural
Resources Oil & Gas High-Tech Life Sciences
Target Industries
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Target Processes & Technology
Business Processes
Strategic & Tactical Planning
Shipment Optimization
Rate Management
Fleet Management
Import Management
Preferential Trade Programs
Business Intelligence
Technology
Mobile
Information Discovery
In-Memory Databases
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Product Road Map
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Use Cases
– Tactical what-if planning
– Strategic scenario analysis
Source data from OTM as basis for scenarios (e.g., rates, itineraries)
Analyze and compare scenarios using OBIEE based dashboards & metrics
Execute results in OTM
Strategic & Tactical Planning
Solution Overview
Solution Overview
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Network Disruptions
– Hurricane, earthquake, port closures, etc
Freight Cost Changes
– Fuel cost changes, service provider rate changes
Service Provider Risk Management
– Add/remove service providers, change commitment allocations, service level changes
Supplier/Vendor Risk Management
– Change source of supply for given items / orders
Strategic & Tactical Planning
Scenario Analysis
Supply Chain Risk Management
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Network Route Evaluation
– Use strategic analysis to design operational network
– Implement network configuration in OTM
– Examples
Determine top 2 or 3 paths through network for each lane
Identify capacity requirements by carrier, equipment, facility
Sustainability Evaluation
– Determine current sustainability impact and derive strategies to minimize
Strategic & Tactical Planning
Scenario Analysis
Network Design
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Transportation Sourcing Enhancement Areas
Rate Management
– Single interface for rate maintenance
– Update any component of an existing
rate, including accessorial charges
– Mass updates (add/modify/delete),
– Store / track changes
– Business Intelligence: history and trends
Mode and Rate Extensions
Contract management
Bid analysis
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Planning & Optimization
Multi-Tier Networks
– Order priorities
– Staged-planning
– Partial-order planning
Load & Ship Unit Optimization
– Tight packing
– Split pallets as fillers
– Order priorities
– Weight distribution through layers
– Lane-based capacity overrides
Enhancement Areas
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Mobile Applications
Take advantage of mobile devices to provide
on-the-go interaction with OTM
Target operational users and trading partners
Simplicity, ease-of-use, speed of interaction
are key
Develop a device-independent approach that
still provides a native application experience
Product Strategy
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Mobile Applications
Appointment scheduling
– View / change appointments
Additional mapping capabilities
– Shipment routes in addition to stops
Proof of delivery
– Support signature capture
Enhanced querying capabilities
– Watch/unwatch shipments via the desktop
Support for more configuration
– Configure and extend the mobile screens
– APIs for connectivity to other mobile apps
Enhancement Areas
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Fleet Management Road Map Highlights
Fleet Planning
– Static Route Enhancements
More Flexibility
Region-based definition, Key Stop, etc
– Multi-Equipment Shipments
Doubles, Triples
– Slip-seating (truck shared between drivers)
– Fleet-aware shipment planning
– Hours of Service (HOS) model flexibility
Dedicated fleet enhancements
Fleet Actuals – Record driver route, truck metering (fuel
consumed, odometer), hard braking/rapid acceleration events
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Fleet Management Road Map Highlights
Decision Control Center (DCC)
– Map and DCC interactivity
– Multiple “child” detail tabs on DCC
– Map-based drag-drop, selection, etc
User Experience
– More drag-and-drop – drag stops, multi-object, drag to Gantt chart view
– Improved search abilities
– Improve automated assignment
Reporting and Business Intelligence
– Fleet-specific KPIs, reports
Mobile App
– Fleet / driver activities
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Maps & External Distance Engines
Packaged integration for key distance engine
providers:
– ALK Technologies
PC*Miler, PC*Miler Worldwide, PC*Miler
Streets, PC*Miler Rail
– Rand McNally
MileMaker
Packaged integration to Oracle eLocation
– Mapping, street-level routes, turn-by-turn
directions
Overview
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Maps & External Distance Engines
Web service integration to support maps
from industry leaders
– Nokia (Navteq)
– ALK Technologies
Additional map content & functionality
– Real time traffic
– Historic traffic patterns
– Real time fuel prices
Expand eLocation to include additional
geographic regions (e.g., Eastern Europe,
Middle East & Africa, Asia)
Enhancement Areas
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Classify Screen File / Report Audit Execute
Global Trade Management
Oracle Global Trade Management Anywhere-to-Anywhere
Global Trade Management
• Content Management
• Master Data Management
• Product Classification
• Restricted/Sanction Screening
Trade Compliance
• Trade Control Determination
• Compliance Policy Management
• License Management
• ITAR Compliance
Customs Management
• Customs Policy Management
• Shipment Consolidation
• Customs Filing (AES Filing in US)
• Customs Document Management
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GTM 6.3.x Import Process Support & Usability
Global Trade Analytics
• Trade Content Expansion
• Import/Export Regulations
• Import Process & Usability
• Product Classification Workbench
• Single-level Bill of Materials
• Enhanced Classification Research
• Customs Management
• Partial PO Consolidation
• Expanded Filing Partnerships (US/EU)
• Import Entry Workbench
• Document Management
• Canned Document templates
• Document consolidation/grouping
• Global Trade Intelligence*
GTM 6.3.x Special Duty Programs & Trade Finance
•Trade Preference Programs
• Bonded Warehouse
• Special Economic Zones
• Duty Drawback Management
• Trade Finance*
• Letters of Credit/Open Accounts
• Wire Transfer process
• Invoice Matching/Reconciliation
• Landed Cost Planning
• Sourcing workbench
• ALC vs. ELC reconciliation
• Document Management
• Integration to UCM (Recordkeeping)
Future Product Direction
• Free Trade Agreements*
• Supplier Solicitation
• FTA Qualification & Rules of Origin
• Fusion Integrations
• Tax, LCM, Sourcing
• Supply Chain Security
• AEO (EU)
• C-TPAT (US)
• GTI: Carrier/Broker Scorecards
Oracle Global Trade Management Product Road Map Overview
* New Modules
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Trade Analytics Dashboard
Manage Trade Metrics
– Export Metrics
– Import Metrics
Broker/Carrier Scorecards
Integrated Trade & Transportation
Business Intelligence
Global Trade Intelligence
Solution Overview
Solution Overview
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Import Product Classification
– Customs Bill of Materials (BOM): classification codes & duty rates by component
Import Global Trade Content
– Automatic upload of regulations by country
– Duty rate management
Document Management
– Receive ASN, BOL, Packing List, CI data and/or documents inbound from external feeder systems
– Inbound ASN data to create Customs Shipments
Import Process Enhancements
Solution Overview
Solution Overview
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Customs Entry Workbench
– View all Entries by Type, Status, etc.
– Workflow & Notification for data required
Manage Customs Entries
– Build Customs entry data from multiple documents/sources
– Manage Customs Entry Packet
Customs Filings
– 3rd party filing partners
– Customs brokers
Customs Entry
Solution Overview
Solution Overview
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Manage Landed Cost Model
– Define landed cost components for items
Cost model
– Customs duties & taxes
– Estimate transportation costs
Estimate total landed cost
– Ad-Hoc/Scenario Analysis
– Purchase Order & Customs Shipment
ERP integration
Landed Cost Planning
Solution Overview
Solution Overview
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Manage Special Programs
– Manage Temporary Imports by Program
– FIFO Execution
– Link Temporary Imports to Related Exports
– Manage export deadlines
Manage Duty Drawback
– Manage drawback flags on import items
– Link Export items to related Import entry & duties
– Identify drawback opportunities from historical data
Special Duty Programs
Solution Overview
Solution Overview
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Customer Engagement
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Enhancement Requests (ER)
We want your feedback!
Log ERs via Oracle
Support
– Refer to note 727897.1
It makes a difference
– >200 ERs addressed in
6.3
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Customer Advisory Board August 2012 Meeting Attendees
Not all CAB members listed
IKEA
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OTM/GTM Customer Advisory Board
Purpose
– Opportunity to play a defining role in the product’s directions and enhancements
– Oracle Development to gain feedback on the product’s breadth, depth, and usability
– END RESULT – Build a better product
Membership
– Nomination process – contact your Oracle account manager
– Reference requirements
– Active participation required
Strategic Road Map Advisors
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Q&A
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Safe Harbor Statement
The preceding is intended to outline our general product direction. It is
intended for information purposes only, and may not be incorporated
into any contract. It is not a commitment to deliver any material, code,
or functionality, and should not be relied upon in making purchasing
decisions. The development, release, and timing of any features or
functionality described for Oracle’s products remains at the sole
discretion of Oracle.
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