-
leisurelicere ()
()
()
:2006
800 ()
()
()
()
()
() ()
Strategos1950:
SWOT SWOT2080SWOT Strength
Weakness
Opportunity
Threat
4P(marketing mix)(product)(price)(place)(promotion)4Ps
4P2.2 4Ps4Cs
9298
3.1
04~05
05~06
07~09 -
10~03
11~12 -
12~04
Q1Q2Q3Q4Q5Q6Q7Q8Q9 Q10STAGEQ11Q12Q13
SWOT
4P() (Product)
() (Place)
() (price)
() (promotion)
4P
()
()
()
()
()
()
()
()
()