Zero to Hero Success through Digital Transformation

Ilkka Lavas Berlin, March 21th 2017

@lavas

@lavas

Import & Export software

@lavas

@lavas

The world is changing with accelerating pace

Authenticity

Consumer convenience

Urbanization

Environmental concerns

Consumerism: Quality over

quantity

VR & AR Selective

media behavior

Importance of physical

experiences

Digitalization

Media: Value over volume

@lavas

How to manage through this complex world?

Authenticity

Consumer convenience

Urbanization

Environmental concerns

Consumerism: Quality over

quantity

VR & AR Selective

media behavior

Importance of physical

experiences

Digitalization

Media: Value over volume

@lavas

Test ideas early. Don’t wait for perfect.

@lavas

Eternal beta. Constantly listen, learn & improve. @lavas

Never settle. New business models can make you better than the old one ever could.

@lavas

Fail fast. The best chance to learn.

@lavas

External first. Go out, walk, talk & sense.

@lavas

2037 2017

@lavas

Try ideas

Iterate product

Challenge business

model

Fail fast

External focus

Lean City Model

@lavas

ALAN WATTS THERE ARE NO MISTAKES

@lavas

Danke schön Haben Sie fragen?

Ilkka Lavas Berlin, March 21st 2017

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@lavas