YellowMustard Corporate Profile

Pure conceptual creativity Right from day one, YellowMustard has been creating, developing and marketing

brands both online and offline.

2 Copyrights @ YellowMustard

So you are an integrated agency?

Well, both yes, as well as no. As stated in our values, we like to stay

true to what we are good at. Clients today have become a lot wiser

to the cons of a “Full service agency”. We are sure you don’t want

to deal with a dozen of account managers who don’t really care

whether your brand succeeds or fails?

If you need artful conceptual creativity traversing offline and

online, coalesced with astute strategy and clear messaging – then

we are your team.

Creative Trigger


Strategy & Consulting

We help build brands with razor-sharp strategy by analyzing every

aspect of your industry and applying our subject knowledge to help

you provide with a roadmap for success.

Public Relations

A team of powerful, proactive and passionate PR professionals who

work towards delivering results that our clients seek. Our services

help our client’s raise their image, sales, and bottom-line results.

Partner for Digital Growth


Responsive Website Designing & Development

Responsive Design prepares websites for the future of modern

website design by making them beautiful across multiple devices.

Our team plans, designs, and develops stunning responsive

websites that will increase conversion rates and overall traffic.

Online Marketing

Our specialized marketing teams work to increase your conversions,

repeat traffic, and expand your online visibility by increasing your

traffic with search engine optimization and pay-per-click

advertising; Refreshing your brand image with credible online

reputation management; Generating qualified leads and turn them

into brand ambassadors

5

Copyrights @ YellowMustard

Companies Served We’re trusted by companies world-wide


Companies Served We’re trusted by companies world-wide


Public Relations

View our Portfolio We take an integrated approach to creating highly engaging marketing properties

& brand focused creative solutions.

IncuCapital - Brewing Brand Equity through PR

Strategies

• Sustained media presence across channels

• Digital PR

• Helped in positioning the brand as leading incubation firm in Pune

Assam Tourism – Travel to Assam Road show

• Press Conference and Special Coverage's

•Wide coverage in leading newspapers and travel & Lifestyle

magazines


Public Relations



Inteva - Launch of Pune manufacturing facility

• Wide coverage in leading newspapers and auto magazines

• Interviews and special coverages

Becky Bees – Launch of all-natural popsicles in

India

• Press Conference and Special Coverage

• Wide coverage in leading newspapers both mainline as well as

regional along with food blogs.


Responsive Website Designing & Development




Online Marketing



YellowMustard ushered the power of digital marketing to

customers for Retreat cottages in Manali.

• Increase in number of bookings by 40% in the first season

itself

• Impressive single page responsive website

24K Allura by Kolte Patil

YellowMustard helped Kolte Patil in its early days for the launch

of its premium brand 24K in the Gulf region with the help of

Google Adwords and Targeted Mailer campaigns:

Planned and executed the Launch of 24K Allura in Muscat &

Dubai, which resulted in over 6 bookings in a single day


Online Marketing



YellowMustard brace Studio Priyanka Rajiv brand by improving

its exposure and searches with help of digital marketing.

• 42.5% increase in organic traffic for main website

• 300% + increase in enquiries

• 100% increased exposure for "Studio Priyanka Rajiv"

NavalKishore Shinde - A social media campaign conducted to

gain maximum interaction with its visitors during the 2015

Vidhan-Sabha Campaign. The integrated campaign included

content, infographics, visuals and presentations:

• More than 650% increase in organic reach

• 70% increase in total page likes within a week

• Increased share-of-voice, stimulating higher interaction within

the community

Neha Garg Founding Director & CEO Strategic Planner & PR

Naresh Garg Founding Director & CTO Digital Influencer & Growth Hacker

M Fahim Associate Partner Photography & Video Production Management


The Mustards

Ketaki Jadhav Associate Partner Creative Planner & Designer

A creative thinker & proactive planner with Communication R&D & years of experience in INTEGRATED BRAND & MEDIA COMMUNICATION Her engineering degree in computer technology has helped her develop strong analytical & logical reasoning ability and at the same time a deeper understanding of other business verticals having credible cross-industry experience and cross-function expertise / leadership in multi-cultural corporate environment.

Raised in the Gulf, she worked with leading brands like Toyota (Oman) , Lexus (Oman), Hanae Mori Brand Establishment in Oman. Her return to India in 2011 to pursue her career further gave her opportunity to work with some global leading brands like L&T Infotech, Inteva etc from sectors like CSR, Automobile, Information Technology and Financial Services across the globe for Brand Establishment and Brand Management. During her interaction with the industry and understanding the gap in communication of CSR activities, she build her expertise in CSR. Her knowledge in CSR & Communication is an unbeatable scenario in CSR Communication strategies for companies.

Neha Garg Founding Director & CEO Strategic Planner & PR


Emphasizing on the fact that coding and technical chops are now an essential part of being a great marketer. Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”, this is typically when Naresh gets into the picture. With over 8 years of marketing & technical experience along with an opportunity to work with Fortune 500 companies like P&G, AIG, SAP etc. has provided Naresh with the understanding of the market along with providing value added solutions with the help of technology to his clients for designing Integrated Marketing Strategies. Naresh’s core interest has always been in designing innovative and integrated solutions for communicating brands in the market. Naresh is usually found glued to a phone or a laptop, or both of them. His interest of keeping himself updated with latest trends in the technology has helped YellowMustard provide innovative solutions to their clients with high return on investment.

Naresh Garg Founding Director & CTO Digital Influencer & Growth Hacker


15 years of behind camera, M Fahim has experimented and succeeded in every possible format of photography. His romance with camera and eye for good and beautiful things of the world, has made him successful Bollywood photographer and a people’s person. Fahim has been associated with few of the biggest media houses like Mid-Day, Times Group, Citadel, Vogue India, Femina, Time Out Pune & Zig Wheels to name few. His association with some large global brands like Aamby Valley City; Marriott, Hyatt & Hilton Hotels; Aquatech water purifiers; Venkys health products and many more to name, has provided him with opportunities for photography, industrial photography, food photography and corporate films which has been appreciated for his work across industry.

M Fahim Associate Partner Photography & Video Production Management


Young, crazy animator from National Institute of Design, Ahmedabad. Eats, sleeps and drinks illustrations, innovation and designs Been just 22 years, has an experience of working with few of the top brands of India. Her illustrations have been awarded in film festival of Mexico along with been recognized for her work by many international creative artists. Having worked with few of the top brands in the industry like ITDP, IndiaProperty.com etc helped her showcase her talent at a young age.

Ketaki Jadhav Associate Partner Creative Planning & Design


Reach us out on

[email protected]

www.yellowmustard.in

0091 – 9960613373


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YellowMustard Corporate Profile