17
www.cikel.com.br ww.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national and international market of wood and services. To interact with collaborators and communities, enhancing the communication with them, and to implement programs and projects which can develop community welfare and social sustainability. To promote a more educated society with better prospects for the future.

Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

Embed Size (px)

Citation preview

Page 1: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

CORPORATE SOCIAL RESPONSIBILITYCORPORATE SOCIAL RESPONSIBILITY

By means of the results of these actions, to enhance the performance of institutional marketing in national and international market of wood and services.

To interact with collaborators and communities, enhancing the communication with them, and to implement programs and projects which can develop community welfare and social sustainability.

To promote a more educated society with better prospects for the future.

Page 2: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

Pacajá Unit, Portel – PA.Rio Capim Unit, Paragominas – PA.Flooring Unit – Ananindeua – PA.Bela Vista Unit, Dom Eliseu – PA.Steel Mill Unit – Marabá – PA.Cikel Services, Ourilândia do Norte – PA.

Plywood Unit – Itinga do Maranhão – MA.

Administration Office and Engineered Wood Flooring Unit, Araucária – PR.

Cikel Services, Rio de Janeiro – RJCikel Services, Volta Redonda - RJ

Cikel Services , Ouro Branco - MG

Direct and indirect collaborators of the company;

Family of collaborators;

External Social Programs.

Urban and traditional communities – “quilombos”, natives, and riparian – surrounding the units;

OPERATING AREASOPERATING AREAS

Page 3: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

CHILDREN EDUCATION AND PRIMARY CHILDREN EDUCATION AND PRIMARY SCHOOLSCHOOL

Cikel knows that individuals are formed during childhood, hence the importance of quality education. We have built a school for children education at Vila ABC, in Portel; we have also donated wood for the construction of a Children and Primary School in Goianésia do Pará. In addition, we support other educational institutions located in other towns, such as Marabá and Ananindeua.

Still focusing on Primary Schooling, we also sustain, together with the Town Halls, a school for collaborators at Rio Capim Unit and a school at Vila ABC. Both of them include the “Literate Brazil Program”, in order to eradicate illiteracy in the company.

Page 4: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

Nelson Pereira Dias School – Pacajá Unit

Funcad - Marabá Nelson Pereira Dias School – Goianésia do Pará

Page 5: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

Pacajá Unit

Literate BrazilLiterate Brazil

Rio Capim Unit

Page 6: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

ENVIRONMENTAL EDUCATIONENVIRONMENTAL EDUCATION

Cikel’s commitment to the environment goes far beyond good forest practice and FSC certification. The company invites public school members in the towns where it operates to discuss and promote environmental awareness among students by means of the Environmental Education program.

Students of Alacide Nunes Primary School visitting Rio Capim Unit

Students of Nossa Senhora Aparecida Primary School – at a riparian community – Pacajá River

Page 7: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

DIGITAL INCLUSIONDIGITAL INCLUSION

The Social Responsibility Department develops the digital inclusion program, in order to offer a training program in informatics to employees and to the community, preparing them to the labor market and including them in the globalized technological society.

Training program in informaticsPacajá Unit

Collaborators attends for Digital Inclusion Ananindeua Unit

Page 8: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

INTERACTION WITH THE COMMUNITYINTERACTION WITH THE COMMUNITY

We develop, with or without partnerships, training programs for the wives of collaborators and women of the communities in the areas of Food Education and Income Generation.

Seam Class at Ananindeua Unit Food Education Program – Goianésia do Pará

Page 9: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

ACTIONS TOWARDS HEALTHACTIONS TOWARDS HEALTH

Healthy collaborators are essential for the development of social and industrial activities. Therefore, we offer dental and ophthalmologic care, workplace exercise programs, and lectures for information and awareness.

Dental and Ophtalmologic care at Rio Capim Unit

Page 10: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

Workplace Exercise Program Ananindeua Unit

Lecture about buccal hygieneAnanindeua Unit

Page 11: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

INTERACTION WITH TRADITIONAL INTERACTION WITH TRADITIONAL COMMUNITIESCOMMUNITIES

To preserve the culture and roots of the tradition of “quilombo”, riparian, and native peoples also means to preserve the history and origins of Brazil. Our goal is to bring quality of life and sustainability to those communities.

Page 12: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

Classroom at “Casa Familiar Rural” (Rural Family Home), a Afro-descendent Community School .

Students of “Casa Familiar Rural”, who participate in the Digital Inclusion Program at Pacajá Unit.

Page 13: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

Community Meeting in “Fonte de Luz” – Camarapi River and “Balieiro”, Afro-descendent Community - visit for Social Diagnosis.

Women of Igarapé-Preto Community participated of generation income training program.

Page 14: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

SUPPORT TO EXTERNAL PROJECTSSUPPORT TO EXTERNAL PROJECTS

In addition to the actions directly developed by Cikel, we support social development projects for poor youngsters.

-Athlete of the FutureChildren of employees and students of public schools take part in sports activities between school hours. The modalities are: swimming, volleyball, and soccer.

Page 15: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

-Tones of the Amazon

Teenagers facing risk situations attend music or luthier school (craftsmanship of musical instruments).

Page 16: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

- CIKEL adheres to the 10 principles of the UN Global Pact, which confirms our ethical attitude towards human rights, labor, the environment, and against corruption.

- Cikel has established a partnership with the Project “Children and Young People of the Millennium: Education for Development”; developed by Criança Vida Institute and the UN/UNDP. This partnership shall reinforce the educational background of children and young people, promote studios for manufacturing objects that enable income generation, and also disseminate the goals of the millennium.

Page 17: Www.cikel.com.br CORPORATE SOCIAL RESPONSIBILITY By means of the results of these actions, to enhance the performance of institutional marketing in national

www.cikel.com.brwww.cikel.com.br

-Partnership with the UNAMA (Amazônia´s University) for creating a design (clothes) collection, with the environment thematic. It will be used in the courses of qualification and increase the familiar income;

- Partnership with ARAL (Recycling Association); donation of logging residues for confection of handcrafts in the recycling cooperative;

- Social and Environment Report;

- Management Social System to get Social Certification - SA8000;

-Public-Private Partnership Project (PPP) with GTZ in favor of the social and economical sustainable development in traditional communities nears of Cikel´s units.

NEXT STEPSNEXT STEPS