WORK PLAN BBA 2017-18 ARYANS GROUP OF COLLEGES · Techniques for Environmental Scanning (SWOT, ETOP, Quest). ... Factors, Methods and Technique Used for Organizational Appraisal

WORK PLAN BBA 2017-18

ARYANS GROUP OF COLLEGES,RAJPURA NEAR CHANDIGARH 1

ARYANS GROUP

OF

COLLEGES

WORK PLAN

BBA

(3rd

YEAR)

2017-2018

“We teach, model, and encourage a love of learning,

Collaboration , and compassion for others”



S.NO CONTENT

1 Parameters and Modalities of Assessment

Rules & Regulations

Code of conduct

2 Hostel Rules

Library Rules

Dress code

3 Environmental Awareness

4 List of Holidays

5 Marking Scheme for MST’s & Final Examination

6 Course syllabus Structure



PARAMETERS AND MODALITIES OF ASSESSMENT

This syllabus is subject to any modification if required by the university.

In case a holiday is declared on a day scheduled for a test, it will be rescheduled.

Mid - Semester Examination will be based on syllabus covered till that period of time.

The Question Papers will be based on University(MRS-PTU) Pattern.

Student has to submit his/her assignments as per the prescribed

dates given by the Subject Teacher.

40 Marks (internal) are assigned on the basis of student’s performance in MST’s , assignments, attendance, Class Tests, class

behavior & class presentation.

Marks Distribution is as follows:-

MST’s 12 Marks

Class Assignment 18 Marks

Class Presentation 8 Marks

Attendance 4 Marks Class Test 4 Marks

Class Behavior 4 Marks

Students must clear their dues from

Accounts/Library/Department/Canteen before taking their Admit

Cards.

No Request for any Re-test, Re-consideration of awards shall be entertained.



RULES AND REGULATIONS

Code of Conduct

All the students must ensure that the campus of the Institute

and its facilities are maintained in a neat and clean way.

All the students must strictly abide by the instructions issued

from time to time and conveyed through notice board of the

institute.

Students must be seated in the classroom prior to five minutes

before the schedule time, no student will be allowed to leave

the class, once the teacher is in the classroom.

The academic regulations of the university require a student to

attend 75% of attendance to be eligible to take the examination.

However, it is desirable that all students must attend all the

lecture. Students having attendance 75% and above will be

suitably awarded.

All students must check the notice board and the class bulletin

boards regularly to keep themselves updated about their

academic schedules.

Students are not allowed to loiter unnecessarily in the

institute/computer lab/library/hostel/canteen during class hours,

strict action will be taken if anybody is found guilty.

All students must maintain strict behavioral decency and

discipline .Any such act, which is unbecoming of a student,

may lead to cancellation of his/her seat.

Students should maintain discipline in computer

labs/library/Chemistry lab/class room and take proper care of

equipments/machines in labs. Mishandling/Damage of any

equipment may lead to fine.



All students must follow the college dress code as per

instructions. No cut jeans or fashionable/Casual Dress is not

allowed

Students must carry their Identity/Smart Cards to the institute

everyday and to be produce on demand.

Cigarettes smoking/alcohol/narcotic drugs or consumption of

any alcoholic beverages are strictly prohibited in and around

the ACE premises.

Use of Mobile phones are strictly prohibited

Suspension / Expulsion orders can be implemented with

regards to any student at any point of time on the

following grounds:

Willful violation of any rules & regulations of institute

Misuse of Computer facilities/Cyber crime: Any students

found downloading or browsing any obscene material

shall be liable to strict punishment.

Non-attendance of classes / tutorials as per institute

norms.

Non-payment of institute dues.

Abusive behavior towards peers/juniors/faculty or staff in

the college, sending objectionable emails to faculty and

staff.

No student is allowed to move out of the campus before

4pm.



HOSTEL RULES

A Hostler will have to stay in the room allotted to him or her at the

time of admission.

Inmates of each room are jointly held responsible for the furniture and other things. Any damage to the hostel property is recoverable from them.

Guests/outsiders are strictly prohibited from entering hostel premises without prior permission from the warden.

Once a student has paid and has been allotted hostel room, under no circumstances the money will be refunded.

Students may be expelled from the hostel for violation of rules and regulations, such as theft, ragging and abnormal behavior, use of drugs, alcohol, and indiscipline. A student expelled on disciplinary grounds shall forfeit his/her fees and deposit.

Management reserves the right to reject any applicant’s admission

to the hostel.



LIBRARY RULES

Library membership is compulsory for all the students.

Library membership will be valid for one academic year. Students will

have to get their membership renewed at the beginning of each new

academic year.

One single bar-coded ticket shall be issued to each student for borrowing

books from the library. Student can borrow a maximum of two text books

on that ticket.

Reader library card/Smart card are non-transferable.the student

himself/herself will be responsible for any misuse of his/her card.

Exchanging cards among students is strictly prohibited.

Text Book shall be issued to the students for a maximum period of 7 days.

Request for re-issuing the books will be entertained after one day.

Students would be provided digital & online library facility.

Books marked “NOT TO BE ISSUED”, journals /references, magazines,

newspapers, project reports, audio/video cassettes shall not be issued to

the students. However, they can make use of them in library premises.

Borrowers shall be responsible for the safe return of the books to the

library. While borrowing a book, student must ensure that book is in good

price of the book, if any damage or loss of the book is noticed at the time

of returning the book in the library.

Bags, folders, personal books, magazines, big purses etc. are not allowed

inside the library and are to be kept at property counter.

No book shall be taken away from the reading tables without

permission from the librarian.

Newspapers must not be removed from the newspaper stand.



Scribbling/ underlining on the books is strictly prohibited .Two books at a time will be issued for a maximum period of one week.

When a Student is free from a class he should utilize Library or

Computer lab facilities rather than sitting idle.



DRESS CODE

For Summer For Winter

White Shirt

Grey Blazer/Sweater

Grey Trouser

White Shirt

College Tie & Belt

College Tie & Belt

Formal Black Shoes with Laces

Formal Black Shoes with Laces



ENVIRONMENTAL AWARENESS

1. 8th

March Wednesday International women day

2. 22nd

March Wednesday World Water Day

3. 22nd

April Saturday Earth Day

4. 5th

June Monday World Environmental Day

5. 1-7th

July Saturday-Friday Vanmahotsava Week

6. 11th July Tuesday World Population Day

7. 16th September Saturday International Ozone Day

8. 11th October Wednesday International Girl Child Day

9.

13

th October

Friday

International Day for Natural

Disaster Reduction

10.

24th October

Tuesday

International Day of

Climate Action

11.

7th

November

Tuesday

Infant Protection Day; World Cancer

Awareness Day

12.

1

st December

Friday

World AIDS Day

13.

2

nd December

Saturday

Pollution Prevention Day

14. 10th December

Sunday

Human Rights day



LIST OF HOLIDAYS

S. No. Name of the Holiday(s) Date Day of the week

1 Guru Gobind Singh Jayanti 5th

January Friday

2 Republic Day 26th January Friday

3 Holi 02nd

March Friday

4 Vaisakhi 14th April Saturday



MARKING SCHEME FOR MST & FINAL EXAMINATION

Examination Specifications

MST Pattern :

Max. Marks: 40 Time Allowed: 2 Hours Section A: All Questions will be compulsory

10 Marks

Section B: Attempt only three out of four 30 Marks

Final Examination:

Max. Marks: 60 Time Allowed: 3 Hours

Section A: All Questions will be compulsory 20 Marks

Section B: Attempt only five out of three 20 Marks

Section C: Attempt any two out of three 20 Marks



COURSE STRUCTURE AND TEACHING SCHEME

BBA 6th

Semester



CORPORATE STRATEGY BBA 601 Max. Marks: 100

External Assessment: 60 Internal Assessment: 40

Objectives: The course aims at providing fundamental knowledge and exposure to the strategies at corporate level. It will help student understand the relationship amongst goals, objectives, strategies, tactics, plans, programs, procedures, rules etc.

UNIT I Strategic Management: Introduction, Nature & Scope, Need, Level at which Strategy Operates, Strategic Decision Making, Process of Strategic Management Strategic Intent: Vision, Mission, Business Definition, Business Model Goals & Objectives.

Unit II Strategy Formulation & process: Environment Appraisal and Scanning: External & Internal Environment including PEST, Techniques for Environmental Scanning (SWOT, ETOP, Quest). Organizational Appraisal: Dynamics of Internal Environment, Organizational Capability Factors, Methods and Technique Used for Organizational Appraisal.

Unit III Corporate Level Strategy: Concept, Stability, Expansion, Retrenchment, Combination,

Strategy.

Business Level Strategy: Concept, Porter’s Generic Business Strategy Strategic Choice: Concept, Process of Strategic Choice, BCG Matrix, GE Nine Cell Matrix,

Hofer’s Product-Market Evolution Matrix, Directional Policy Matrix, Industry Analysis,

Porter’s Approach.

UNIT IV Strategic Implementation: Concept, Interrelationship between Formulation and Implementation, Aspects of Strategy Implementation (Behavioral Implementation, Resource Allocation) Strategic Evolution and Control: An Overview, Technique of Strategic Evolution and

Control

Suggested Readings:

1. Azhar Kazmi: Business Policy, Tata Mcgraw Hill 2. Jouch & Gluick: Strategic Management & Business Policy, Tata Mcgraw Hill 3. Wheelen & Hunger: Strategic management & Business Policy, Pearson Education 4. Pearce & Robinson: Strategic Management AITBS 5. Hill & Manikutty, Strategic Management, Cengage Learning



SMALL MEDIUM BUSINESS & ENTREPRENEURSHIP (BBA 602)

Max. Marks: 100

External Assessment: 60

Internal Assessment: 40 Objectives: This course has been designed for the students who intent to start their own enterprise. All such students start as entrepreneurs. So they need to understand intricacies of business. This course will guide them right from the idea generation to implementation of the idea

UNIT-I Understanding Ownership Structure: Definition of small scale, medium scale and large scale enterprises, role of small enterprises in economic development, policies governing SMEs, Steps in setting up a small unit, Sources of finance for SME’s, Setting up of a small Business Enterprise-; Rationale for Small & medium enterprise; Objective; Scope; Role of SME in Economic Development of India, Identifying business

opportunity in various sectors, SME Registration; NOC from Pollution Board; machinery and equipment selection; project report preparation; project planning and scheduling using

networking techniques of PERT / CPM; Methods of Project Appraisal.

UNIT-II Institutional Supporting Small Business-Central / State level Institution, Preparation of a Business Plan – Elements of a Business Plan, Kinds of Business plans and overview of different aspects Social Entrepreneurship-Definition, importance and social responsibilities-NGOs Problems of SMEs and prospects, Causes and Symptoms of sickness – cures of sickness, Govt. policies on revival of sickness and remedial measures, Turnaround strategies for SMEs,

Unit III Understanding Entrepreneurship: concept and definitions, entrepreneurial characteristics

and skills, importance and significance of growth of entrepreneurial activity, classification

and types of entrepreneurs; entrepreneurial competencies, theories of entrepreneurship, factor affecting entrepreneurial growth – economic, non-economic factors; entrepreneurial training;

entrepreneurial success and failures, Ethics and Social Responsibility of an Entrepreneur.

UNIT-II Entrepreneurial Process: search for best opportunity, Steps of entrepreneurial process: Deciding – Developing – Moving – Managing – Recognizing.

Feasibility Analysis: Economic, Managerial competency. Marketing, Financial & Technical,

Environmental Scanning and SWOT analysis.

Suggested Readings:

1. Vasant, Desai; Entrepreneurship, Himalaya Publishing House 2. Taneja & S.L. Gupta.; Entrepreneurship Development,

3. I.M.Pandey, Venture Capital –The Indian Experience, Prentice Hall of India,



4. B.C.Tandon, Environment and Entrepreneur; Chug Publications, Allahabad

5. Siner A david: Entrepreneurial Megabuks; John Wiley and Sons, New York

6. S.B. Srivastava A practical guide to industrial entrepreneurs, Sultan Chand & Sons,

7. C.B. Gupta & N.P. Srinivasan: Entrepreneurial Development, Sultan chand

8. Vasant Desai: Management of A Small Scale Industry, Himalya Publishing House

9. Hisrich, Robert D and Peters, Michael P, Entrepreneurship, Tata McGraw Hill,

10. Holt, David H, Entrepreneurship: New Venture Creation, Delhi, Prentice Hall

E-commerce BBA 603

Max. Marks: 100

External Assessment: 60 Internal Assessment: 40 Objective: The objective of the course is to acquaint the students with E-Business in competing International markets.

Unit I Introduction to E-Commerce and E- Business : Definition and competing in the digital economy – Forces Fueling E-commerce and E- Business Models - Environment of E-

Business, Economics and social impact of E- Business, opportunities and Challenges.

Unit II

Industry framework and types, Structure and organization of E-Business,

Communications – Internet Service Providers, Internet access provider, Internet Vs.

Online Services, WWW: Concepts, Technology, Applications and services offered in the

Internet. EDI, EFT, Electronic Payment Systems, Industry applications like online

banking and other business applications. Electronic Payment Technology, Digital Cash,

Electronic check, On-line Credit Card; Electronic Commerce and Banking; Changing

dynamics in the banking Industry, Home banking Implementation approaches, Open Vs.

Closed models, Management issues in online banking

Unit III Supply chain management: Supply chain Integration and coordination, importance of supply

chain management, objective and methodology of supply chain management, CRM - online

sales force, online customer service and support, Technology and Marketing Strategy: Intranets and manufacturing Integrated logistics, agile manufacturing, Internet Marketing.

Manufacturing Information Systems, Intranet based manufacturing logistics Management

Unit IV

Security Issues in e-business: Security Overview, Electronic Commerce Threats,

Encryption, Cryptography, Public Key and Private Key Cryptography, Digital Signatures, Digital Certificates, Securing E-commerce Networks: Security Protocols such as HTTP,

SSL, Firewalls, Personal Firewalls, IDS, VPNs, Public Key Infrastructure(PKI) for Security



Suggested Readings

1. Cady, G H and Part McGreger, The Internet, BPB Pub. 2. Carpenter Phil e Brands, HBS Press, Boston, 2000

3. Keen, Peter and Mark McDonald The e-Process Edge, Delhi, Tata McGraw-Hill ,

4. Mann, Catherine, L Global Electronic Commerce, Institute for International Economics,

5. Oberoi, Sundeep e-Security and You, Delhi, Tata McGraw-Hill, 6. Rich, Jason R. Starting an E-Commerce Business, IDG Books, Delhi,

7. Samantha Shurety, ìE-business with Net Commerceî Addison Wesley,

BUSINESS LAWS – II BBA 604

Max. Marks: 100


internal Assessment: 40

8. Objectives: The course aims at providing fundamental knowledge and exposure of the company law, factories Act, Trade union Act and industrial dispute Act.

Unit I Company Law: Definition, Characteristics, kinds and Formation of Company,

Documents: Memorandum, Articles and Prospectus

Unit II

Shares And Share Capital, Provision With respect To Appointment and Removal of Director,

Meeting: types of meeting, quorum, notice, agenda. Winding up of companies and its methods

Unit III Factories Act: Object and definition, Health, Safety and welfare provisions, Provision of working

hours for women and young persons. Basic Features of payment of wages Act, Minimum Wages

Act and Basic features of Employees Provident Fund Act, and Payment of bonus act. 9.

Unit IV

The Trade Union Act: Objects, definitions, and registration of trade unions. Rights and liabilities of trade union. The Industrial Disputes Act: Scope and object. The settlement machinery and authorities under the act, introduction of strikes, lockouts, and layoffs, retrenchment.

Suggested Readings:

1. N D Kapoor, Element of Mercantile Law, Sultan Chand & Sons 2. S S Gilshan, Business Law, New Age International Publication



BANKING AND INSURANCE SERVICES BBA-605

Max. Marks: 100


Internal Assessment: 40 Objectives: Service sector is contributing maximum in India’s GDP. Banking and insurance sector constitute important part of service sector. The course has been designed to give students insight into the operations of banking and insurance.

Unit I

Evolution of Banking-Banking in India, Types of Banks, Roles of Banks (viz.

Intermediation, Payment system, Financial services), Banking Regulations, BASEL Norms,

Banking Products – Fee based and fund based, Bank Management : Liquidity Management,

Investment Management , Loan Management, Liability Management, Credit Management,

Risk Management

UNIT-II

Emerging Trends in Banking- Financial sector reforms, Universal Banking, Micro

Financing, Consolidation of Indian banks: Bancassurance in India, Basel II norms and its

impact on Indian banking Sector. Monetary Policy: Objectives, Monetary supply and

control of inflation, Interest Rate Policy and its implication, Branch licensing Policy.

UNIT-III Basics of Insurance -Indemnity, Insurable interest, Materiality of facts, Uberimmae Fidae and implications, Duty of disclosure, Types of Insurance: Life Insurance, General Insurance, Health & Medical Insurance, Property related Insurance, Liability Insurance, Reinsurance. Principles governing marketing of insurance products. Insurance Regulation and Role of IRDA

UNIT-IV

Management Techniques & Process : Definition of Risk, Classification of Pure Risks: Personal Risks, Property Risks, Liability Risks, Failure of Others, Overlapping Risks; Rules of Risk Management, Risk Management Technique, Risk Management Process: under writing TPA basic assessment, claim management of claim settlement.

Suggested Readings:

1. Mishra M.N., Insurance Principle & Practice, Sultan Chand & Company Ltd., 2. Ganguly Anand, Insurance Management, New Age International Publishers, 3. Vaughan & Vaughan, Fundamentals of risk & Insurance, John Wiley & Sons, 4. Srivastava D.C., Srivastava Shashank, Indian Insurance Industry Transition &

Prospects, New Century Publications, 5 Kakkar, Bisen, Insurance & Risk Management, New Age Publication,



PROJECT PRESENTATION BBA 606 Max. Marks: 100


Internal Assessment: 40

The students are required to carry out a project on any management subject and submit a report to be evaluated by the teachers of the institute and a presentation made to the entire group.

The project viva of BBA 606 will be conducted by external examiner.

EVSC 101 ENVIRONMENTAL SCIENCE

Max. Marks: 50


Internal Assessment: 20

Unit 1 :The Multidisciplinary nature of environmental studies

Definition, scope and importance

Need for public awareness. Unit 2 : Natural Resources :

Renewable and non-renewable resources :

Natural resources and associated problems. Forest resources : Use and over-exploitation, deforestation, case studies. Timber extraction,

mining, dams and their effects on forests and tribal people. Water resources : Use and over-Utilization of surface and ground water, floods, drought,

conflicts and water, dams-benefits and problems. Mineral resources : Use and exploitation, environmental effects of extracting and using

mineral resources, case studies. Food resources : World food problems, changes caused by agriculture and overgrazing, effects

of modern agriculture, fertilizer-pesticide problems, water logging, salinity, case studies. Energy resources : Growing energy needs, renewable and non renewable energy sources, use

of alternate energy sources. Case studies. Land resources : Land as a resource, land degradation, man induced landslides, soil erosion

and desertification. Role of an individual in conservation of natural resources.

Equitable use of resources for sustainable lifestyles.



Unit 3 : Ecosystems

Concept of an ecosystem. Structure and function of an ecosystem. Producers, consumers and decomposers. Energy flow in the ecosystem. Ecological succession.

Food chains, food webs and ecological pyramids. Introduction, types, characteristic features, structure and function of the following

ecosystem :-

Forest ecosystem

Grassland ecosystem

Desert ecosystem Aquatic ecosystems (ponds, streams, lakes, rivers, oceans, estuaries)

Unit 4 : Biodiversity and its conservation x Introduction – Definition : genetic, species and ecosystem diversity.

x Biogeographical classification of India

x Value of biodiversity : consumptive use, productive use, social, ethical, aesthetic

and option values

x Biodiversity at global, National and local levels.

x India as a mega-diversity nation

x Hot-spots of biodiversity.

x Threats to biodiversity : habitat loass, poaching of wildlife, man-

wildlife conflicts.

x Endangered and endemic species of India Conservation of biodiversity : In-situ conservation of biodiversity

Unit 5 : Environmental Pollution

Definition

x Causes, effects and control measures of :-

a. Air pollution

b. Water pollution

c. Soil pollution

d. Marine pollution



e. Noise pollution

f. Thermal pollution

g. Nuclear hazards

x Solid waste Management : Causes, effects and control measures of urban

and industrial wastes.

x Role of an individual in prevention of pollution.

x Pollution case studies.

x Disaster management : floods, earthquake, cyclone and landslides. Unit 6 : Social Issues and the Environment

x From Unsustainable to Sustainable development

x Urban problems related to energy

x Water conservation, rain water harvesting, watershed management

x Resettlement and rahabilitation of people ; its problems and concerns.

Case studies.

x Environmental ethics : Issues and possible solutions.

x Climate change, global warming, acid rain, ozone layer depletion,

nuclear accidents and holocaust. Case studies.

x Wasteland reclamation.

x Consumerism and waste products.