woochang precision

WOOCHANG PRECISION CO., LTD. New Challenge

October 2016

WOOCHANG company overview

WOOCHANG PRECISION

Company Overview

WOOCHANG PRECISION

Seoyon Electronics 0.63billion USD / Seoyon E-hwa 2.0billion USD / Seoyon 2.7billion USD

2015 Sales Turnover

SALES Major Products

38 41 43 46 500

20406080

100

2015 2016 2017 2018 2019

in million USD

Woochang

Company History

3

2014.09 Registered as an Official Supplier of VALEO Group 2014.08 Certified SQ-Mark (HKMC) 2014.07 Started to supply Inside Door Handles to SEOYON E-HWA (HMC) 2011.12 SEOYON E-HWA (SEOYEON) became the largest shareholder of SEOYON ELECTRONICS and WOOCHANG 2011.11 Awarded the Commemorative Stone Tower for 20million USD Export 2007.07 Established Research & Development Center 2005.01 Certified ISO/TS 16949 (IATF) 2000.09 Certified ISO 14001 (KPC-QA) 1993.01 SEOYON ELECTRONICS took 100% of shareholder (changed company name to WOOCHANG Precision Co., Ltd.) 1986.02 Established Korea HUF Co., Ltd. as a joint venture of SEOYON ELECTRONICS (previously known as SHINCHANG) and HUF

Locksets

20%

Lock Housings

15%

O/S Handles

19% I/S Handles

9%

Switches

14%

Others

23%

WOOCHANG PRECISION

Seoyon’s global presence including 43 manufacturing locations in 10 countries with 10 ER&D centers in 5 countries

Europe (6) • Seoyon E-Hwa Slovakia (Dubnica) • Seoyon E-Hwa CZECH () • Seoyon E-Hwa Poland (Ustron) • Assan Hanil (Izmit, Turkey) • Seoyon C&FT (Izmit, Turkey) •Seoyon Electronics Poland(Gliwice) • Seoyon Electronics Germany(Frankfurt)

China (15) • Beijing Hanil E-Hwa(Beijing) • Beijing Hanil E-Hwa Tech(Beijing) • Beiqi Hanil Automotive Interior(Changzhou) • Jiangsu Seoyon E-Hwa(Jiangsu) • Liaoning Seoyon E-Hwa(Liaoning) • Zhejiang Hanil Limin(Zhejiang) • Sanhe Seoyon Top Metal (Sanhe) • Huanghe Seoyon Top Metal (Huanghe) • Jiangsu Seoyon Intech Auto Interior (Jiangsu) • Sichuan Seoyon Intech Auto Interior (Sichuan) • Chongqing Seoyon C&F (Chongqing) • Suzhou Seoyon Electronics Science&Technology (Suzhou) • Suzhou Seoyon Die Casting (Suzhou) • Guizhou Huachang (Guizhou) • Jiaxing Huachang (Jiaxing)

South Korea (12) Seoyon Group Headquarters • 6 Plants Seoyon Electronics(6 Plant) Woochang Precision (Ansan)

South America (1) • Seoyon Brazil(Piracicaba, SP)

Country Location sum

Korea Anyang, Seoul, Asan 3

China Beijing, Liaoning, Jiangsu, Suzhou 4

Others India, Turkey, Germany 3

* ER&D locations

* Seoyon Electronics’s facilities are marked in blue-color

Seoyon Group – Global Footprint

North America (6) • Seoyon E-Hwa Interior Systems Alabama(Selma, AL) • Seoyon E-Hwa Interior Systems Georgia(Lagrange, GA) • Seoyon E-Hwa Interior Systems Manufacturing (GA) • Seoyon E-Hwa Automotive Mexico(Monterrey) • Seoyon Top Metal Mexico(Monterrey) • Seoyon E-Hwa Fabricacao De Sistema Interior Automotivo Brasil LTD • Seoyon America(Michigan)

India (3) • Seoyon E-Hwa Automotive India Private Limited (Chennai) • Seoyon E-Hwa Automotive Chennai Private Limited(Chennai) • Seoyon C&F India (Chennai)

WOOCHANG PRECISION

GLOBAL

DOMESTIC

ALLIANCE

Main Customers

5

WOOCHANG PRECISION

Product Portfolio

* GM ▶ Spark/Aveo/Captiva/ Gentra/Matiz/etc * Tata-Daewoo * Daewoo-Bus

* GM ▶ Spark/Aveo/Captiva/ Gentra/Lacetti/Matiz/etc * SYMC ▶ Chairman

* GM ▶ Spark/Aveo/Captiva/ Gentra/Lacetti/Matiz/etc * Tata-Daewoo

* RSM ▶ SM3/SM5/SM7 * HKMC ▶ GC/GCI/QL/QLe

Key Sets & Lock Housing

Inside Door Handles

Switches Outside Door Handles

WOOCHANG PRECISION

Experiences of WOOCHANG

COMPANY OVERVIEW

Espero

Matiz (M100)

Kalos(T250) Winstorm(C100)

Chairman W (PEPS) Magnus(V200)

All new Matiz(M200)

Captiva(C140 PEPS) Spark(M300)

Tosca(V250)

Gentra(T255) Captiva(C140)

Aveo(T300)

M2XX (GM)

Lacetti(J200)

GC, GS (HMC) QL, QLe (KMC) YC, AE, DE (HKMC)

L38/43/47(Key Set) L38/43/47(Inside Handle)

SM6 (RSM)

7

WOOCHANG PRECISION

Main Product Electric & Electronic

Multifunction Switch

Smart Key System Immobilizer System

Car Lock Set

Cigar Lighter & Power Socket

Product of WOOCHANG

Steering Column Lock Housing & IGN Switch

Products of Seoyon Electronics

0

Window Switch

8

WOOCHANG PRECISION

Cowl Top Insulation Dash Panel

Isolation Pad

Luggage Mat

Outside Door Handle

Product of WOOCHANG Products of SEOYON E-HWA

Bumper

Main Product Exterior Part

9

▶ Outside Handle

1. Supplying to GM Korea and GM Global since 1989.

2. Market share to GMK is 50% (100% among Local suppliers) – Model: Spark, Aveo, Captiva, Cruze, etc.

3. Developing the next model of “Spark” - M2XX O/S handle (Smart Key Specification, 260K/Year)

WOOCHANG PRECISION

Main Product Interior Part

Console

Seat

Door Trim Head Liner

Covering Shelf (P/Tray)

Pillar

Crash Pad Floor Carpet

Inside Door Handle

Product of WOOCHANG Products of SEOYON E-HWA

10

▶ Inside Handle

1. Supplying to RSM (Renault Samsung Motors) since 2008.

2. Market share to RSM is 75% - Model : SM3, SM5, SM7, etc.

3. Developing the I/S handle of HMC / KMC - GC (70K/Year), QL (200K/Year), QLe (150K/Year), etc.

WOOCHANG PRECISION CO., LTD.

Do the Best for Your Success

Research & Development

WOOCHANG PRECISION Woochang Precision Co,. Ltd

DFMEA System

Design System

BENCH MARK

DESIGN DFMEA PROTO EVALUATION CONCEPT

EXPLORATION

TFT MEETING OPEN ISSUES DESIGN REVIEW

DFMEA APPLICATION DESIGN

PROTO

PROTO DESIGN

MOLD FLOW ANALYSIS

MOLD MAKING

PROTO PROTO

VALIDATION

Product Design

ENGINEERING

12

CATIA V5(R20) Work Station

Test Lab Measurement Lab

Research and Development Center

• Mechanical & Electronic • Core Design Tool Utilization

Validation Test & Quality Assurance Team

• Local Validation & Measurement

• Test Equipment Validated to Customer Specification

R&D Center & Validation Capability

Project Team

UG NX 9.0 Work Station

ENGINEERING

WOOCHANG PRECISION

2. Overload Test

1. Operating Power Test

Regulation Test

Overload Test

Endurance Test

ES & Regulation

3. Endurance Test 5. Heat-resistant Test 4. Complex Environment Test

Testing and Validation

14



Production Management

KEY ASS’Y(REMOTE KEY)

Enable to use the function of lock/unlock and start the engine

• Remote Lock/Unlock/Trunk • Immobilizer • Flap/Rigid Key • Inner/Outer Blade Path • Key code: ≥3,000(max.6,000)

LOCK CYLINDER ASS’Y

Assemble with lock housing, to make a start the engine using the key.

• Die Casting: ZDC2 • Tumbler: 8

SIDE DOOR/TRUNK LOCK ASS’Y

It has a function of lock/unlock the doors by rotating the key.

• Free-Wheeling • Die Casting: ZDC2 • Tumbler: 8

LOCK HOUSING

Lockset Production

PRODUCTION

• Illumination • Ignition switch • Solenoid • Immobilizer • Die Casting: ZDC2

Assemble to Steering Column and locks Steering Wheel when key is withdrawn

Overview of assembly requirement for error proofing

EOL testing for complete key

• Measurement of RF characteristics

• Validation of immobilizer LF read capability

• Reading & writing EEPROM on NXP transponder

• Manual loading, automated test and manual unloading

for labeling

Error proofing for Lockset assembly

• Ignition actuator travel check

• Free wheeling force check

• Simple RF checker at the end of line

EOL Tester

Keyset Line

Lockset Production

PRODUCTION

LIFT TYPE HANDLE

PULL-BAR TYPE HANDLE

INSIDE HANDLE

• Mold in Color • Body Color • Chromed • Standard type • Rear Hidden Door (Vertical Lift Type)

• With/without notch • Mold in Color • Body Color • Chromed • Standard • Smart Button • Capacitive Sensor

• Handle Aspect - Chromed (Bright & Satin) - Painted - Grain • Automatic Assembly

Door Handle Production

PRODUCTION

for “GM Spark”

for “GM Captiva”

for “Renault Samsung SM3, SM5 & SM7”

WOOCHANG PRECISION Woochang Precision Co,. Ltd

Woo-Chang Management System(a.k.a WCMS)

WCMS improves company’s capability to control manufacturing environment by providing and planting simple ‘Plan, Do, Check, Act’ throughout the complete development phases to production.

CUSTOMER CUSTOMER

Development Order

Management

Product / Process Design

New Product Development


Production Control

Business Plan/Training/Document/Record Management

QSB Improvement

LPA

VS Contamination Control

Lesson Learn

Nonconforming Control

Data built in WCMS

Tooling/ Equipment

Inspection/Records

Tier Management

MANAGEMENT SYSTEM




Quality Management

21

“0” DEFECTS

Quality Verification Plan Quality

Verification

GP-11/12 : PROTO ~ 3months after SOP EPC

(Early Product Control)

Process improvement - PCPA, LPA , RPN Reduction Product improvement E/P Review & Verification Preventive maintenance

Continual Improvement

Change point management -TIER 2 Included

4M Change management

Supplier Audit Education: Quality Problem, Standards TIER 3 Control

TIER 2 Monitoring

Customer line Review& Improvement Customer

QUALITY SYSTEM

WOOCHANG Quality System

Woochang Precision Co,. Ltd COMPANY SYSTEM

Quality Management

. Manufacturing only Quality Product

→ Don’t make defect products, check it one more time Proactive

. Data Base System for the Lessons Learned

Leading

. Encourage Operator’s Quality Pride

. Continuous Quality System Review & Improvement

Sharing

. Sharing the Know How with Tiered Supplier

. Continuous Quality System Audit and Evaluation

GM Y 2014 Y 2015

RANK Points 100

(Green) 100

(Green)

PRR (ppm) 2 3

RSM Y 2014 Y 2015

PRR (ppm) 0 0

Seoyon

E-hwa Y 2014 Y 2015

PRR (ppm) 0 0

Quality Performance Quality Management

WOOCHANG PRECISION

QSB CERTIFICATION

WOOCHANG PRECISION

Thank you for your attention !

Documents

woochang precision