KAREN PATTERSON C:(904) 386-1259 17253 Eagle Bend Blvd. kjpatterson007@yahoo.comJacksonville, FL 32226

SUMMARYResults oriented professional, experienced in supporting products and devices in all levels of complexity. Excellent written and verbal communication skills, with a passion to drive sales and marketing initiatives. Proven team player with a history of meeting aggressive goals and timelines.

Sales and Marketing Business Development Product Management Training and Education.

PROFESSIONAL EXPERIENCEMCKESSON MEDICAL-SURGICAL, Jacksonville, FL 2014-2016Largest healthcare services company in the United States. Brand Management SpecialistInstrumental in artwork creation, collateral development, and web content for the extensive portfolio of McKesson private label products. Supported various intersections including Product Development, Quality Assurance, and Segment Marketing ensuring brand integrity and consistency. Coordinated to introduce over 300 line items to the private label portfolio, which

accomplished marketing initiatives and increased sales 30% over forecast in the past fiscal year.

Developed branding strategies that maximized the success of new product launches.

Conducted market research that determined areas for private label expansion, targeting surgery centers that lead to increased market penetration.

PSS WORLD MEDICAL, Jacksonville, FL 2009-2014Leading distributor of medical supplies and equipment to office based physicians and long-term care providers.Product Manager, 2012-2014Responsible for leading private label marketing initiatives, launches, training, and development of incentive programs for account managers and area sales managers. Managed a wide variety of products and categories while supporting OEM’s both international and domestic. Presented at product halls, area sales meetings, and national sales meetings that

promoted brand awareness and increased revenue. Provided targeted opportunity reports to account managers and area sales

managers that facilitated private label conversions.Product Specialist, 2009-2012Supported private label portfolio by answering inquiries from account managers, clinicians, and patients. Provided technical support for various medical devices, including urine analyzers,

pulse oximeters, glucose meters, and electrosurgical equipment. Participated in new account manager training to increase brand awareness.

FIRST COAST CARDIOVASCULAR, Jacksonville, FL 2008-2009Outpatient cardiac and peripheral vascular catheterization facility. Cardiovascular TechnologistDuties included setting up, assisting, and capturing hemodynamics during diagnostic and interventional cardiac procedures.

PUTNAM HEART CENTER, Palatka, FL 2006-2007Outpatient cardiac and peripheral vascular catheterization facilityCardiovascular TechnologistDuties included patient education, pre/post procedure care, setting up, assisting, circulating, and recording hemodynamics during diagnostic cardiac and interventional peripheral catheterizations. Obtained procedure consent and required in-house labs. Administered medication pre, during, and post procedure.

PATTERSON COMPANIES, Alachua, FL 1994-2005Leading national distributor of veterinary and dental supplies.Customer ServiceSupported account managers, technicians, and veterinarians in all aspects of customer care. Presented annually at the Key West Veterinary Technician Conference (2001-2005). Coordinated with the Customer Service Manager to train new hires. Assisted account managers in achieving quarterly forecasts and marketing

objectives.

EDUCATION / TRAINING

Associates of Science, Cardiovascular Technology Santa Fe College, Gainesville, FL

Associates of Arts, PsychologySanta Fe College, Gainesville, FL

CertificationsSix Sigma, Green Belt

Professional OrganizationsProfessional Women of Healthcare

American Marketing Association