WHY WOULD YOU WANT TO SHIFT YOUR ORGANIZATION TO EMBRACE A COACHING

CULTURE? (And How)

Coaching develops people’s minds,

and expands your leadership pipeline.

• Improved team/company performance/results

• New products/services - innovation

• Increased employee satisfaction/retention

• Reduced health-related costs

• Increased efficiency

How Companies Typically Measure

Coaching Return on Investment (ROI)

When Using External Coaching

(one-on-one and team coaching)

Impressive Returns

Documented ROI of five times the financial

investment and, in some cases, even more.

Strong coaching cultures are more than twice as likely to be high-performing organizations.

Compare: Coaching culture outcomes

78%

57%

69%

48%

69%

39%

59%

36%

58%

42%

54%

32%

Investments in employeedevelopment

Percentage of internal hires/promotions (internal mobility)

Employee engagementsurvey scores

Percentage of employeesassessed ready for senior

leadership position(bench strength)

Percentage of diverse (minority, gender, age,

backgrounds) hires

Percentage of high-performers retained

Coaching Culture Value Comparison: Talent Outcomes

82%

63%

75%

54%

74%

49%

65%

45%

64%

55%

59%

45%

Customer Satisfaction

Shareholder value

Employer of choice

(talent selection)

Labor Productivity

Profitability

Large-scale strategic change

IMPROVED BUSINESS OUTCOMESCoaching culture Value Comparison: Business Outcomes

External coach

practitioners

Internal well-trained coach

practitioners

Managers/ leaders using

coaching skills

Three Coaching Modalities

35% of organizations use at

least one of the modalities.

92% of strong coaching

cultures use all three.

When developing a coaching culture,

think of it as a 3- legged stool:

For sustainability and affordability,

an organization needs all 3

modalities.

9

External coach practitioners for

senior leaders/high

potentials

Internal well-trained/certified

coach practitioners

Managers/ leaders using

coaching skills/approach

and all employees can

define and receive

coaching

Strong coaching cultures use all 3 modalities

Align with strategic

objectives

Find champions &

sponsors

Identify

measurement

processes

Prism Award Companies –Have certified internal coaches for ongoing support of leadership

development.

Develop a clear framework to provide coaching for Senior Leadership

using external coaches and internal coordination.

Deliver sufficient training to managers to empower them to coach well.

Teach all employees what coaching is about.

Measure results. Regularly share success stories.

12

All Leaders - Develop their leadership skills

• Coaching Approach to Conversations/Mindset

• Delegation

• Trust and Risk-Taking (reviewing mistakes for

learning/future actions without shaming)

• Team Leadership and Collaboration

How to Sustain a Coaching Culture

Contact Marcia Reynolds, MCC

for more information at Marcia@Covisioning.com