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1
TM
© 2018 Panduit Corp. All Rights Reserved
Why Should I Trust VeriSafe AVTs?
Presented by:
Zach Ganster
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© 2018 Panduit Corp. All Rights Reserved.
Agenda
• Webinar Overview
• Webinar Summary Report
• Email Send Report
• LP Page Performance
• Social Media Post
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© 2018 Panduit Corp. All Rights Reserved.
Webinar Overview
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© 2018 Panduit Corp. All Rights Reserved.
Why Should I Trust VeriSafe AVTs?Webinar Date: 21 October 2020
(Wednesday, 11:00AM SGT)
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© 2018 Panduit Corp. All Rights Reserved.
VeriSafe End User Webinar: Why Should I Trust VeriSafe AVTs?
In this webinar, we will cover:• Get a closer look at what an Absence of Voltage
Tester (AVT) is and is not• Understand AVT Construction• Review functional safety requirements• Compare reliability between AVTs and other
products
Presenter:Mr. Zach GansterSenior Product Manager.Panduit.
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© 2018 Panduit Corp. All Rights Reserved.
Webinar Summary Report
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© 2018 Panduit Corp. All Rights Reserved.
Webinar Landing Page – Site StructurePost Report: 22 Oct 2020
Marketo Database Social Media Channel
Webinar LP Page
https://pages.panduit.com/wb-
why-should-i-trust-avt.html
On Demand Webinar
https://pages.panduit.com/wb-
why-should-i-trust-avt-on-
demand.html
Requested sales callConvert into AQL
VeriSafe LP:
https://www.panduit.com/en/landing
-pages/verisafe.html
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© 2018 Panduit Corp. All Rights Reserved.
Webinar Registration Funnel ReportPost Report: 22 Oct 2020
Email Invite
Sent: 744
Total Registration:
34 (14 were net-
new)
Total Attendees:
20
Requested for
sales call
(AQL):
6
• Email Invite sent to IEI database who were involved in Safety and VeriSafe related program.
• Email invite sent to ROAP + ANZ database.
• Email was sent 2 weeks before the webinar and few reminder emails were sent to those who’ve not
registered prior the actual webinar.
• Sign up rate: 4.6% • 41% of them were net-new leads.
• Turn Up rate: 59% • 75% of the attendees are Panduit Disty and Partners while 25% of the attendees are end customers.
• AQL Conversion rate: 30%
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© 2018 Panduit Corp. All Rights Reserved.
Webinar Performance MetricsPost Report: 22 Oct 2020
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© 2018 Panduit Corp. All Rights Reserved.
Webinar – Attendees Report Post Report: 22 Oct 2020
Distributors75%
End Customers
25%
Total Attendees: 20
• 75% of the attendees are Panduit Disty and Partners while 25% of the attendees are end
customers.
• We received 6 AQLs who requested for sales call immediately after the webinar.
Distributors67%
End Customers
33%
Total Attendees: 6 (Requested Sales Call)
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© 2018 Panduit Corp. All Rights Reserved.
Webinar – Post Survey QuestionsPost Report: 22 Oct 2020
• Response rate: 70%
• Average rating of this webinar is 8.9/10.
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© 2018 Panduit Corp. All Rights Reserved.
Webinar – Post Survey QuestionsPost Report: 22 Oct 2020
• Response rate: 70%
• 100% of the responses shown interest to join our upcoming webinars.
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© 2018 Panduit Corp. All Rights Reserved.
Webinar – Post Survey QuestionsPost Report: 22 Oct 2020
• Response rate: 70%
• 43% of the responses would like to speak to Panduit Representative for further discussion.
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© 2018 Panduit Corp. All Rights Reserved.
Email Send Report
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© 2018 Panduit Corp. All Rights Reserved.
ANZ – VeriSafe End User Webinar #1– Email Invite
Sent on 11
Oct 2020
Sent on 19
Oct 2020
Total Members 411 349
Sent Rate410
(99.8%)
349
(100%)
Open / Sent Rate74
(18%)
27
(7.7%)
Click Through / Open Rate4
(5%)
3
(11%)
Unsubscribe Rate0
(0%)
3
(0.9%)
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© 2018 Panduit Corp. All Rights Reserved.
ASEAN + IN – VeriSafe End User Webinar #1– Email Invite
Sent on 11
Oct 2020
Sent on 19
Oct 2020
Total Members 271 236
Sent Rate268
(99%)
235
(99%)
Open / Sent Rate47
(18%)
19
(8%)
Click Through / Open Rate10
(21%)
8
(42%)
Unsubscribe Rate0
(0%)
0
(0%)
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© 2018 Panduit Corp. All Rights Reserved.
LP Page Performance
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© 2018 Panduit Corp. All Rights Reserved.
LP Page for Webinar Registration FormReport as of 22 Oct 2020
https://pages.panduit.com/wb-why-should-i-trust-avt.html
Report Date: 01 Oct – 22 Oct 2020
Total Page View 111
Total Visits 92
Total Unique Visitors 76
Bounce Rate 60%
Average Time Spent 2 m 55s
Social Networks
26%
Typed/Bookmarked
57%
Other Websites
17%
Search Engine
0%
Traffic Source
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© 2018 Panduit Corp. All Rights Reserved.
Social Media Posts
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© 2018 Panduit Corp. All Rights Reserved.
Linkedin – Organic AdsReport as of 22 Oct 2020
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© 2018 Panduit Corp. All Rights Reserved.
Facebook – Organic AdsReport as of 22 Oct 2020
Date Published: 09 Oct 2020
Total Reach: 207
Total Likes: 9
Total Engagement : 9
Date Published: 15 Oct 2020
Total Reach: 10,363
Total Likes: 7
Engagement: 88