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Geneva, Your High Yield Market (by Genève Aéroport)
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GenevaYour High Yield Market
Key Facts & Figures
Pax Traffic
• 16.5 million passengers in 2016.
• +4.8 % traffic increase.
Route Network
• 142 scheduled destinations.
• 59 scheduled airlines serving 4
continents.
Catchment Area
• Catchment area over 3 countries
(Switzerland, France, Italy).
• Highest concentration of international
organizations and multinational
companies.
• Major touristic spots within 2 hours.
Based on GVA scheduled traffic for full year 2016
Source: GVA Airport
Main Airlines
43.6%
14.4
%
easyJet Swiss British Airways
Air France Lufthansa Klm
Iberia Brussels Airlines Tap Portugal
Emirates Others
28%
10%
8%
Star Alliance
Skyteam
Oneworld
Traffic Evolution
Source: GVA Airport
10.911.5 11.3
11.9
13.1
13.914.4
15.215.8
16.5
+9.5%+5.7% -1.7%
+4.9%
+10.5%
+5.9%+3.9%
+5.0%+4.1%
+4.8%
-4.0%
-2.0%
+0.0%
+2.0%
+4.0%
+6.0%
+8.0%
+10.0%
+12.0%
0.0
1.0
2.0
3.0
4.0
5.0
6.0
7.0
8.0
9.0
10.0
11.0
12.0
13.0
14.0
15.0
16.0
17.0
18.0
2007 2008 2009 2010 2011 2012 2013 2014 2015 2016
Mill
ion o
f pax
Current Scheduled Carriers
Star Alliance
Oneworld
Skyteam Legacy Carriers
Low Cost Carriers
GVA Long-Haul Development
2003... 2004 2005 2006 2007 2008 2009 2010 2011 2012 2013
GVA-EWR
7x / week 5x / week(now 7x)
5x / week(now 7x)
7x / week
7x / week
7x / week
4x / week
7x / week
GVA-AUH
GVA-DOH
GVA-YUL
GVA-IAD
GVA-DXB
GVA-PEK
GVA-JFK
...
(now 14x)
Flight Network
Travelers Profile
• A recent study carried by
AirPlus International shows
that more than half of
passengers travelling via
Genève Aéroport to
intercontinental destinations
are high-yield travelers.
• The proportion of frequent
travelers is higher than
industry average.
• GVA benefits from a good mix
of passengers profile in terms
of age and residency.
Source: GVA Airport Service Quality (ASQ) satisfaction survey; GVA Arrivals Survey; AirPlus International Survey
26%
59%
15%
Reason of trip
Business
Leisure
Familyvisit
8%
35%
19%
18%
12%
8%
Age
16-21
22-34
35-44
45-54
55-64
65 &over
35%
22%
11%
4%3%
25%
Place of residence
CH
FR
GB
US
ES
Other35%24%
33%
35%
17%22%
9%11%
6% 8%
Industry Average GVA
Travel frequency in the last 12 months
1 to 2 3 to 5 6 to 10 11 to 20 21 or more
Catchment
Canton / Department Population
Geneva 463'000
Vaud 734'000
Valais 257'000
Fribourg 233'000
Neuchâtel 175'000
Other (within 2h) 700'000
Sub-total Switzerland 2'562'000
Haute-Savoie (74) 772'000
Ain (01) 412'000
Other (within 2h) 2'591'000
Sub-total France 3'775'000
TOTAL 6'337'000
Source: OFS; INSEE; ISTAT; Genève Aéroport.
• More than 6 mio people live within 2 hours drive from GVA airport.
Access
• Genève Aéroport is a real multimodal airport with an easy access by:
- Rail
train station within the airport;
connected to regional and
international networks (170
trains/day); 6 min to reach
Geneva city center
- Public transportation
6 bus city lines; efficient taxi
service and hotel shuttles;
regular coaches to:
Annecy - 3x/day
Chambéry - 6x/day
Grenoble - 6x/day
- Road
connected to Swiss and
French highway networks
Genève Aéroport - Aircolor
Geneva
International Organizations
&
Diplomacy
Finance
&
Trade
Chemistry
&
Fragrances
Education
&
Research
Watches
&
Luxury
Biotech
&
Medtech
Geneva’s Fields of Excellence
Geneva International City & Diplomatic Capital
• Geneva is the first center for
diplomatic meetings and
conferences in the world:
- 47’000 diplomats and int’l Civil
Servants (incl. families)
- 3’000 visits by Heads of State,
Ministers and other officials
- 2’831 meetings and
International conferences
- 219’495 delegates and experts
attending
- 1 out of 10 jobs provided in
Canton Geneva by IOs, NGOs,
permanent missions and
consulates
Source: OCSTAT; Permanent Mission of Switzerland to the UN; Federal Department of Foreign Affairs; Republic and State of Geneva.
• International Geneva is the
heart of the world global
governance:
- 34 International Organizations
(IOs)
- 250 Non-governmental
Organizations (NGOs)
- 175 States represented by a
Permanent Mission
- 29’487 persons employed in
IOs, NGOs and permanent
missions
- IOs annual expenses reached
CHF 5.97 billion in 2016
- GDP contribution of IOs,
NGOs, permanent missions
and consulates is estimated
at 11.3% in Geneva
Multinational Corporations
• There are 931 multinational companies in the Geneva catchment area.
• Multinationals account for 76’000 jobs in Geneva and 88’000 in the
canton of Vaud.
• 190 different nationalities are represented among the population (41%
of Geneva’s residents are foreign nationals).
• The city counts 130 EMEA headquarters due to its central location in
Europe and proximity to Africa and the Middle East.
Source: Geneva Economic Development Office, Geneva Multinational Companies (GEM)
Flavors and
fragrances
industry
1st world rank for the production of flavors and
fragrances (70% share of global market)
Watchmaking
Industry
69 companies active in the watchmaking industry,
and 9’546 people employed in the sector
Multinationals born in Geneva
Financial Center
• Switzerland manages around 26% of the world’s private offshore
assets with 290 banking firms and 105’000 employees active in the
financial sector.
• The potential long-term growth throughout the financial sector is
around 2%, which is superior to the economy as a whole. However,
experts agree that it will no longer be possible to return to growth rates
equivalent to those from the 1990s or the pre-crisis boom.
• Geneva is the birthplace and capital of international asset
management with 120 banking firms, 3’200 financial intermediaries
and 870 independent asset managers counting more than 37’000
employees (including insurance and law firms).
Source: Swiss Banking Association; Geneva Financial Foundation; BAKBasel.
• The trading and shipping sector in Switzerland represents an
estimated 3.5% of the national GDP
• Thanks to its advantageous geographical position at the crossroads of
European commercial routes, Geneva offers a unique and multilateral
platform for the negotiation and improvement of the international
management of commodities
• The commodity trading sector in Geneva consists of 400 international
trading, certification and shipping companies, and approx. 8’000
persons employed in the sector
Geneva Area50%
Hamburg20%
Zurich10%
Singapore5%
New York5%
Others10%
Coffee
Trading & Shipping Platform
Geneva Area50%
London20%
Paris15%
Americas (US & Brazil)15%
Sugar
Source: Swiss Trading & Shipping Association; Geneva Economic Development Office.
• Geneva hosts
approx. 40% of
global transactions
and 50% of world
traded coffee and
sugar.
Leading Pharmaceutical & Biotech/Medtech Industry
• Geneva is part of BioAlps, the life science cluster in Western
Switzerland:
- 750 biotechnology, pharma and medtech companies
- 500 research laboratories
- 20 research institutions, universities and university hospitals with
relevant capabilities and expertise
- Numerous organizations supporting innovation (start-up incubators,
science parks, venture capital funds, contract service organizations)
- 20’000 people employed in companies and 5’000 researchers
• With the lengthening life expectancy and intensification of chronic
diseases, global health care spend is expected to grow at 5% annually
in the next five years.
Source: BioAlps; Geneva Economic Development Office; Deloitte Consulting.
New comers Multinational pharma companies which have recently
chosen Geneva for their operations:
Education & Research
• Switzerland is one of the best countries for the quality of its education, research and
technologies.
• Université de Genève, Université de Lausanne (UNIL) and the Ecole Polytechnique Fédérale
de Lausanne (EPFL) gather more than 27% (35’700) of total Swiss students.
Source: SER; swissworld.org; EPFL; IMD; Cern; CCIG.
World largest research centre
in particle physics.
Birthplace of the World Wide Web (www)
1st European University in the
Engineering and IT category (Academic
Ranking of World Univeristies)
1st in Executive Education outside the US
and 2nd worldwide (Financial Times)
Economic Strengths of the Region
• Switzerland is one of the richest and most successful country in the world with a particularly
low unemployment rate and an export-oriented economy specialized in high value-added
products.
• Geneva Area grows at a faster pace than Switzerland overall and Euro zone.
Source: Swiss Federal Office of Statistics; OCSTAT; Forum des 100; BCV; FMI
-5
-2.5
0
2.5
5
Gro
wth
rate
GDP YoY growth rate
Euro zone (YoY growth) Switzerland (YoY growth) GVA Area (YoY growth)
100
105
110
115
120
125
130
135
140
145
GDP evolution indexed
Euro zone Switzerland GVA Area
* forecast
Major Touristic spots
Château d’Oex Festival Gstaad Open
Cervin / Matterhorn Zermatt
Chillon Castle Montreux
Chamonix Mont Blanc Gianadda FoundationMartigny
Geneva Lake Festival
Chaplin Museum Vevey
Montreux Jazz Festival Gruyères Castle
Vevey
Lausanne
Evian
Montreux
Chamonix
Martigny
Zermatt
Gstaad
Château-d’Oex
Thun
Bern
InterlakenLausanne Olympic Museum
Gruyères
Annecy Lake
Winter Sport Gateway
• Around 1’200’000 travelers transit via Genève Aéroport each winter season to access the
largest ski area in the world with more than 200 ski resorts within 3 hours drive.
• Four of the Top 10 ski resorts per volume
worldwide are located in the GVA area:
Source: International Report on Snow & Mountain Tourism 2015; GVA Airport
1. La Plagne
2. Saalbach Hinterglemm Leogang (AT)
3. SkiWelt Wilder Kaiser Brixental (AT)
4. Les Arcs
5. Ischgl/Samnaun Silvretta Arena (AT)
6. Whistler Blackcomb (CA)
7. Alta Badia (IT)
8. Val-Thorens
9. Courchevel Méribel
10. Vail (USA)
Freight Activity
Main imported goods Main exported goods
Spare parts for machinery Chemical and pharma products
Perishables Watches, jewelry
Electronic components Machinery
Computer equipment Electronic components
Genève Aéroport offers a modern cargo terminal
- Warehouse: 24'000 m2 - Capacity: 80'000t/year
- Refrigerated storage (perishables)
- Safes for valuables - Handling room for radioactive goods
- Loading platform adjustable for any type of lorry
- Free ports (10'000m2) inside the freight terminal
- French customs with possibility of direct customs clearance
from the cargo building to all countries of the European Union
- Very short consignment time: 70-90 min. on average
- Reliability of services (punctual dispatch, no strikes, security
for goods)
Air Freight
66%
Truck Freight
26%
Mail8%
Total Freight 2016
Source: GVA Airport
75'011 t
0
1'000
2'000
3'000
4'000
5'000
6'000
7'000
8'000
9'000
10'000
11'000
ZRH LIN BUD ORY VIE BHX BCN ATH GVA CPH HAM CGN VLC WAW DUS
A330-300 B787-8
Comparison of Airport Charges
Source: RDC Aviation (January 2017)
• Average charges for an International Operation (including all charges related to landing,
noise, emission, terminal navigation, parking, passenger, security, etc.).
GVA
Marketing Support
• Airport cost analysis
• Route feasibility studies
• Market research &
statistics
• Administrative support
(regulation, government,
operational contacts, etc.)
…
1 Exploratory Phase
• PR & Events (BtoB
launching event, press
release, conference, etc.)
• Airport Advertising
(outdoor megasurface
billboard, flags in check-in
hall, etc.)
• E-marketing (banner on
airport website, on-line
prize draw)
• Marketing & Sales
support (destination
leaflet, dedicated
workshop, promotion on
airport stand in public
faires, etc.)
…
2 Launching Support
• Follow-up of commercial
and traffic results
• E-marketing (banner on
airport website, on-line
prize draw)
• Marketing & Sales
support (destination
leaflet, dedicated
workshop, promotion on
airport stand in public
faires, etc.)
…
3 Long-term
Commercial Support
Commercial Incentives
1. Discount for new destination (based on landing fees)
Short-haul routes Long-haul routes
Periods(6 months each)
RebatePeriods
(1 year each)Rebate
1st period 80% 1st period 80%
2nd period 60% 2nd period 60%
3rd period 40% 3rd period 40%
4th period 20% 4th period 20%
2. Passenger growth scheme
Annual Pax
GrowthRefund
≥ 5% 3.5%
≥ 7.5% 4.75%
≥ 10% 6%
≥ 15% 10%
≥ 20% 15%
≥ 25% 20%
Conditions
• New destination for airport & not operated
during 12 months.
• Scheduled flight & year-round.
• Applicable only to landing fees (not to
surcharges and ATC).
Conditions
• Growth calculated on a yearly basis
(January to December).
• Refund based on the passenger service
charge (PSC) collected during the period
(CHF 12.50 per pax).
• Incentive valid for 2017, subject to
approval for following years.
• Valid for airlines operating scheduled
flights on a year-round basis.
New “East Wing” Project
• New pier dedicated to wide-body aircrafts
• Construction plans approved in 2014
• Works started in April 2016
• Opening planned around 2020
• Design by Rogers Stirk Harbour + Partners (LHR-
Terminal 5, MAD-Terminal 4)
• 6 stands for wide-body aircrafts + 1 for narrow-body
(or mixed utilization with more stands)
• Positive-Energy Building