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C R E A T I V E F E E L M A G A Z I N E | R A T E C A R D 2 0 1 9 | W W W . C R E A T I V E F E E L . C O . Z A
2019
C R E A T I V E F E E L M A G A Z I N E | R A T E C A R D 2 0 1 9 | W W W . C R E A T I V E F E E L . C O . Z A
An authoritative voice in the South African arts, culture, design and lifestyle spheres
Creative Feel is a much-loved and award-winning arts, culture and lifestyle
print publication.
We’ve partnered with some amazing events, given wider exposure to existing brands and aided
in the launching of some exceptional artistic careers in our 15 years as Classicfeel and then
Creative Feel.
Our interests and those of our readers are wide reaching, with our magazine and digital
offering covering all things visual and performing arts, jazz, blues and classical music, events,
exhibitions, performances and exhibitions, interesting people, phenomenal design and
innovative thinking, fine dining experiences, fantastic getaways and the whisky, wine, bourbon
etc. that puts the cherry on top.
Creative Feel magazine (then called Classicfeel) was first printed in 2001 and is distributed
in eleven glossy issues a year. Since its inception, the magazine has garnered numerous
awards, including Arts & Culture Trust (ACT) Awards, as well as numerous SAPPI PICA
Awards for excellence in publishing and many of the coveted Business and Arts South
Africa (BASA) Awards.
This opulent and masterfully designed magazine has become the definitive, dependable
voice in the South African arts and culture industry for arts practitioners, funders and
newcomers alike.
Our team, with extensive knowledge of the arts and culture, print and digital environments, is
able to tailor and deliver campaigns that reach a considerable amount of viewers interested in
your brand, with an authenticity that will lead to long-term engagement.
C R E A T I V E F E E L M A G A Z I N E | R A T E C A R D 2 0 1 9 | W W W . C R E A T I V E F E E L . C O . Z A
How many do we print and where can you find us?Creative Feel prints between 10 000 and 13 000 of our 11 issues during the year
(December/January as a combined issue).
These issues are distributed through retail, loyal subscribers, exclusive hotels and lodges,
diplomatic services, government and back copies are sent to arts departments
at universities and colleges.
Creative Feel’s reach is national, with 47% in Gauteng, 23% in Western Cape,
5% in KwaZulu-Natal and the rest of the copies spread almost evenly among the
other provinces.
Who reads Creative Feel? Creative Feel’s 50 000 monthly readership is spread fairly evenly among genders, with the
female/male split at 55/45. The majority of our readers are between 18 and 55, with the biggest
group being between 25 and 44. About 75% of our readers are in the LSM 10 income group, and
70% have a tertiary education.
Some of our partners include Absa L’Atelier, Sasol New Signatures, Naledi Theatre Awards, PPC
Imaginarium Awards, RMB Starlight Classics, Turbine Art Fair, FNB JoburgArtFair, Standard
Bank Joy of Jazz, Standard Bank Gallery, the Department of Arts and Culture, the Department
of Small Business Development, the National Arts Council, National Arts Festival, the Market
Theatre Foundation, Joburg City Theatres and the Fugard Theatre, to name just a few.
C R E A T I V E F E E L M A G A Z I N E | R A T E C A R D 2 0 1 9 | W W W . C R E A T I V E F E E L . C O . Z A
Please note that the rates below are inclusive of agency commission and
exclusive of VAT.
A 10% discount is offered for 3 bookings and a 15% discount is offered for
4 or more bookings.
The cancellation deadlines are a week before material deadlines. Cancellation after the
deadline will result in a 100% cancellation fee.
Inside Front DPS (IFDPS)
TRIM: 320mm height x 480mm widthBLEED: 326mm height x 486mm widthTYPE: 300mm height x 460mm width
R49 220
DPS
Trim: 320mm height x 480mm widthBleed: 326mm height x 486mm widthType: 300mm height x 460mm width
R44 620
INSIDE FRONT COVER
C R E A T I V E F E E L M A G A Z I N E | R A T E C A R D 2 0 1 9 | W W W . C R E A T I V E F E E L . C O . Z A
Outside Back Cover (OBC)
Trim: 320mm height x 240mm widthBleed: 326mm height x 246mm width Type: 300mm height x 220mm width
R34 240
Inside Back Cover (IBC)
Trim: 320mm height x 240mm widthBleed: 326mm height x 246mm width Type: 300mm height x 220mm width
R31 990
OUTSIDE BACK COVER
Full page prime position
Trim: 320mm height x 240mm widthBleed: 326mm height x 246mm width Type: 300mm height x 220mm width
R31 990
Full page
Trim: 320mm height x 240mm widthBleed: 326mm height x 246mm width Type: 300mm height x 220mm width
R23 900
Half-page
Trim: 320mm height x 120mm widthBleed: 326mm height x 126mm widthType: 300mm height x 100mm width
R16 000
C R E A T I V E F E E L M A G A Z I N E | R A T E C A R D 2 0 1 9 | W W W . C R E A T I V E F E E L . C O . Z A
Option One
IFDPS(Treated as cover story)
+4 pages editorial
+Digital Voucher R5 000
R57 200
Option Two
OBC+
4 pages editorial+
Digital Voucher R4 500
R51 000
Option Three
DPS+
2 pages editorial+
Digital Voucher R4 000
R45 700
Option Four
FP prime position+
2 pages editorial+
Digital Voucher R3 000
R34 000
Option Five
FP+
1 page editorial+
Digital Voucher R2 500
R27 500
Option Six
Half Page +
Half Page Editorial+
Digital Voucher R2 000
R18 200
C R E A T I V E F E E L M A G A Z I N E | R A T E C A R D 2 0 1 9 | W W W . C R E A T I V E F E E L . C O . Z A
For adverts:Digital material (PDF) only.
Print-optimised PDF in CMYK with fonts and high resolution images (300 dpi) embedded.
Document bleed of 3mm all round
For editorial:Between 4 and 10 high resolution (300 dpi) images to be supplied
(the number of images used is at our discretion).
For a half page, no more than 300 words to be submitted.
For a full page, no more than 450 words to be submitted.
For a DPS, no more than 750 words to be submitted.
For 2xDPSes, no more than 1500 words to be submitted.
Paid-for editorial will be sent through a maximum of two times for client to approve
and make changes.
Issue Ad Booking Editorial Material Ad Material February 2019 14 December 2018 14 December 2018 14 January 2019
March 2019 28 January 2019 31 January 2019 11 February 2019
April 2019 25 February 2019 28 February 2019 11 March 2019
May 2019 25 March 2019 28 March 2019 11 April 2019
June 2019 29 April 2019 2 May 2019 13 May 2019
July 2019 27 May 2019 29 May 2019 7 June 2019
August 2019 1 July 2019 4 July 2019 15 July 2019
September 2019 29 July 2019 1 August 2019 12 August 2019
October 2019 29 August 2019 1 September 2019 13 September 2019
November 2019 30 September 2019 3 October 2019 14 October 2019
Dec 19 / Jan 20 4 November 2019 7 November 2019 18 November 2019
February 2020 9 December 2019 12 December 2019 13 January 2020
C R E A T I V E F E E L M A G A Z I N E | R A T E C A R D 2 0 1 9 | W W W . C R E A T I V E F E E L . C O . Z A
Our digital media reaches every corner of the connected globe!
We engage with audiences in the upper LSMs, with a fairly even 55/45 female/male split.
75% of our readers are South African, with 7% from Europe,
4% from other African countries and 3% from the United States.
Creative Feel is known for its high quality print publication, but our digital platforms are quickly
becoming a go-to source for the creative sector who want to be up-to-date with the latest news.
We have implemented numerous successful campaigns for clients such as Rolex which earned
10 017 impressions for its 100% SOV banner campaign on our website. For its three-month
banner campaign on our website, Aspire Art Auctions earned 76 075 impressions.
Our fast growing website has grown its number of users by 246% over the last quarter. Reader
interest and engagement is at an all-time high, with our bounce-rate averaging at 5.33%.
Our social media pages are growing steadily too, at a rate of 110% over the last quarter.
Instagram is our fastest growing platform, with our monthly impressions averaging at 23 600.
Our beautifully-designed twice-monthly newsletter is popular with readers and clients alike.
Delivering over 7 877 emails a month, these mails average an open-rate of 44%.
With Creative Feel’s digital advertising, YOU get to decide what your campaign needs and
ultimately, what you pay for. We have a selection of offerings for you to create a tailored
advertising package.
C R E A T I V E F E E L M A G A Z I N E | R A T E C A R D 2 0 1 9 | W W W . C R E A T I V E F E E L . C O . Z A
*Due to the limited number of advertising space available, these are allocated on a first pay basis and all advertising and images are subject to the approval of www.creativefeel.co.za. All adverts will appear and rotate at random and will link directly to your website,
blog or specified social media page.
NEWSLETTER BANNER 1
NEWSLETTER BANNER 2
NEWSLETTER BANNER 2
FEATURED POST
HALF PAGE UNIT:300 X 600 PX
LEADERBOARD: 728 X 90 PX
WEB POST
WEB POST
MEDIUM RECTANGLE:300 X 250 PX
WEBSITE NEWSLETTER
NEWSLETTER FEATURE 1
NEWSLETTER FEATURE 2
NEWSLETTER FEATURE 1
Website banners
(cost/1 000 impressions CPM)
Leaderboard: R400/1 000
Medium rectangle: R450/1 000
Half-page unit: R500/1 000
All three banner spots: R1 200/1 000
Background/wallpaper: price on request
Unless otherwise requested, these banner spots
will be shared with other clients and will appear
and rotate at random. Website takeovers or
100% share of voice campaigns will need to be
quoted for.
Newsletter banners R800 per newsletter
Product sponsorship video Video on Creative Feel website and social media
pages advertising an event or product: R2 500
Social mediaOnce-off Facebook post: R200
Once-off Twitter post: R200
Once-off Instagram post: R200
Live posting at events
(Twitter and Instagram): R1 500
ContentOnce-off website article: R1 700 (Interviews
done for an additional R1 000)
Customised campaignsCustomised campaigns, which can include the
following elements: ad banners, competitions,
website posts, Facebook events, social media
posts. The components and costs of a tailor-
made campaign will be negotiated and
conceptualised by the online editors.
Custom newslettersCustom newsletters can be created. This can
include taking up a large portion of the regular
Creative Feel newsletter with banner adverts
and editorial, or Creative Feel can create a
special newsletter featuring only your brand or
event. Prices are available on request.
Production feesCreative Feel can create banner adverts
should you require. This will be quoted on
according to your needs.
Banners to be delivered in .jpeg, .gif, .png
or HTML5.
All prices are exclusive of VAT and inclusive of agency commission.
BUSINESS NAME:
CONTACT PERSON:
MEDIA AGENCY:
TEL NUMBER: CELL NUMBER:
EMAIL:
POSTAL ADDRESS:
PHYSICAL ADDRESS:
VAT NUMBER: CK NUMBER:
WEBSITE: FACEBOOK:
INSTAGRAM: TWITTER:
ADDITIONAL LINKS:
PROPOSED CAMPAIGN DURATION:
CAMPAIGN REQUIREMENTS:
ADDITIONAL INFO AND REQUIREMENTS:
TOTAL COST OF ORDER (EXCL. VAT):
TOTAL COST OF ORDER (INCL. VAT):
All adverts are subject to editorial approval, and Creative Feel reserves the right to decline an advert deemed not suitable at their own discretion. All artwork to be supplied by client otherwise additional costs may be incurred A 100% payment will confirm your booking. No booking will be held without full payment. Prices are subject to change without prior notice. For all other terms and conditions please contact us. It is your responsibility to get material to us on time, we will not be responsible for losses of views/clicks/stats/etc if material is not in on time. I agree to the terms set out above. I acknowledge that I am a recognised representative of my organisation.
SIGNATURE OF AUTHORISED PERSON
DATE OF ORDER:
PUBLISHING TITLE: CREATIVE FEEL
BUSINESS NAME:
CONTACT PERSON:
MEDIA AGENCY:
TEL NUMBER: CELL NUMBER:
EMAIL:
POSTAL ADDRESS:
PHYSICAL ADDRESS:
VAT NUMBER: CK NUMBER:
INSERTION DATES 2019:
FEB MAR APR MAY JUN JUL AUG SEP OCT NOV DEC/JAN
ADVERTISING SIZE:
IFC DPS DPS OBC IBC
FULL PAGE (PRIME POSITION) FULL PAGE HALF PAGE
OR:
PACKAGE OPTION:
OPTION 1 (R53 500) OPTION 2 (R48 000) OPTION 3 (R42 800) OPTION 4 (R32 000)
OPTION 5 (R25 680) OPTION 6 (R17 100)
REQUIRE DESIGN SERVICE (POA)
ADDITIONAL INFO AND REQUIREMENTS:
COST PER INSERTION (EXCL. VAT):
TOTAL COST OF ORDER (EXCL. VAT):
TOTAL COST OF ORDER (INCL. VAT):
The person signing below warrants that: i) He/she is duly authorised to bind the purchaser hereto; ii) That the purchaser has the capacity to enter into this agreement iii) That a cancellation fee will be charged for late cancellations. The cancellation deadlines are a week before material deadlines. Cancellation after the deadline
will result in a 100% cancellation fee. iv) All cheques payable to DeskLink CC within 30 days of the magazine going to print
SIGNATURE OF AUTHORISED PERSON
DATE OF ORDER: CLIENT ORDER NUMBER:
Creative Feel magazine is published by DeskLink CC
CONTACT DETAILSPUBLISHER & EDITOR-IN-CHIEFLore Watterson [email protected]
SALES & [email protected]@creativefeel.co.za
PO Box 3670, Randburg, 2125Tell 011 787 0252www.creativefeel.co.zawww.desklink.co.za