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Which Business Is Best?A Global Entrepreneurial Marketing Exercise
Project Overview
Teacher Planning
Work Samples & Reflections
Teaching Resources
Assessment & Standards
Learning Areas
Levels
Objectives
Software
Description
Author
DocumentsAbout Virtual
Classroom Tours
EMS, Business Studies, Lifeskills, Maths, Technology, Arts, drama & Culture
Grades 7-12 (specifically Gr 8)
Pupils: Cross-curricular & Critical thinking training, developing creative & innovative entrepreneurs, financial skills, marketing skills, real-life decision-making, co-operative team-work, collaboration with community. Teachers: Providing resources so that teaching is pupil-centred, teacher-training (especially cross-curricular), skills training, collaboration with regional & global community.
MS Word, Excel, Powerpoint, Movie Maker, Photostory 3, CamStudio
An innovation within an innovation! The teacher receives a CD (or can access it on the Net) & one day’s training. The CD outlines in full an entire project on deciding which of the 2 franchise businesses is the most viable. The CD contains pupil & teacher resource material, assessment rubrics, instructions, voice-over & visual tutorials. The pupils are divided into 2 teams and each team, (after due research) has to prepare a marketing presentation (PPoint, movie, stop-frame animation, photostory etc – any digital format) which the class assesses. Final winners go forward to the regional competition and so on until an international winner is identified. Prizes & training are sponsored. These provide the impetus for teachers & pupils engage &, hopefully, allow them to win (& use) more technology.
Gaye Pieterse, Durban Girls’ College, Durban, South Africa
Which Business Is Best?A Global Entrepreneurial Marketing Exercise
Project Overview
Teacher Planning
Work Samples & Reflections
Teaching Resources
Assessment & Standards
Teacher Planning and Management
Click the documents below to help you understand the context of this exemplary learning project:
Background & Planning: A synopsis of the origin and objectives of the learning project, including the manner in which the project was planned and managed.
Classroom Images: Images of the classroom to give you a better feeling for how the project was implemented.
Documents
Background and Planning
Classroom Images
Which Business Is Best?A Global Entrepreneurial Marketing Exercise
Project Overview
Teacher Planning
Work Samples & Reflections
Teaching Resources
Assessment & Standards
Work Samples, Teacher and Student Reflection
Click the documents below to see work samples and reflections from the teachers and students:
Student Work Samples: Examples of student work generated through participation in this learning project.
Teacher Reflection: Thoughts and reflective comments from the teachers involved, including advice for future implementations.
Student Perspective: Comments on how the students perceived the learning that occurred.
Teacher Reflection Student Perspective
Documents
Images of learners' work
Which Business Is Best?A Global Entrepreneurial Marketing Exercise
Project Overview
Teacher Planning
Work Samples & Reflections
Teaching Resources
Assessment & Standards
Teaching Resources
Click the documents below to view the teaching resources used in the teaching of this learning project:
Student Project Overview: An overview of required tasks.
Other Teaching Resources
Documents
Photostory Instructions to Educator
Learner instructionsExample of
Learner's Presentation
Presenting the Project to LearnersVideo Clip
Which Business Is Best?A Global Entrepreneurial Marketing Exercise
Project Overview
Teacher Planning
Work Samples & Reflections
Teaching Resources
Assessment & Standards
Assessment and Standards
Click the documents below to see the assessment rubrics and standards cover in this learning project:
Assessment Rubrics: Examples of assessment rubrics provided to students showing how the project was assessed.
Mapping the Standards: Mapping this project’s learning objectives against curriculum standards.
National Educational Technology Standards for Students (NETS): Performance indicators for technology-literate students.
Mapping the Standards
Documents
NETSAssessment Rubrics
