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Media Kit 2015 - 2016
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CHIPPEWA COUNTY | LAC QUI PARLE COUNTY | SWIFT COUNTY | YELLOW MEDICINE COUNTY
www.prairiewaters.com | 1.866.866.5432
MEDIA KIT 2015 - 2016
The Prairie Waters Visitors Guide – An Incredible Marketing Tool!The Western MN Prairie Waters Visitors Guide is an incredibly cost-effective marketing tool that will put your business in front of thousands of potential visitors, all across Minnesota and the region, for 2 entire travel seasons (2015-2016)! This guide is the 2-year signature showpiece for the 4-county tourism coalition called the Western Minnesota Prairie Waters. Join your tourism partners and advertise in this quality 2-year guide that will sell YOU:
● Discovery Map – handy for general use. ● Directory that includes phone numbers and website addresses. ● FREE Directory Listing for display advertisers. ● Each of the regions will have its own area in the guide. ● Online Interactive Guide with Digital Hotlinks to your website.
DistributionBe seen by the right travelers with a distribution of 20,000 copies. The Western Minnesota Prairie Waters Visitors Guide will be distributed in a variety of ways:
● Select Travel Shows, Sports Shows and Exhibitions throughout the Midwest. ● Travel Information Centers throughout Minnesota (more than 50 active locations). ● Explore Minnesota Tourism Fulfillment Center Distribution. ● Prairie Waters direct Fulfillment Distribution and Direct Mail from Appleton offices. ● Prairie Waters members, advertiser locations, CVBs, Chamber offices and Local Hotels. ● Rack distribution to key areas. ● Viewed online via the Prairie Waters website & Itineraries, Inc. website.
Space Reservation Deadline: Feb 15, 2015 | Materials Deadline: March 1, 2015
The Western Minnesota Prairie Waters Visitors Guide is published by Itineraries Inc. in conjunction withThe Western Minnesota Prairie Waters Convention & Visitors Bureau.
Join us in promoting travel & tourism in Western MN Prairie Waters Regions. For more information, or to reserve your ad space, contact:Itineraries Inc. - Toll-free 1-877-832-7267 - [email protected]
PLEASE SIGN AND FAX THE FORM BACK TO 763-201-7945OR MAIL TO THE ABOVE ADDRESS
QUESTIONS? 320-259-1082 / 877-832-7267 / [email protected]
This is a legally binding agreement. Signer accepts covenants listed on this document. It is the responsibility of the advertiser to approve (proof) all ads. All rates quoted here are net. Business listings are non-commissionable. Terms are net 10 days. All advertising is to be paid in full prior to publication date.CO
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WESTERN MINNESOTA PRAIRIE WATERS VISITORS GUIDE
ADVERTISING AGREEMENT
ADVERTISER ___________________________________________ CONTACT _________________________ADDRESS _______________________________________ CITY _______________ ST ____ ZIP ___________PHONE _______________________ FAX _________________________ 800# ________________________EMAIL ___________________________________ WEBSITE _______________________________________
BILLING ADDRESS (if di�erent from above) _______________________ CITY ____________ ST ____ ZIP ________AD AGENCY __________________________ CONTACT _______________ AGENCY PHONE ______________
REPEAT ADNo revisions - no production chargeWith revisions - production rates apply
NEW AD PROVIDEDno production charge
NEW AD, TO BE CREATEDProduction rates apply
AD SPACE(EX: 1/2 HORIZONTAL X3 RATE)
COST/ISSUE(EX: $2552)
TOTAL DUE PER ISSUE
PREMIUM PLACEMENT DISPLAY ADVERTISING
STANDARD PLACEMENT DISPLAY ADVERTISING
DIRECTORY LISTINGS
LISTING FORM
SPECS & WHERE TO SEND MATERIALS
BACK COVER full bleed 8.5 x 11 INSIDE FRONT full bleed 8.5 x 11 INSIDE BACK full bleed 8.5 x 11
371330283028
227719801538153810431043633633400
10085
165
FULL PAGE full bleed 8.5 x 11 2/3 PAGE 4.95 x 10 1/2 PAGE Vertical 4.95 x 7.5 1/2 PAGE Horizontal 7.5 x 4.95 1/3 PAGE Vertical 2.42 x 10 1/3 PAGE Square 4.95 x 4.95 1/6 PAGE Vertical 2.42 x 4.95 1/6 PAGE Horizontal 4.95 x 2.42 1/12 PAGE 2.42 x 2.42
Prairie Water’s Members receive a 5% discount
BASIC* Free with purchase of display ad & members BASIC* Standalone purchase & nonmembers ENHANCED* Advertisers & Members may upgrade ENHANCED* Standalone purchase & nonmembers * Basic Listing includes company name, address and phone number * Enhanced Listing includes a basic listing plus 25 words of copy
Copy for 25 Word Listing____________________________________________________________________________________________________________________________
CATEGORY CVB/Chamber Attraction Pageant/Theater Shopping/Antiquing Dining Bed & Breakfast Support Services Festival/Event Historic/Heritage Site Resort/Campground Hotel/Motel/Lodge
If you choose to create your own display ad:All 4-color process display ads must be submitted digitally in PDF. Bleeds should extend 1/8” beyond the edges of the ad. Keep all live matter in display ads at least 1/8” away from edges.
SEND ALL DISPLAY ADS, EDITORIAL & LISTING MATERIALS
BY EMAIL: [email protected] BY MAIL: Attention: ITINERARIES INC 56 South 33rd Avenue #234 - St. Cloud, MN 56301
___________________________________________________________ _______________________
ADVERTISER SIGNATURE DATE
YOUR BUSINESS NAME ________________________________ CONTACT _________________________PHONE ______________________________________ FAX ______________________________________ EMAIL ______________________________________ WEBSITE ___________________________________
Since this is a complimentary production service for display advertisers, please read and follow instructions carefully. We want to keep the number of changes to a minimum. Use this form when preparing your display ad for the Prairie Waters Guide. It will be a 4-color process ad.
Please create our display ad. There is no charge for this ad. BUT changes after the first proof are billable at $85 per hour.
INSTRUCTIONS FOR YOUR MATERIALS: Please read carefully, and don’t hesitate to call 1-877-832-7267 if you have any questions. I am emailing materials ([email protected]), faxing this completed form (763-201-7945). Digital materials are preferred (color-corrected scans). Please do NOT send photos or graphics from your website, they are LOW RESOLUTION and not print quality. I am mailing my materials along with this completed form. AVOID sending printed brochures with the photos or logos you want in your ad. SEND ORIGINALS WHENEVER POSSIBLE. If you are providing materials to scan, send photo prints and high quality hard copy elements.
TELL US ABOUT YOUR AD:1. Exact Size (from your advertising contract): _____________________________ 2. Orientation: Vertical Horizontal
I am sending photos (#_____________) Logo Copy (fill out below or send in a digital “Word” document )
PROOFING YOUR AD: You will be sent one PDF proof to your email address. Please proof IMMEDIATELY and reply . You can make one set of changes at no additional charge. Any changes after the first one are billable. We will archive your ad for future use in this publication.
Use this email address for my proof: __________________________________________________________________________
Important Note: This professionally produced display ad will be available only for use in this product. If you want to use it in another product, you will be invoiced for the number of hours it took to create it at a rate of $85 per hour.
Display Ad Copy (don’t forget a phone number, website, email) If not enough room, provide information on a separate document__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________
Advertiser Representative Initials _____________________________________ Date __________________________________
Upon completing this form, please mail with materials or fax to 763-201-7945.Thank you.
The Western Minnesota Prairie Waters Visitors Guide is published by Itineraries Inc. in conjunction withThe Western Minnesota Prairie Waters Convention & Visitors Bureau.
Join us in promoting travel & tourism in Western MN Prairie Waters Regions. For more information, or to reserve your ad space, contact:Itineraries Inc. - Toll-free 1-877-832-7267 - [email protected]