AIADA member benefits• Recommended by the AIADA — Wells Fargo is the preferred provider

of merchant processing services for the American International Automobile Dealers Association.

• Limited-time pricing on new equipment — Choose from an array of options with special pricing for a limited time, including equipment that enables you to take EMV (EuroPay, MasterCard, and Visa) chip cards.

• Fee waivers — As an AIADA member, there is no set up fee, monthly fee, minimum processing fee, annual fee, or PCI Compliance fee.

• Easy, efficient payment processing — Easy to use solutions to accept credit and debit card payments at your dealership.

• Fast funding — Funding as soon as the next business day when linked to a Wells Fargo account.

• Support when you need it — With robust online reporting and customer service available 24 hours, 7 days a week.

Payment processing solutions for AIADA members

Wells Fargo Merchant Services

Special AIADA pricing on new equipment ends December 30, 2015

We make upgrading to EMV equipment simple. We’ll discuss next steps, explain your options, and help you get ready to accept chip cards and comply with the new EMV security standards.

Contact your Wells Fargo Dealer Services Commercial Relationship Manager. Or call us at 888-937-9997, Monday – Friday, from 5:00 a.m. to 5:00 p.m. Pacific Time.

Association recommendation for indirect auto financing, floor plan financing, treasury management and merchant services

*Source: Digital Transactions, May 2015

Wells Fargo Dealer Services is a division of Wells Fargo Bank, N.A. Member FDIC and Equal Credit Opportunity Lender. © 2015 Wells Fargo Bank, N.A. All rights reserved. © 2015 Wells Fargo Merchant Services, L.L.C. All rights reserved. 1066921 6/15

EMV chip cards are here! U.S. card issuers are now sending millions of EMV (Europay, MasterCard, and Visa) chip cards to U.S. customers. The top U.S. card issuers plan to have 575 million EMV cards in circulation by the end of 2015.* You may already have received a new chip card yourself.

To accept EMV chip cards and comply with new EMV standards effective October, 2015, you may need to upgrade your point of sale (POS) terminals.

What exactly is a chip card? Chip cards have an embedded microchip that securely stores customer data. The chip is more difficult to counterfeit than magnetic stripe cards, because the information on a chip changes with each transaction. Data in traditional magnetic stripe cards is static, so once the stripe is copied, duplicate cards can be made easily.

Chip cards are already in use worldwide. For many years, other countries have used the chip card system to reduce card-present fraud, and the U.S. is one of the last to make this important change. Wider use of chip cards in the U.S. is expected to reduce card fraud.

Start planning for EMV to help reduce your risk of fraud Magnetic stripe cards are more vulnerable to fraud and are easy to counterfeit. As more U.S. businesses convert to EMV technology, those businesses that have delayed conversion to EMV chip card equipment are expected to be targeted by fraudsters.

See reverse side for AIADA member benefits including limited-time pricing.

Helping you transition to EMV chip card acceptance

Customize your payment solutionAs a Wells Fargo Merchant Services customer, you can tailor a payment solution that makes sense for you and your customers, and may include:

• Point-of-sale payment processing equipment, which works with most existing office systems

• Payment solutions to support in-person and online payments

• Solutions to help you accept growing payment options such as EMV chip cards and NFC (Near Field Communication) contactless transactions like Apple PayTM

• Solutions to help keep your systems and customer data secure and compliant

Wells Fargo Merchant Services