Welcome to the New Buyer Leads Agent Presentation

This presentation is divided into three sections

Sections

• Section one; the Front End (Consumer area)• Section two; the Agent Back End• Section four; Pricing and Advertising

The Front End/Consumer View

• It is estimated that close to 90% of home buyers currently use the internet as a starting place for buying a property.

• With the New Buyer Leads Program your agents will be able to attract buyers, gain information about them, respond immediately to them, and stay in contact with them without lifting a finger.

A searching consumer will land on a similar page to this one

Link to actual site Click here

Once the consumer clicks the detail button this is what they see

Please note the address is not showing. Agents have the ability to turn this feature on or off.

Now it’s time to go back to the Test Site

• Spend a moment checking out the information.

• Remember agents can turn addresses on or off.

• Did you check the Full Map View?• Did you check the Mortgage Calculator?

So now the consumer is pretty impressed! All the information they want. A foreclosure only search, Alerts will email them new listings that fit their search. They can save listings. By now they are in a WOW state of mind.

BUT OH NO LOOK WHAT HAPPENS

You guessed it!

A quick and easy sign up. Will they? Most will because they have seen value before the sign up. Some will give a lot of information, some little, some bad email addresses but…as long as THEY can get back on; YOU ARE THEIR LINK.

Getting back on the site is easy Once the sign up is complete the consumer is immediately sent a Welcome Letter

Getting back on the site is a snap. We’re not a bank so we freely send out forgotten passwords. Should the consumer land on the site and forget the agent they were dealing with, not a problem. Stored cookies direct them to the right agent.

The Front End Pages

• Landing Page• Buy Page; similar to the Landing Page• Sell Page• Finance Page• Move Page• Meet PageStatistics show that consumers go to a Real Estate site to SEARCH FOR PROPERTY.

For the most part they don’t care about anything else.

The Buy Page

You decide what the write up is! Keep in mind no one reads it.

The Sell Page

We go out of our way to distance our agents from the number that appears!It’s always too low for the consumer!

You will have people cruise this site to see what a neighbors place is listed for; so be prepared to pick up the occasional listing.

The Finance Page

The Move Page

There is a lot if information here. Try it on the test site. Click Here

The Meet Page

You can load up the agents page with just about anything you want.But again; very few consumers read it.

When A Client Sets up for Alerts They Receive in their email new updates

When Someone New Signs UpThe Agent Receives

Agent Back End

• This section is the MONEY Maker• It’s basically an Agent Control Panel• And a Contact Management System

The sign in page

What Agents see when Signed In

Top left; webmail; new leads, not signed in visitors email will appear here.Top; Go on VacationLeads; each lead should be placed in one of these categories for ease of follow up.

Basic Information

The agent can add their email address and be notified via email when a new lead sign up.Agent Craigs List tool. More later in the Broker section on this.

Monthly and Historical Lead Count

Each Agent should receive between 10 and 20 leads per month depending on factors.

Click on a category

This will show individual leads, their current zip code, average price of search, how many saved, how many viewed, last time on site, True means they are also sellers, the agent can transfer to another agent in the system, launch an email from here or change the category they belong in.

Click on a name

Click on a name and you see where and what the client was looking at. Click on the actual Location town and the property will appear. And again you can send an email from here.

Add a reminder

If your agent wishes to get back or follow up with someone on a specific day; just add a reminder. When the day and time comes it will appear on the log in page.

Allow Addresses to show?

Bottom left; allow addresses to show for individual clients.

Ability to Search the MLS

Create links for advertising or email campaigns

Advertise

This allows the agent to advertise listings. Pick a property, set up the search, write a brief ad copy and; any agents clients who have searched for something similar will be sent a special email with this one property. It’s a great way for agents with listings to get them to almost everyone.

View all of the office listings

Click one of the pictures (See next slide)

Detail of Property AND

One click from;• Mapping the address• Printing a flyer• Adding to an email• Viewing school information

General; What you want your website to say.

Also you can set up your two week, one month and three month automated emails.

Mortgage Reserved for Future Use

Planned usage; If you wish to have a mortgage broker pay for advertising on this site.

Craigs List Tool

Drum up some easy leads!Open your CraigsList account and simply copy and paste the Posting Description. Click Done Posting and you know the last time a property was posted.

THESE ARE YOUR OFFICE LISTINGS ONLY

Summary So Far

• You will have a way to capture leads• You have control over the usage of your site• Individual Agents can have their own site to advertise.

Ssomeone.yoursitename.com• Agents will have an independent email address

ssomeone@yoursitename.com

Who This Site Will Work For• Any Agent in any town in the USA• Agents that do both sales and rentals do

extremely well• Agents that are comfortable working online

leads• Agents that understand that today’s lookers

are tomorrow’s buyers.

The Pricing

• Recommended; Advertise to insure you receive 10 to 30 leads per month

• Recommended; Use the CraigsList Tool. Five ads per day will get you in excess of 100 leads per month

• Recommended; Please understand that one rental per month will cover your cost.

Likely Results; 1 to 4% of the leads will convert to sales15 to 30% of rental leads will result in leases/sales

Results will differ by area and what your board allows such as showing foreclosures etc.

Costs• Initial set up fee; $200.00• Contract period; one year• Monthly fee; $200.00• Protected Area; One Agent per Association• Other fees; if your Association or Provider Service has a fee, it is your

responsibility to pay it.• Support; we have never had a site problem not corrected within hours!• Advertising; You most probably can do nicely just running CraigsList ads

(And other free posting sites) However we recommend online advertising such as Google AdWords etc. Any online ads we can do for you or you may arrange them yourself. Decide on an advertisings budget and we’ll get you the best possible return on your money!

• We will constantly update features and welcome any suggestions.

AdvertisingWhen the consumer selects the data for a search this page is displayed

Please note the html line at the top. Simply copy and paste this line to any of your online ads or specific pages you may build for listings.

If you are reading this you have done your homework!

• We beat RealtyGenerator/ Market Leader• More bang for the buck than Homegain• Real Tag, and the others do not compare!

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