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Welcome to Mobey Forum’s Corporate Mobile Banking Webinar
The webinar will start at 3pm CET
Mobile corporate banking should be a key component in a bank’s omni-channel strategy.
1) Consumers have been well served: the business case has been clear from simple feature phones to smartphones and, most recently, tablets.
2) Small and medium size enterprises have been fairly well served, since their needs are very similar to those of consumers.
3) Big corporations have often been overlooked.
For corporate clients the difference between business and private use is becoming painfully clear.
• working remotely
• the need to be available 24/7
• the need for real time corporate banking, independent of time and place.
Need for a multi-level financial offering on various devices, where the user is able to decide which device they will use
and in in which situation.
Mobile corporate banking should be a key component in a bank’s omni-channel strategy.
Finding right use cases is the main obstaclefor banks in Offering Corporate Services
0%
10%
20%
30%
40%
50%
60%
We haven'tidentified the use
cases
We don't havethe relevant
knowledge in-house
We don't havethe budget
We haven't founda suitable 3rd
party solution yet
Other
”Other” included comments such as• Capacity and expertise to deliver is missing• Online offering built on old architecture• Challenges in building services for mobile
N=175, of which 79 are banks
Set of use cases on a journey
According to Mobey Forum’s Survey:
• Banks that already have an offering focus on smartphones
• Banks that don’t yet have an offering are planning more tablet-focused services.
Tablets seen as future devices for demanding business usage
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Smartphones Tablets
Already offering mobile corporate services Not yet offering mobile corporate services
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Smartphones Tablets
• Mobey Forum believes that apps are richer in functionality and have superior usability.
• Mobile web does not take full advantage of some of the mobile-specific features such as • GPS • touch screens• interactivity • NFC reader/writer• voice command• fingerprint…
Native apps beat mobile web apps hands down for engagement and stickiness
Executives are using corporate mobile banking
0%
10%
20%
30%
40%
50%
60%
70%
80%
CFO Treasurer Head ofaccountpayables
department
CEO Controller Financialanalyst
Employee ofaccountpayables
department
Notifications and payment authorization are the most frequently used services
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
Notifications& Alerts
Paymentauthorization
Advancedreporting
Cash flowforecasts
Paymentinitiation
Corporatecard
management
(Video)chat
• The employee is a regular consumer during non-working hours and is frustrated by the fact that they cannot perform their business activities as effectively as they can for their personal finances.
• The omni-channel experience needs to be delivered to corporate clients, not only to consumers. It provides flexibility, real time information and greater control over their time.
• Mobey Forum’s Corporate Mobile Banking Workgroup would recommend that banks address the needs of their corporate clients and acknowledge the requirements set by cross-industry digitization.
• Offering mobile corporate banking is key to sustainable customer retention and puts the bank in a winning position to acquire new corporate clients.
Conclusions
Special Thanks to
11
Juan A Martin Accenture
Snorre Hansen Evry
Mark Evans HSBC
Lars Dahl Nets
Scott A Mitchell Royal Bank of Scotland
Sander Siezen Royal Bank of Scotland
Jonathan Bye Royal Bank of Scotland
Davor Ebling SAP
Oscar Sala Palomes SILK (CaixaBank)
Philipp Stahel UBS
Veronica Lange UBS