Welcome ExecuNet Members

Presented by Marsha Nelms Mauwwad

CEO Career Strategist

The search can take 2-6 months

“You must have long-term goals to keep you from being frustrated by short-term failures.”

– Charles C. Noble

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ExecuNet Surveyed Members to Find Issues You Want Covered in This Presentation.

The Results Were: How to Overcome Feelings of Disloyalty to Current Employer

How to Prepare for the Career Search

Getting the Resume and LI Profile Updated and in Alignment

The Stealth Job Search

Using LinkedIn for the Job Search

Raising Visibility with Executive Search Firms

Preparing for the Screening Phone Calls and Interviews

Should you work with an Executive Search Coach

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You have to decide to whom you are loyal:

Yourself or Your Employer

Why are you looking for a new job? The answer to this may help you deal with the issue of loyalty.

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With LinkedIn and other online profiles, the “world” is

available and open to discuss a new career opportunity anytime.

LinkedIn has 433+ million members.

You have to figure out a way to “stand out” and not get lost in the crowd.

Career Search is not for the fainthearted.

Successful candidates are the ones who view themselves as the product they are selling.

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People do not always call you back or answer your emails, don’t take it personally.

Age does not have to be an issue. Many companies are looking for adult supervision. Make your age work for you as an advantage and not a disadvantage.

Rejection is a reality, no matter how great your mother thinks you are.

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“Accept that some days you’re the pigeon and

some days you’re the statue.”

– Roger C. Anderson

DON’T GIVE UP

From my extensive experience working with

executives in their job search I find the diligent and

resilient are more likely to succeed in the end.

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What do you want to do, what is your ideal position? Is it realistic?

What is your value add to a future company? What makes you unique? Are you ready to tell your “story?”

Is your resume up to date? Is it written to capture the kind of position you have identified? Is it an authentic representation of your credentials and experience? Is it an Evidenced-Based Resume?

Is your LinkedIn Profile aligned with your resume?

Have you had your resume reviewed by a professional or third party to ensure it is ready for your career search?

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88% of all executive jobs are never posted.

A very small percentage of executives find jobs by responding to job boards. Be careful, you could be responding to your own company.

Networking yields more success than any other method of job search.

Take an online course or get coaching on how to strategically and confidentially optimize yourself online.

Executive search firms work for the employer and not you. Do not be offended by their lack of response to you.

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Ensure your resume and online profiles are in alignment – they should tell the same story.

The resume should capture the reader’s attention within 10 seconds. Most executives spend no more than 40 seconds reading a resume.

The top fold of your resume should grab attention by describing your accomplishments; you are selling you and not the companies where you have worked.

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Chief Financial Officer Financial Leadership | Precision in Forecasting | Growth and Value Creation

Strategic leader … Willing and supportive mentor … Contagious passion for innovation and success

Chief Financial Officer with demonstrated results turning strategic insights into focused execution and tactical direction of financial operations. Proven organizational, process improvement, negotiation, deal structuring and leadership capabilities. Critical success in mergers, acquisitions and business turnarounds – harnessing change through precision execution of financial fundamentals in

industries such as Technology, Digital Media and Consumer Products. Consistently inspires and motivates success through team-building and continuous education. Harvard MBA. Fluent in Spanish, Italian, French, Russian and English. SELECTED ACCOMPLISHMENTS

Mergers and Acquisitions - Integral part of the team that led Cableworld’s evaluation and subsequent acquisitions of The Stem and The Tomato. Was the lead around the valuation and operational aspects of the acquisition of Kayak. Precise Forecasting - Rebuilt all revenue forecasting models resulting in forecasting accuracy to be within 1%-3% of actual revenue – Sales Analytics & Yield Management - Including inventory management & forecasting, risk management, pricing; sales analytics duties include revenue forecasting, analysis and insights. Business Development - Within 3 months of starting, had the highest revenue pipeline across the business. Northeastern region went from being the third largest region to the largest in terms of revenue. Cost Savings - Led cost saving efforts (20%+) for previous 3 years while ensuring revenue and traffic potential was not affected at Cableworld. Global Initiatives - Planned and assessed financial and business performance of European real estate portfolio comprised of 230 stores generating $350M in revenue and related technology at Mother’s. Set up Arkema office in Bogota, Columbia.

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Your headline has a text limit of 120 characters maximum. Your summary section has a limit of 2,000 characters. On your experience section, your position title has a text limit of 100 characters and your description has a limit of 1,000 characters.

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Since your LinkedIn Header allows 120 characters, use it to say more than just your current title. Example:

Senior Vice President Focusing on Growth, Mergers and Acquisitions and Operations in

Private Equity

Professional Photo – No beach scenes with the wife

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Marsha Nelms Muawwad

Senior Executive Coach, Executive Search, Outplacement, Career Coaching

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Executive Search firms use LinkedIn every day. Their search criteria typically seek executives who are employed.

Recruiters usually just read the summary on the LI profile to determine initial interest. It must be powerful and captivating.

Recruiters like to see evidence, facts and figures. They hate unnecessary words and descriptions on process.

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Example of a poor summary on LinkedIn

Summary

► Is your business struggling to reach that next level of growth or profitability? ► Do you feel like you’re on the cusp of breaking through but just not sure how to get there? ► Do you want to drive business transformation, revenue acceleration, and performance turnaround to gain a return on your investment? ............. If so, message me here on LinkedIn

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Example of an Excellent LinkedIn Summary In French we have a saying “la chance sourit aux audacieux”. It means luck comes to the bold. This is a key lesson for me and it is a very good way to describe both my professional, as well as, my personal life. I made several bold decisions that definitely brought me success. My life has been very grounded while I have been reaching for the stars. I have worked for global companies growing their US operations in the B2B building products and architectural groups. My mentors along the way have taught me the skills and approaches to growing business through sales strategies mutually beneficial to the client and the company. My love and affinity for languages and my leadership and management skills have provided me great opportunities. I am fluent in English, French, German and Italian. Noted for: USA Expansion: Established and led highly successful sales into North America and Canada Transformation/Turnaround: Increased market penetration five years in a row, during severe economic crisis. Launching Evolutionary Products: Led an innovation process, identifying market needs, rebranded/developed new products and go to market strategies.

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Global Expansion- Recruited and mentored a new, high performance global sales team focusing on emerging markets. Opened new offices in India, China, Dubai and the US. Improved margins through sales efficiencies: Competencies:

• Strategic | Tactical Planning • Start-up | Turnaround/Fast Growth • Organizational Restructuring • Budgeting | Forecasting | P&L • Product Development | Launch • Sales and Marketing Planning • Staff Development |Motivation/Training • New Product | Services Development • Market Evaluation and Penetration

For the summary you have 2,000 Characters

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Motion and Forward Movement are Not Synonyms

Develop a Stealth Career Search Plan

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The Four Sources That Are Most Likely to Deliver the Best Results and Keep Your Search Private:

Networking

Executive Search Firms

LinkedIn, ExecuNet Profiles – Privacy Settings

Executive Career Coach Who Represents You to Employers, Executive Search Firms and Others

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Resume Review and/or Preparation

LinkedIn and ExecuNet Profiles

Additional Networking Documents/Valugraphics

Individual Coaching Sessions on Getting the Career Search Started, Networking, Interviewing, Negotiating the Offer and many others

Full Service Career Search

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One-on-One Career Coaching and Help Updating Your Collateral is Available from ExecuNet (for a reasonable investment.)

Partner with a skilled team of ExecuNet career and business coaches, executive recruiters, labor lawyers, resume writers, graphic designers, marketing strategists, HR professionals and outplacement coaches who have proven track records of helping ExecuNet Members in career transition and beyond. Get Started Now. If you aren’t ready now, we’ll be happy to follow up with you later. Please provide your name and email address here: http://www.execunet.com/events?id=10366