ADVANCED MARKETING

Week January 5, 2015 – January 9, 2015

DECA NEWS: DECA MEETING Monday, January 12 – 1st part of FLEX in Auditorium! Please join us! CANSTRUCTION IS

COMING!!! Stay Tuned!

Due This Week:Vocabulary Due FRIDAY!Vocabulary Test FRIDAY!ABSTRACT #6 due FRIDAY!Selling Presentation Jan 14th

Book Reports & Presentationsdue Jan 20th

MONDAY, JANUARY 5, 2015 Early Work:What is Selling? Today’s Objective: Selling Products & Services Activities

Vocabulary Introduction of Selling Project

Steps of the Sale – What will you sell? Introduction of Book Report – Select your book from

selection Remember to comment at Marketing NOW – Read

the section at www.themarketingteacher.com/NOW - comments due by Sunday Night!

Homework: Complete Vocab by Friday☞Point of the Day: Be Awake – Attentive – Engaged!

When opportunity comes, it’s too late to prepare.

Magical Monday Manners Moment

TUESDAY, JANUARY 6, 2015 Early Work:What are the Seven Steps of Selling? Today’s Objective: Selling Products & Services Activities

How do you prospect? What are buying motives? Read Traveler’s Gift section Questions on book report? Remember to comment at Marketing NOW – Read

the section at www.themarketingteacher.com/NOW - comments due by Sunday Night!

Homework: Marketing NOW – discussion Wed.☞Point of the Day: Be Interested, not just interesting!

Real, sustainable change doesn’t happen in a moument. It’s a process.

Tough Tuesday – Name that Company

WEDNESDAY, JANUARY 7, 2015 Early Work:What are three types of Approaches for the Sale? Today’s Objective: Selling Products & Services Activities

Marketing NOW Discussion How do you approach your customer? Read Traveler’s Gift section Questions on book report? Remember to comment at Marketing NOW – Read

the section at www.themarketingteacher.com/NOW - comments due by Sunday Night!

Homework: Read book!☞Point of the Day: Be Thankful!

It may sound trite, but today is the only time you have. It’s too late for yesterday, and you can’t depend on tomorrow. That’s

why today matters!

Work Wear Wednesday & MKTG NOW Discussion

THURSDAY, JANUARY 8, 2015 Early Work: Newspaper Day – The Free Lance Star

What are three types of Closes to the Sale? Today’s Objective: Selling Products & Services Activities

Vocabulary – Due Friday – TEST Friday! Long Term relationship building in sales – how do you do

this? Read Traveler’s Gift section Remember to comment at Marketing NOW – Read

the section at www.themarketingteacher.com/NOW - comments due by Sunday Night!

Homework: Vocab Test Tomorrow! Read your book!

☞Point of the Day: Complain Less!

Yesterday ended last night.

Throw Back Thursday – Share a Weird Fact today!

FRIDAY, JANUARY 9, 2015 Early Work:What is Suggestion Selling? Today’s Objective: Selling Products & Services Activities

Vocabulary TEST today How do you close a sale? Read book! – questions on book report & Presentation? Remember to comment at Marketing NOW – Read

the section at www.themarketingteacher.com/NOW - comments due by Sunday Night!

Journal – “The best salesman in the class is… And here is why…”

Homework: Service Saturday is tomorrow!☞Point of the Day: Be approachable!

The secret of your success is determined by your daily agenda.

Foxes Friday - The Week’s Wrap-Up & Good News!

VOCABULARYVocabulary Defined & Due on Friday Vocabulary Test on Friday – Be ready!

421) Star422) Stock423) Stock Turnover424) Strategic Planning425) Strategy426) Stress427) Structure428) Substitute Selling429) Substitutes430) Suggestive Selling431) Supercenters432) Supermarket433) Supervisory (Operating)

Management434) Supply435) Surplus

436) Survey Method437) SWOT Analysis438) Symbiotic Marketing439) Tact440) Target Market441) Tariff442) Television Advertising443) Testimonial444) Tie-In Promotion445) Time Utility446) Top Management447) Trade Associations 448) Trade Character449) Trade Deficit450) Trade Discounts

OBJECTIVES FOR THE WEEK – TSWBAT:

Selling Products & Services Use buying motives of businesses as

bases for sales presentations Analyze methods used in developing

long-term sales relationships Explain key factors in building and

retaining a clientele Explain the uses of a prospect list Analyze innovative customer service

through the use of case studies

CTE Competencies Linked to SOLs

MAKING IT REAL – YOUR WEEKLY ACTIVITY

Welcome 2015! Here are 4 points to ponder:1) Take bold, fearless, immediate action. Don't look back a year from now and think, "I shoulda got started sooner." In the words of the Rev. James Foster, "First get it out. Then get it right. Then

get it right all the time. Then teach it to others.” 2) Recognize that there is no such thing as failure. Failure is just one of those terms of ignorance that weak-minded people like to throw out at those who dare to soar in an attempt to bring 'em down. Just because something didn't go to plan doesn't mean you 'failed'. Be a creator in 2015 and embrace the theory that failure can be viewed as "success with an unintended ending.”3) Go forth, create, and recognize that you are the solution to

someone else's problem. They are literally waiting, and praying, for you to appear in their life right now.

4) Commit to being a student first and leverage the proven tips, tools, strategies and shortcuts that so many are willing to share.

MAKING IT REAL – YOUR WEEKLY ACTIVITY

What is a salesman?Are you a good salesman or a bad

salesman?This week, we work on our selling skills!

It is all about building relationships. To be a great salesperson, you have to start with a sound foundation of a relationship with

your client/customer. From that point, it is just a mater of

Determining the Need, then Satisfying that Need!

QUESTIONS TO ANSWER – DUE FRIDAY1. An employer may be liable for an employee's tort when the employee's actions occur

A. under emotional stress. C. within normal operating hours.B. within the scope of his/her employment. D. without the employer's

knowledge. 2. Which of the following statements is true about express contracts:

A. They are enforceable when one party is underage.B. They are stated orally or in writing.C. They are usually unilateral agreements.D. They are enforceable if the promises are illegal.

3. Which of the following is an aspect of channel management that impacts customer service?

A. Advertising C. ProtectionismB. Taxes D. Timeliness

4. Since most large, industrial goods require installation, the channel of distribution most commonly used by their producers is

A. producer to industrial distributor to user. C. producer to agent to industrial user.

B. producer to agent to retailer. D. producer to industrial user. 5. What type of law is violated when a supplier requires intermediaries to enter into tying agreements?

A. Zoning C. AntitrustB. Probate D. Infringement

CLASSROOM PROCEDURES THINGS YOU HAVE TO DO!

R-E-S-P-E-C-T EVERYTHING!!! Your supplies – bring your stuff every-day! Bring your book

every-day! Bring your notebook & composition book every-day! Bring pen/paper/thinking cap/open mind ever-day!

Place all bags on the floor under your table! Wait for Teacher instruction before beginning activity! Passes out of Class - No Exit First 10/Last 10

One person out of room at a time Pass Board – USE IT! Keep it short!

Stay in your seat until you are dismissed from class – the bell tells Teacher when class is over; Teacher then dismisses you.

No talking while Teacher or others have the floor. Watch your language and mind your manners, please. All School Rules will be followed without question.