Asia Webinar WednesdayAsia Webinar WednesdayKelvin Leung – Senior Affiliate Manager (Asia Pacific)

April 2, 2013

Today’s Webinar presented by…Kelvin LeungSenior Affiliate Manager – Asia Pacific

-Over 7 years of internet marketing experience-Strong in SEO, PPC and SocialNet -Speaker of several Neverblue Interact Events at Hong Kong, New Delhi, Singapore, Shenzhen, Shanghai, Beijing and Bangkok-Frequent speaker of Neverblue monthly webinars

Webinar outline

Introduction

Quick start for new affiliates

How to Scale up Traffic

Conclusion

Neverblue: Quick facts

CPA network Started in 2004Offices in North America, Europe, AsiaExpanded operations by opening Neverblue MobileOver 1,700 active campaignsBiggest verticals: Dating, Downloads, Finance#2 CPA Network ranked by 2013 Blue Book

Around The Globe

Neverblue HeadquartersVictoria, Canada

Neverblue EuropeLondon

Neverblue AsiaHong KongNeverblue Office

Los Angeles

“Anytime, Anywhere”

Different Angles

Plan: Car Insurance Campaign

New AffiliateCar insurance quote offer: “Lower your car insurance”

Different Angles

Plan: Car Insurance Campaign

Experienced affiliate: Smashed up Toyota car, show image ad on Toyota car forums. “Do you have enough car insurance?”

Offer promotion guide: Maps Galaxy

Browser toolbar/extension Works with IE, Firefox,

Google Chrome, Safari Access to map information. Pay per install offer

推广 offer 提示 : Maps Galaxy

New Affiliate: “free map” “map information” “download map” Driving directions Weather forecast

Problem: Bid price too high, too competitive

Result? “No profit”

“Can’t run this offer”

Offer promotion guide: Maps Galaxy

Experience affiliates would ask…

Who needs this map?

• Tourist• Business Trip• Driver

Offer promotion guide: Maps Galaxy

Tourist

Keywords to bid• “Statue of Liberty”• “New York City”• “Brooklyn Bridge”• “Central Park”

Ad copy: “Visiting Statue of Liberty? Get directions to this attraction with this free map software”

Offer promotion guide: Maps Galaxy

Business Trip

Keywords to bid:• “American Staffing

Association Annual Meeting”• “Airbrush Getaway

Workshops 2013”

Ad copy: “Going to Airbrush Getaway Workshops 2013? Get directions to this event and find the nearest hotel with this free map software”

Next Out of Bounds – Rocky Mountain!

Affiliate competition recognising the best affiliates in Neverblue and Neverblue Email.

Top affiliates in various categories get to interact, learn and network.

Current competition period: Jan 1 to May 31, 2013

Categories:Top revenue (10 winners)Top incremental revenue (based on highest increase) (8 winners)

Visit http://NeverblueEscape.com to get contest details and participate

Thank YouKELVIN LEUNGSenior Affiliate Manager – Asia Pacific Email: kelvin.leung@neverblue.comPhone: +852 3972-6123 ext 207Skype/Twitter: neverbluekelvin

Next Webinar – May 2013