ANDIDATE INFORMATION PACKPromotional Assistant (Race for Life)Events Marketing Team

WELCOMEI’m delighted you’re considering joining us at Cancer Research UK. We hope this pack will help you understand a little bit more about what it’s like to work in our Events Marketing team.

Here at Cancer Research UK we are a collective force, leading pioneering life-saving research. Each day, creating more tomorrows. Across the UK we fund more than 4,000 scientists, doctors and nurses based in hospitals, universities and specialist research institutes. Our scientists are dedicated to improving our understanding of cancer and investigating how best to prevent, diagnose and treat different forms of the disease. Our extensive research programme is entirely funded by donations from the general public.

We are bringing forward the day when all cancers are cured. Our ground breaking work into prevention, diagnosis and treatment of cancer has seen survival double in the last 40 years. Our scientists and doctors have contributed to most of the world’s top cancer drugs and we have pioneers the use of radiotherapy to treat cancer.

If you share our vision, and are a talented, ambitious individual, we’d love you to get in touch. I look forward to hearing from you.

Janice BurttNational Marketing Manager

To hear more about our work, visit cruk.org

ROLE PROFILERole Title: Promotional Assistant

Reports to: National Marketing Manager – Acquisition

Direct Reports: N/A

Directorate and team: Fundraising and Marketing - Events Marketing Team

Location: Field based regionally with travel Date: January 2017

Summary of the Role’s Main Purpose:

You will be the face of Race for Life, Cancer Research UK’s women only fundraising event series, raising awareness of the events, driving recruitment and participation, and engaging with our supporters. You’ll be part of a promotional team based across the UK, working to make a difference and help beat cancer sooner.

We want towns and cities across the UK to buzz with excitement about Race for Life – and you will be at the heart of this.  We’re looking for motivated individuals, who will be confident talking to people about Race for Life and are passionate about beating cancer sooner.  This is a great career opportunity for people who are comfortable taking a lead, working as a team and inspiring others to be part of the UK’s largest fundraising event series.

Key Responsibilities:

Deliver high quality, creative, on brand promotional activity for our Race for Life events with passion and enthusiasm in high footfall locations.

Deliver passionate and motivating face to face engagement to our Race for Life target audience to drive acquisition and preference to our events.

Gain a full understanding of our Race for Life Event series and its marketing campaign and convey its values to the general public to drive acquisition.

Gain and develop knowledge of your regional events to actively engage with and answer questions the target audience might have about their local event.

Work with our regionally based Area Marketing Mangers to plan and deliver promotional activity and provide regular activity feedback.

Deliver full concise activity briefing to our volunteers and work alongside them to upscale our promotional events.

Be responsible for the set up and de-rig of promotional events equipment and branding.

Key Technical Skills, Knowledge, Experience and Behaviours

Experience of delivering acquisition led promotional events and/or experiential marketing events preferred but not essential.

Excellent communication skills with the confidence and ability to represent Cancer Research UK and engage at an exceptional level face to face with the general public.

The ability to tailor your communication to reflect the Cancer Research UK brand. Show creativity, empathy, and drive for succeeding in a sales role. Be a reliable and conscientious team member who maintains a high standard of

performance and appearance at all times. The ability to work unsupervised as well as part of a regional team. Work to Cancer Research UK’s Health & Safety guidelines and produce Risk

Assessment documents as well as adhere to Method Statements.

Additional Considerations

Willing to travel and stay away from home if required. Be willing to work evenings and weekends during April –June – this is our key

recruitment period. Driver with access to own car preferred but not essential. Some physical activity is required – i.e. setting up small marquees Be willing to work in all weather conditions. Have access to internet at home.

KEY ROLE DETAILS:

Location: Regionally based across the UK.

Salary: £7.50 per hour – travel expenses will be paid including mileage if using own car

Start Date: 3 April 2017 - for approximately 12 weeks

Contract: Casual contract - hours of work will vary weekly

Interviews: These will take place between 6 and 15 March 2017.

Training Day:

Compulsory training will take place in Grantham, Lincolnshire on 29 March. All successful candidates must be able to attend.

ABOUT THE EVENTS MARKETING TEAMThis team is responsible for the marketing function of our National and Regional Events series. We work closely with the Events team and other departments across Cancer Research UK to help meet our strategy to accelerate progress and see ¾ of patients surviving the disease within the next 20 years.

We create innovative and engaging marketing campaigns and we work with the organisation’s Corporate Partnerships team to win new business throughout the events series.

We work on events series such as Race for Life, the UK’s largest women-only fundraising event and Shine, Cancer Research UK’s night-time walking marathon, lighting up the capital, helping to communicate our vision and engage with supporters.

Cancer. It’s big. But we’re bigger; we need to ensure our events are well marketed and we need your help. Join the team today so we can increase participation in our Events to help us raise more money than ever to beat cancer sooner.

HEAR FROM THE TEAM “I had such a great time working for Cancer

Research UK on their Race for Life campaign. Every day was different which is so much nicer than your ordinary 9-5 job and the teams were so much fun to work with. There was something incredibly humbling about the job too, I'm not ashamed to say that there were moments where complete strangers and I would cry with each other while they shared their own personal cancer stories and times when people would come up to me and thank me for my efforts, and those moments are what really make you realise how special and important a job like this is.”

- Lauren Osborne, Promotional Assistant 2016

CHARITY OVERVIEWCancer Research UK is a life-saving organisation. Our pioneering research delivers the breakthroughs which prevent, control and cure cancer. From our volunteers and supporters to our scientists and our doctors and nurses, we’re all here to save more lives. Together, we’re leading the world in discovering and developing newer, kinder treatments, and getting closer to cures.

We believe in our vision: to bring forward the day when all cancers are cured. It’s big and audacious, but we have a plan of attack, and day by day, we are breaking down cancer. This is what gets us up in the morning and unites us. We don’t have organisational values or behaviours – instead – a set of Beliefs which guide the way we work:

Be Brave: Be Sharp: Be United:Challenge yourself and others Focus on what matters Involve the right peopleTry new ideas

Always look to learn Trust others to do their job

Think bigProvide solutionsDo what’s best to beat

cancer

Please also visit CRUK.org for more information about the charity, our purpose, our stories, and our work leading pioneering, life- saving research to beat cancer sooner.

We asked our people to describe our working culture in one word in our recent staff survey, the word cloud below shows the results.

WHERE WE AREThe National and Regional Events Marketing team are based in Cancer Research UK head office in Angel, London with our Area Marketing Managers based one each in our 9 regions.

Regions Northern Ireland, Scotland and North East England (including Scotland,

Belfast, Tyne and Wear) North (covering Yorkshire, Cleveland, Lincolnshire) North West (covering Lancashire, Greater Manchester, Cheshire, Merseyside

and North Wales) Midlands (covering West and East Midlands, Warwickshire, Shropshire and

Staffordshire) East Anglia (covering Norfolk, Suffolk, Cambridgeshire, Essex, Hertfordshire) Central England (covering Oxfordshire, Gloucestershire, Worcestershire,

Herefordshire, Bedfordshire, Berkshire and Northamptonshire) South West and South Wales (covering Devon, Cornwall, Somerset, Wiltshire

and South and Mid Wales). London (within the M25) South (including East Dorset, Kent, Hampshire, East and West Sussex).

HOW TO APPLYTo apply for a role on our website, or to sign up for job alerts you'll need to create a profile with your personal contact details then upload a cover letter and CV.

By creating a job profile, you will become active in the Cancer Research UK candidate pool which we can use to search for candidates. You can choose to be notified if there are any new job postings that match your profile.

To apply for this role you’ll need to upload your CV and a supporting statement or covering letter. There will also be some questions for you to answer, specific to this promotional role at Cancer Research UK.

If you experience any problems submitting an application please email recruitment@cancer.org.uk.