We help companies make digital products and services that are used by people.Through strategy, design and technology, we craft experiences that create meaningful digital products and services across web, social and mobile.

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How We WorkOur ClientsWhat We DoCase Studies

Contact Us

GetTaxiCulver AcademiesNextBioAmdocsSilo

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Contents

Introduction

Based in San Francisco, D.Workz Interactive is a design and development firm driven by individuals who share a passion for creating great ideas and translating them into engaging, intelligent and innovative experiences.

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Enter D.Workz

D.Workz is built with deep passion for

tech innovation, a profound love for

market insight and a growing team of

hard working professionals with

an iron will to make a difference. Think

of us as an extension of your team -

a multidisciplinary group of talented

and highly creative digital strategists,

designers, producers, animators,

coders and technologists.

Solving problems together

Successful creative joint ventures

mean valuing everyone’s contribution.

You never know where the next

innovative solution will come from.

Client, partner or colleague, each

person on the team is considered

an important influencer. The challenge

becomes bringing the best of those

ideas together into products your

customers want to use.

We aim to make complex simple

With over a decade of innovation and

exploration in the digital medium

behind us, we are equally versed in

creating online campaigns and

promotions for established brands,

partnering with other agencies to

concept and develop innovative

technology projects, design intuitive

user interfaces for next generation

media and mobile devices, and enable

startups to define and achieve their

business goals.

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Our philosophy is simple:Curiosity, creative freedom and quality work guide everything we do.

How We WorkThere are two ways of looking at process: through a project lens (managing schedules, milestones, deliverables, meetings and communications) and through an engagement lens (discovering, analyzing, strategizing, and ultimately furthering overarching business goals and ideals). At D.Workz, our process is at the heart of everything we do, as we believe it enables us to manage both engagements and individual projects successfully.

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Evaluation happens at the beginning

of a project, and then again at the very

end ― and sometimes at the end of

different phases. Research of all kinds

falls under evaluation, as do usability

testing and traffic analysis.

Design here doesn’t mean visual

design. It includes high-level project

strategy and proposals for public-

facing and back-end features related

to project. It also includes the design

of tactical plans for project execution

and the design of processes for

long-term management of product.

Execution refers to all the things we

do to turn strategies and concepts

into reality: wireframes and proto-

types, visual and interactive design,

technology development, and so on.

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Evaluate. Design. Execute.We incorporate the evaluation, design and execution phases into every solution we approach where they’re needed in the process - not according to some pre-determined plan.

Keeping the process transparent and iterative means you’ll always know when and why researching, brainstorming, concepting, sketching, designing and programming occur.

Our Clients

Many of the companies we work with are already established or becoming leaders in their industries. These clients rely on us to create their digital assets because we meet and exceed their expectations time and time again.

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08Our Clients 26

Terminal

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What our clients say about us“D.Workz has shown that they can systematically analyze

the needs of our clients, understand their target audiences

and help us design state of the art web-based products.”

Ilya Kupershmidt Co-Founder and VP of Products at NextBio

“D.Workz is good at what they do. Really good. But what I like

most is their chameleon-like abilities in multiple environ-

ments ― web, mobile, branding. They’ve handled several of

our projects, and you can bet I’ll be calling them again.”

Shahar Smirin Founder and CEO at GetTaxi

“D.Workz has been outstanding in providing the resources

through which Culver stories can be told effectively.”

Bill Hargraves Director of Strategic Communications at Culver Academies

What We Do

We combine our expertise in UX/UI design, front-end coding and back-end development, system architecture and hosting to make the most powerful and influential experiences possible across web and mobile.

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We uncover unique opportunities to

connect companies and their

audiences in the evolving digital

landscape.

• User Research

• Market Analysis

• Customer Experience

• Product Management

• Information Architecture

• Content Strategy

• Mobile Strategy

• Analytics

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StrategyOur user-centered approach to design

leads to seamless interactions and

branding across the digital

ecosystem.

• Branding and Identity

• Interaction Design

• Wireframing & Prototyping

• Product Design

• Dashboard Design

• Responsive Design

• Mobile UI Design

• Website Design

DesignWe combine proven methods with

the latest technological advance-

ments to deliver front and back-end

solutions.

• Agile Development

• Algorithm Development

• Ruby on Rails Development

• Node.js Development

• Native iOS Development

• Native Android Development

• Advanced Web Front-end

• API Design and Implementation

• Database Optimization

• Responsive Web Development

Technology

Are you an established brand looking for fresh ideas and guidance in the interactive space? An ad agency that needs an innovative online extension of a print or broadcast campaign? A funded startup looking for a partner to help guide and execute your big ideas? We work in all of these capacities and more. We thrive on creative and technical challenges and from making creative ideas work.

Case Studies

The following projects illustrate how we work with forward-thinking businesses to create new digital platforms, products and services.

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GetTaxi is a global virtual taxi grid across three continents with game-changing technology and an unbelievable customer experience that takes transportation to lofty new heights.

Get Taxi needed a design partner that could work with its technology team to deliver a slick, high quality experience across a range of mobile devices. Challenged to find an agency with the skill set required and the ability to easily work alongside a global team operating over multiple time zones, they looked to D.Workz as the right fit.

Along with a cohesive brand identity, we developed the user experience and designed a free iPhone and Android app to serve both passengers and taxi drivers.

Since the application’s launch, Get Taxi has signed on over 6,000 taxi drivers. With over 1 million downloads, 1,500 corporate customers, 42 million dollars in funding and rave reviews from drivers and passengers alike, the app has enjoyed phenomenal success.

Client:

Sector:

Services:

GetTaxi

Transportation

Brand identity, User experience, Interface design.

Passenger and Driver App for iPhone

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Since 1894, Culver Academies has long been considered one of the premier boarding schools in the Midwest. Located in rural Indiana, the school aims to educate its students to become responsible leaders of tomorrow.

Culver Academies relies on its website heavily. The Culver website is the most frequented and accessible point of contact for prospective students and parents. As such, the school’s website needed to be cutting edge to deliver the Culver story in an engaging and emotional way.

Through a deep analysis of existing content, business goals and users’ needs, D.Workz developed a mobile friendly website that has become the cornerstone of the Culver brand.

The new site has enhanced the user experience for over 1,000 visitors a week. This 69% increase in just over a year of the new site’s completion has created a very effective funnel through which users are completing complex tasks and more easily finding the resources they need.

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Client:

Sector:

Services:

Culver Academies

Education

Information Architecture, User experience, Website design and development, CMS development.

Culver Academies website

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NextBio provides a scientific platform to aggregate and interpret large quantities of genomic data for research and clinical applications.

NextBio approached us to help them take their existing platform to the next level by improving content architecture, user experience and UI design. The challenge was impressive - reinvent NextBio’s platform to make the process of exploring scientific data more intuitive for a broad range of users.

In response, we developed a series of different “vertical apps” which allowed us to break down data into independent parts targeted to very specific areas of research based on corresponding user types. As well, we built the user interface with a light color palette. This allowed the data to pop off the screen and make it easier for the researchers to browse between sections and differentiate content.

Currently, NextBio’s platforms are being used by researchers and clinicians in more than 50 commercial and academic institutions.

Client:

Sector:

Services:

NextBio

Biotechnology

Information architecture, User experience, User testing, UI design, Front-end development.

Research and Clinical platforms

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Amdocs is the market leader in software and services for service providers in the communications, media and entertainment industry.

Amdocs asked D.Workz to help them transform an outdated Sales KPI desktop application into an intuitive and meaningful tablet experience on behalf of one of the biggest media companies in the United States.

Amdocs’ client needed a way for crew managers to monitor the overall performance of their team along with the individual performance of the sales rep within the team.

We managed to take this highly complex problem and distilled it down to a user friendly solution for the client. Within the application, managers can look at the current overall status of actual results versus targets, drilling down to the rep level to see individual performance.

This has enabled managers to identify events that have a large impact on the bottom line. Access to up to the minute information keeps everyone in the loop, making it far easier to understand where and why problems are surfacing and quickly alleviate them.

Client:

Sector:

Services:

Amdocs

Software and Services

Information architecture, User experience, UI design, Prototyping.

Sales KPI iPad AppCase Studies 2619

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Silo is a cloud based container designed by the Authentic8 team for secure, controlled access to important web applications. Each time Silo is launched, users get a freshly built browsing environment with SSO links to provisional apps. All web code is contained within Silo. Apps are insulated from exploits and business data is kept separate from personal browsing.

Authentic8 approached D.Workz to create a product logo and marketing website designed to explain Silo’s purpose and its benefits for the consumer.

We decided to tell a simple story through a single web page that would showcase easy to understand examples of how Silo protects business data.

Through a combination of jump navigation and layered information architecture, the site offers different ways to explore varying levels of detail. Simple yet elegant, Silo’s website creates a straightforward user experience that tells a compelling story of the product’s importance in keeping business data safe.

Client:

Sector:

Services:

Authentic8

Software and Services

Brand identity, Information architecture, Website design.

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Terminal, a San Francisco-based startup founded by some ex-Facebook and Google technical talent, is transforming the way people do software development.

Terminal built system supporting containers, or ultra-fast virtual machines that let developers write, ship and collaborate on code directly from the browser.

Prior to our engagement with Terminal, they worked internally to execute the experience design of their online presence. However, a few months after launch, Terminal owners quickly learned that the website wasn’t driving the level of conversion they were expecting so they engaged D/Workz to rethink how Terminal could live online.

Collaboration was our guiding principle from the beginning of the project. We worked side by side with Terminal team to rapidly prototype ideas and designs for the new website.

A complete visual update resulted in more web visitors and significantly increased conversion rate.

Within one week after launch of redesigned website Terminal.com witnessed over 70,000 unique visitors, where over 65 percent became paid customers.

Client:

Sector:

Services:

Terminal

Software and Services

Information architecture, Website design, Front-end development.

Terminal.comCase Studies 2623

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Contact Us

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D.Workz Interactive

284 Ellsworth Street

San Francisco, CA 94110

Phone: 415 378 7840

Email: info@dworkz.com

Get in touch with us to discuss an upcoming project, a product idea or a question about how we can help you.

We look forward to hearing from you.

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Thank you