Waves 2010 Presentation 26.05.2010

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    Waves 2010Cultural Festival of BITS Pilani, KK Birla Goa Campus

    Marketing Presentation for xyz

    This presentation is to be viewed on 16:10 Widescreen Monitor

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    Ab out our Campus

    C ommissioned in 2004S ister campus of Bits, Pilani Pilani C ampusS pread over 188 acres with 2400students and 300 staff L argest auditorium in India with acapacity of 2200

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    6 th 8 th November 2009

    When was it?

    20 Lakh RupeesBudget

    20,000 people from 120 colleges across Goa,Maharashtra, Karnataka, Delhi, Punjab and Rajasthan

    Footfall

    O ver 800 colleges reaching out to 20,00,000 collegestudents

    Invitations

    Vidya Balan judged the Fashion Parade . S he graced

    the occasion as the ambassador for Nanhi Kali theSocial Cause adopted by Wavesibibo Sea Rock : O ne of the C ountrys biggest S emi-ProRock Band competitionsWorkshops by Bollywood Guru Kishore Namit Kapoor,Nach Baliye winner Deepak SinghWorkshops on Blogging, Hypnotism, 3-D photography,Film Making

    Featured Events

    Waves Winter 2009

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    DJ S uketu

    Parikrama

    KK

    Waves Winter 2009

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    Waves 2010 - Viva La Vida14th 16 th O ctober 2010

    When is it?

    25 Lakh RupeesEstimated Budget

    25,000 people from 120 colleges across Goa,Maharashtra, Karnataka, Delhi, Punjab and Rajasthan

    Estimated Footfall

    Invitations sent out to over 900 colleges reaching to22,50,000 students

    Invitations

    Possible Performances by Shanker Ehsaan Loy, Shaan,Russel PetersDJ Night by DJ Akeel, DJ Akbar Sami

    Coverage by MTV (in talks) La Tomatina Tomato Fight (i.e. S panish Tomato Fight)

    Featured Events

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    L ecture Theatres

    4 theatres eachwith a capacity of 4 00

    Auditorium

    Capacity of 2,20024 by 18 footProjector Screen

    O utdoor S tage

    Capacity of 2,000Adjacent toCarnival andFood CourtV enue for SponsorKiosks

    S pecial Nites S tage

    Capacity of 7,50023 by 23 footbackdrop withexclusivebranding space forNite S ponsor

    Brand Visi b ility - VenuesAdvertisements on Projection ScreensStandees placed in front of the staging area (6ft by 3ft)Vertical Dropdown banners flanking main stage (24ft by 8ft)Large sized standees on the left and right wing of the stage (10ft by 8ft)Promotional soundtrack played regularly Sponsor - customized informal events conducted to involve crowd and givegoodies

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    Brand Visi b ility Ac tivity Zones

    Registration Area

    Centrally locatedV isited by every single visitorAdequate space forbranding

    S hamiyana

    Fun Games S tallsL ocation forInformal EventsS tanding crowd of 1000 1200 people

    Adventure Zone

    Paintball,Rappelling, WallC limbing, TyroleanTraverse and more

    Food C ourt

    Adjacent toO utdoor S tageBranding on Menupamphlets,Umbrellas, Tables,C oupons, etc

    Zones can be named after , branded , given a theme exclusively Advertisements on Projection Screens and LCD ScreensBanners and Standees at all prominent locations8 by 8 foot Sponsor KiosksProduct Display PavillionsSponsor - customized informal events conducted to involve crowd and givegoodies

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    Auditorium

    O utdoor S tage Food C ourt

    S pecial Nights S tage L ecture Theatre

    Registration Area

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    Who are we rea c hing out to?

    Y outh

    Posters sent to over 9 00 colleges reaching out to22,50,000 students

    Event Brochures sent to 900 colleges

    Presence on the official website of the festival www.bits-waves.org

    Media Publicity: Print , TV , Online , Hang Out

    Spots , Mobile SMSes

    Distribution of publicity material through Stalls

    Advertisement on screens and regular comperementions

    C orporate and Artists

    Invites sent to artists and trainers

    O ver 1,000 corporate invites to be sent

    O ver 1,500 Marketing Brochures andPresentations sent to promote Waves

    Lookback Brochures sent to 800 companies

    Brochures of our Sponsors and MediaPartners sent with packages

    Publicity material and contact informationhanded over to corporate professionals in

    campus

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    Waves S ummer 2009 O fficial Website

    L ookback Brochure

    RegistrationArea

    O utdoorS tage

    Auditorium

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    Professional Night Potential Performers:S hankar Ehsaan L oy S haan

    DJ Aqeel, DJ Akbar S ami

    Blood Donation C amp to be O rganized by Panjim Rotary C lub in collaboration with RedC ross S ociety

    Natyanjali - Group Dance event with an opening performance by S hiamak Dawars troupe

    A Professional adventure zone which will have Paintball , rappelling, wall climbing, rivercrossing etc.

    News Flash

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    O ur previous Sponsors

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    Saagar Gadhok Mobile: +91 9871347749Email: [email protected]

    Waves C oordinator

    Rounak JainMobile: +91 9637423626Email: [email protected]

    Manager

    Conta c t Us

    *C ontent in this presentation is tentative and subject to change