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Volunteers Count 2019
Results Conference
Catherine Wearden and Aidan Stead
8th October 2019
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1. Introduction
2. Analysis of Key Metrics
3. The Future of Volunteers Count
1 Introduction
Some housekeeping….
- Webinar should last around an hour
- We have muted everyone, to cut down on background noise
- If you have questions please use the chat function and send to Aidan Stead
- We will collate the questions and try to answer as many as possible
- We will send the slides afterwards and a link to a recording of the webinar
Welcome
Agenda Consulting
Research Consultancy working with not-for-profit organisations. We offer:
• Employee and Volunteer Engagement Surveys
• Pulse, On-boarding and Exit Surveys
• HR and Volunteer Management Benchmarking Studies
• Social Care Reward Benchmark Study
• Annual Pay Award Survey
We work in 4 sectors:
• UK Social Care, UK Third Sector, International NGOs, International Organisations
• Abbeyfield
• Action on Hearing Loss
• Alzheimer's Society
• Amnesty International
• Barnardo's
• Blenheim CDP
• Blind Veterans UK
• Breast Cancer Care
• British Heart Foundation
• British Red Cross
• Cats Protection
• Clic Sargent
• Crohn's and Colitis UK
• Donkey Sanctuary
• Douglas MacMillan Hospice
• English Heritage
• Guide Dogs for the Blind
Association
• Jewish Care
• Marie Curie
• MS Society
• Oxfam
• Prostate Cancer UK
• Refugee Council
• Royal British Legion
• Royal Voluntary Service
• Sense
• SSAFA
• The Churches Conservation
Trust
• The Horder Centre
• The National Trust for
Scotland
• ZSL
Volunteer Surveys
31 organisations:
Challenges of volunteer management/ data gathering
• Why collect data?
• What are the challenges?
Volunteers Count
1. Volunteer benchmarking study, focussing on key management metrics
2. Aims to enable participants to:
1. Understand how they compare with their peers/sector
2. Learn from others to improve performance
3. Make contact with other participants to share good practice
3. Provides information to inform policy and practice within the Third Sector
• 31 organisations completed questionnaires this year. In aggregate respondents:
• Had a total of 105,147 volunteers over the year
• These volunteers contributed a total of 29 million hours
• Statistics based on data submitted for 2019 study. For most organisations, this is
data from financial year 2018/19, i.e. April 2018 to March 2019
• Participants from the 2017 and 2015 studies were available to be chosen as peers
but were not included in sector-wide statistics
Volunteers Count 2019
Volunteers Count 2019
Participants by size
41%
32%
27%
% of participants by average number of volunteers over the year
200-1000
1001-5000
Over 5000
Participants by sector
1
1
1
1
2
2
3
3
4
5
5
5
6
7
7
8
0 1 2 3 4 5 6 7 8 9
Arts/Culture
Environment/Conservation
Heritage
Sport/Recreation
Housing
Mental Health
Economic/Community development/Employment
Other
Animal Welfare
Education/ Training
Elderly/Old people
Hospice
Social care
Children/Young People
People with disabilities
Health care/Medical research
Number of participants in each sector
2 Analysis of Key Metrics
Annual change in volunteer numbers
9%
4%
2%
0%
1%
2%
3%
4%
5%
6%
7%
8%
9%
10%
2019 2017 2015
Average number of hours per volunteer per month
6
9
12
5
9
13
0 2 4 6 8 10 12 14
200-1000
1001-5000
Over 5000
Lower Quartile (25%)
Median (50%)
Upper Quartile (75%)
Average volunteer
Aged
56
A few
times a
year
Percentage of participants which collect data on the following:
12%
49%
32%
61%
66%
83%
88%
8%
40%
40%
60%
67%
92%
94%
0%
19%
48%
58%
65%
84%
87%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Socio-economic group
Employment Status
Sexual Orientation
Disability
Ethnicity
Age
Gender
2019 2017 2015
Diversity
47%
3% 3% 2%
70%
4% 4% 3%
79%
8% 9%3%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
Female Ethnic Minority Identifying asDisabled
LGBTQ
% of volunteers who are:
Lower Quartile (25%) Median (50%) Upper Quartile (75%)
Areas in which organisations involve volunteers
23%
58%
61%
68%
74%
81%
84%
87%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Catering
Retail/shops
Research
Campaigning
Communication and Marketing
Central Functions
Core Purpose
Fundraising
Top five recruitment sources
35%
35%
45%
61%
68%
94%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Leaflet or poster
Internet search engine
Previously used organisation services
Social media
Organisation website
Word of mouth
Top five recruitment sources
0%
10%
20%
30%
40%
50%
60%
70%
2013 2015 2017 2019
% of organisations who chose social media as one of their top 5 sources for recruitment
Turnover of volunteers
17%
25%
30%
18%
0%
5%
10%
15%
20%
25%
30%
35%
Lower Quartile Median Upper Quartile Voluntary turnover(median)
Turnover of volunteers
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2013 2015 2017 2019
Leaving information
20%
60%
25%
58%
21%
56%
11%
47%
0%
10%
20%
30%
40%
50%
60%
70%
Written information on leaving (% ofvolunteers)
Exit interviews (% of organisations
2019 2017 2015 2013
Reasons for leaving
32%
71%
82%
82%
89%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
It takes up too much time
Moving away from area
Health problems or old age
Taking up new employment
Change in home or work circumstances
Good practice in Learning and Development
• Structured learning programmes
• Bitesize sessions available
• Flexible training opportunities
• Involving staff in training of volunteers
• Improve communication of training opportunities
• E-learning
• Standardised and compulsory induction
Volunteer surveys
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2013 2015 2017 2019
Strategic Volunteering Development Function
Is the most senior Strategic Volunteering Development
Function person a member of the Senior Management Team?
50%
17%
40%
20%
40%
20%
35%
12%
0%
10%
20%
30%
40%
50%
60%
Yes No, but attends regularly
2019 2017 2015 2013
Ratio of volunteers (Headcount) per SVD Function employees and volunteers (FTE):
225
272
558
0
100
200
300
400
500
600
2019 2017 2015
Ratio of volunteer contribution (based on national living wage) to total cost of volunteers
1.1
2
5.6
0
1
2
3
4
5
6
Lower Quartile (25%) Median (50%) Upper Quartile (75%)
Main volunteer data management system used
48% use cloud-based data management systems.
0%
6%
13%
13%
13%
16%
19%
19%
0% 2% 4% 6% 8% 10% 12% 14% 16% 18% 20%
No system
System developed in-house
Module in HR system
Module in fundraising system
Purpose-built bought-in system
Spreadsheets
Off-the-shelf brought-in system e.g. Better Impact
Module in membership system
Functionality
21%
28%
34%
38%
41%
45%
55%
66%
79%
83%
83%
0% 10% 20% 30% 40% 50% 60% 70% 80% 90%
Allow volunteers to schedule themselves
Allow you to schedule volunteers
Allow mobile login by volunteers
Allow volunteers to access/update information
Undertake vetting
Enable online volunteer applications
Record recognition
Log and track volunteer hours
Record volunteers' history at your organisation
Manage mailings
Allow for reporting of volunteer data/hours
3 The Future of Volunteers Count
• Aberlour Child Trust
• Aldingbourne Trust
• Alzheimer's Society
• Battersea
• Blind Veterans UK
• Blue Cross
• Cats Protection
• Children's Hospices Across
Scotland (CHAS)
• Cornwall Air Ambulance Trust
• Crisis
• Cycling UK
• Durham University
• Essex Wildlife Trust
• Guide Dogs
• Helen And Douglas House
Hospice Care
• Independent Age
• Marie Curie
• Missing People
• National Museum Wales
• NSPCC- National Society for
the Prevention of Cruelty to
Children
• Queenscourt Hospice
• RNIB
• Rowans Hospice
• RSPCA
• Sense
• SSAFA The Armed Forces
Charity
• St Monica Trust
• Stroke Association (The)
• The Children's Society
• Versus Arthritis
• Workers' Educational
Association (WEA)
2019 Participants
31 Participants
Join Volunteers Count
Take part out of cycle and benefit from:
Your own organisation analysis
comparison with your chosen peers
all sector-wide reports
£700 + VAT
If you don’t have the time or resource…
Access the sector-wide reports:
2.1 Composition of Volunteers and the Strategic Volunteer
Development Function
2.2 Managing Volunteers: Recruitment, Learning and
Development, Recognition
£200 + VAT per report
Catherine Wearden
Senior Consultant
Aidan Stead
Research Consultant
Clare Harris
Head of Business Development
01865 263720www.agendaconsulting.co.uk
Follow @AgendaConsult linkedin.com/company/agenda-consulting
