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Communication

Voilah! 2016 - Partnership Report

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Page 1: Voilah! 2016 - Partnership Report

Communication

Page 2: Voilah! 2016 - Partnership Report

PARTNERSHIP REPORT

Page 3: Voilah! 2016 - Partnership Report

Voilah! 2016

7 weeks

43 events

250 000 participants

54 food partners

TBC audience reached

Page 4: Voilah! 2016 - Partnership Report

CommunicationPrint

Page 5: Voilah! 2016 - Partnership Report

Festival Guide

Festival Guide : Booklet Culture (red) + Booklet Food (blue)

Page 6: Voilah! 2016 - Partnership Report

Festival Guide

Festival Guide : Booklet Culture (red) + Booklet Food (blue)• Partners’ Logos - Page 2 • Commercial Ads

Copies : 10 000 blue et 15 000 red

Page 7: Voilah! 2016 - Partnership Report

Street Banners

Quantity : 134 banners

Scotts Road, Napier Road, Fort Canning Road, Bukit Timah Road, Dunearn Road and Queen Street

Discover your inner French !

15 APRIL - 31 MAY

LOGO_ALCP_QUADRI_VECTO_1011_HD.pdf 1 10/11/2015 15:38

Main partner

Brought to you by

Region partner

www.voilah.sg

SINGAPOUR

Page 8: Voilah! 2016 - Partnership Report

Posters

Quantity : 100 Food partners, Venues, Public spaces…

Page 9: Voilah! 2016 - Partnership Report

Kakémonos

- Partners’ Logos on Voilah!’s Kakémonos

Presence on the different events of Voilah! Opening Week-end, Van Clef & Arpels Exhibition, Yves Saint-Laurent Exhibition, Superstars of Ballet, Ciné Club - A Compelling Seduction, Urband Fork Exhibition, Heritage & Sustainable Urbanisme Conference, Thibault Cauvin - Guitar Recital, Musical Meet-Ups with the Baudoin Bros, Le Clown des Marais, Jacques Brel is Alive and Well and Living in Paris, I Try So Hard Exhibition, Christianity in Asia, French Animation Film Festival, etc.

Page 10: Voilah! 2016 - Partnership Report

Bus Ads

- Partners’ Logos

Bus Lines

Page 11: Voilah! 2016 - Partnership Report

Stage and Street Banners

Page 12: Voilah! 2016 - Partnership Report

Stage and Street Banners

- Partners’ Logos - Presence the 17th April for the French Gourmet Picnic in

Singapore Botanic Gardens

Quantity : 2 1m50 x 5m 2500 people

Page 13: Voilah! 2016 - Partnership Report

Thibault Cauvin’s Program

- Partners’ Logos

250 copies A5 280 people

Thibault CAUVIN Guitar recital

Presents

Main partner

Gold sponsor

Sponsors

Official hotel

Education partner Official water

Organizer

Official technology

Official champagne

Silver sponsor

Region partner

SINGAPOUR

Page 14: Voilah! 2016 - Partnership Report

CommunicationDigital

Page 15: Voilah! 2016 - Partnership Report

Website

Website voilah.sg

- Partners’ Logos

Page 16: Voilah! 2016 - Partnership Report

Social Networks

Facebook Voilah! Page:

7469 likes

Page 17: Voilah! 2016 - Partnership Report

Facebook

165Page Posts

Impressions

Reach

606,236

376,156Facebook Likes 7 469

Over two months

Increase by 1.5 % from 2015

Increase by 96% from 2015

Increase by 44% in two months

Page 18: Voilah! 2016 - Partnership Report

Social Networks

Video :

1593 views

Page 19: Voilah! 2016 - Partnership Report

Presentation of Cocoro

Video of Cocoro for Voilah!

Page 20: Voilah! 2016 - Partnership Report

Media Coverage

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Media Figures

453Articles & Listings

Total PR Value

Return of Investment

14 805 714,11 SGD

> 164 Times

Page 22: Voilah! 2016 - Partnership Report

Media Coverage

Print

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Media Coverage

BroadcastBBC Newsday

CNBCChannel New Asia

Channel New Asia 938LIVE

Page 24: Voilah! 2016 - Partnership Report

Media Coverage

Online

Page 25: Voilah! 2016 - Partnership Report

Media Coverage

Page 26: Voilah! 2016 - Partnership Report

Events

Page 27: Voilah! 2016 - Partnership Report

Press Conference

13 APRIL 2016

31 journalists

@National Gallery

Page 28: Voilah! 2016 - Partnership Report

Gala Opening Dinner

14 APRIL 2016

170 persons

@Sofitel Sentosa

Page 29: Voilah! 2016 - Partnership Report

Gala Opening Dinner

14 APRIL 2016

170 persons

@Sofitel Sentosa

Page 30: Voilah! 2016 - Partnership Report

Gala Opening Dinner

Menu

Dinner Set Menu

Walnut Crusted Foie GrasBraised Du Puy Lentil, Parsnip Chip, Poached Melot Agen Prune

Wine Pairing : Lagrave Martillac Blanc 2012

___

Basqu e Ch icken with I nfused CognacEspelette Pepper, Cassoulet, Cepes Mushroom

Wine Pairing : Chateau Haut Saint-Brice, St Emillion Grand Cru 2011

______

Myrtille Gateau Basqu e & Cann elesForest Berries, Vanilla Sauce

Wine Pairing : M. Chapoutier “Les Coufis” 2012

______

Available beverages throughout dinner Alcoholic : Champagne

Non-alcoholic : Soft DrinksCoffee, Tea & Water

Voilah! 2016

Straits BallroomThursday, 14 April 2016

14 APRIL 2016

170 persons

Page 31: Voilah! 2016 - Partnership Report

Lumineoles Ballet

15 - 16 APRIL 2016

7500 persons

@Marina Bay Area

Page 32: Voilah! 2016 - Partnership Report

Franck Vogel Exhibition

16 APRIL - 30 MAY 2016@Gardens by the Bay

Page 33: Voilah! 2016 - Partnership Report

Gourmet Picnic

17 APRIL 2016

2400 persons

@Botanic Gardens

Page 34: Voilah! 2016 - Partnership Report

Gaumont Exhibition

2350 persons

15 APRIL - 15 MAY 2016@National Design Centre

Page 35: Voilah! 2016 - Partnership Report

YSL Exhibition

360 persons

27 APRIL - 21 MAY 2016@Alliance française

Page 36: Voilah! 2016 - Partnership Report

Superstars of Ballet

5069 persons

29 APRIL - 1 MAY@Marina Bay Theatre

Page 37: Voilah! 2016 - Partnership Report

Heritage & Sustainable Urbanism

400 persons

5 MAY - 7 MAY 2016@URA, @National Museum

Page 38: Voilah! 2016 - Partnership Report

Thibault Cauvin Concert

280 persons

13 MAY 2016@CHIJMES

Page 39: Voilah! 2016 - Partnership Report

French Cooking Demonstration

14 MAY & 28 MAY 2016

90 persons

@Cairnhill CC, Tampines CC, Jurong Green CC

Page 40: Voilah! 2016 - Partnership Report

Raphaël Concert

420 persons

15 MAY & 16 MAY 2016@Alliance française

Page 41: Voilah! 2016 - Partnership Report

A Compelling Seduction

250 persons

3 MAY - 31 MAY 2016@Alliance française

Page 42: Voilah! 2016 - Partnership Report

Baudoin Bros

3750 persons

18 MAY - 28 MAY 2016@Public Spaces

Page 43: Voilah! 2016 - Partnership Report

Pays Basque Cocktail

80 persons

24 MAY 2016@Camellia Gallery

Page 44: Voilah! 2016 - Partnership Report

I Try So Hard Exhibition

250 persons

26 MAY - 25 JUNE 2016@Alliance française

Page 45: Voilah! 2016 - Partnership Report

Christianity in Asia

26 MAY - 11 SEPTEMBER 2016@Asian Civilisation Museum

Page 46: Voilah! 2016 - Partnership Report

Gala FCCS

27 MAY 2016@Shangri La

Page 47: Voilah! 2016 - Partnership Report

French Science Journey

400 students

APRIL - MAY 2016

Page 48: Voilah! 2016 - Partnership Report

MERCI ! THANK YOU !

See you next year !