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Users have choices The reality of competition Lloyd Sokvitne Senior Manager (Digital Strategies) State Library of Tasmania [email protected]

Users have choices The reality of competition

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Users have choices The reality of competition. Lloyd Sokvitne Senior Manager (Digital Strategies) State Library of Tasmania [email protected]. Information discovery in libraries. Your ILMS. Inhospitable Distant Uninviting. Information discovery on the web. Inviting - PowerPoint PPT Presentation

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Page 1: Users have choices The reality of competition

Users have choices

The reality of competition

Lloyd SokvitneSenior Manager (Digital Strategies)

State Library of [email protected]

Page 2: Users have choices The reality of competition

Your ILMSInhospitable

Distant

Uninviting

Information discovery in libraries

Page 3: Users have choices The reality of competition

Information discovery on the web

Inviting

Friendly

Easy

Page 4: Users have choices The reality of competition

Today’s Presentation

1. User choices

2. Redesigning the OPAC

3. Real life experience

4. Conclusions

Page 5: Users have choices The reality of competition

User choices

• traditional offline services• libraries and bookshops

• new online services• library OPACs• library resources (extra) – image collections, etc• web search engines• web services: bookshops, maps, directories, mashups

Page 6: Users have choices The reality of competition

But the OPAC is so much better

• High quality data

• Neutrality – no commercial bias

• Professionalism regarding information retrieval

Page 7: Users have choices The reality of competition

Why are the competitors winning?

• they reflect user behaviour– satisficing

• they provide pertinent information – book covers, reviews, ratings, etc

• they treat the user as important– personalise the process– allow interaction

Page 8: Users have choices The reality of competition

The cold reality

• Near enough is in fact good enough• The experience is as important as the result

– its not about glitz

• Its about about real user behaviours– hide complexity

• Can we justify what it costs to catalogue an item??

Page 9: Users have choices The reality of competition

They will vote with their feet

VS

Page 10: Users have choices The reality of competition

Redesigning the OPAC

• Developed as a tool to access the ILMS

• ILMS products – enhancements slow

• The game has changed

• Move the data OUT!

Circulation

Cataloguing

Acquisitions

ILMS

OPAC

Page 11: Users have choices The reality of competition

A 3-tier architecture

Uncoupling the data from the applications that create itThe data should be usable by any application

Client Service

Data Storage

Applications

Page 12: Users have choices The reality of competition

Moving outside the ILMS

• easier web friendly deliverables

• applications adaptable/flexible

• client-orientated outcomes– discovery services– interactive web2.0 developments

• We are seeing a growing need to be able to interact with the ILS in various ways, so that some functionality can be placed in another interface – Lorcan Dempsey, 20 Jan 20, 2006

Page 13: Users have choices The reality of competition

Case Study: State Library of Tasmania

• Extracting data from the ILMS

• Using an external search engine to index

• Using that software to deliver the interface

• Linking back to the ILMS when necessary

Page 14: Users have choices The reality of competition

Software issues

• None

Page 15: Users have choices The reality of competition

Design issues

• How should it work?– no precedents

• starting with the user and their behaviour• looking at the competition

– facets, the open display of content– ranking – critical– providing supplementary information

• There will be lots of trial and error– ongoing review and development CRITICAL

Page 16: Users have choices The reality of competition

Data issues

• Lots– Do we have the right data?

• How can we use it– correct it, modify it (at source, post-export)

– Will it make sense?– Where do we get the data we don’t have

• other places – the web• other places – other modules, e.g. circulation data• create it – who, where, cost?

Page 17: Users have choices The reality of competition

- Ask now

- Recent

additions

- etc ?

Page 18: Users have choices The reality of competition
Page 19: Users have choices The reality of competition
Page 20: Users have choices The reality of competition
Page 21: Users have choices The reality of competition
Page 22: Users have choices The reality of competition

- Ask now

- Recent

additions

- etc

Page 23: Users have choices The reality of competition
Page 24: Users have choices The reality of competition
Page 25: Users have choices The reality of competition
Page 26: Users have choices The reality of competition

Next steps – moving to a gateway

• the software can access more than holdings– what about other library resources– developing a gateway

• importing data from our other datastores

– how should it work?

• developing OPAC2.0• importing data from outside the library

Page 27: Users have choices The reality of competition

Summary 1:Lets treat our users as real people

• they accept (only want) good enough

• they will use the best service for their need

• we need to be proactive, not wait for ILMS systems to solve our problems

Page 28: Users have choices The reality of competition

Summary 2:Data is just a commodity

• it has no intrinsic value unless it contributes to our outcomes– we need to create the right data

• lets create the right facet data• why spend money producing unnecessary data

– we need to share the right data• evaluative, value-added data is important• from libraries rather than commercial sources

Page 29: Users have choices The reality of competition

Summary 3:The OPAC is not dead

• an online catalogue can be interesting, easy to use, and effective

• it will be librarians who move it forward– but we must take risks, make mistakes, accept

evolution!

Page 30: Users have choices The reality of competition

A connected library

Easy

Relevant

Busy and used

The new OPAC2.0

Page 31: Users have choices The reality of competition

Thank you

Lloyd SokvitneSenior Manager (Digital Strategies)

State Library of [email protected]