University of FloridaRetail Myths and Reality

Kim KlenoskiCollege Relations Manager

February 8, 2005

CSLTSlide 2 Date

Agenda

• Introduction

• Perception Of Retail

• Retail Myths

• Reality Of Retail

• What Does It Take To Be Successful In Retail

• Closing and Q&A

CSLTSlide 3 Date

Careers in Retail

When you think about a career in retail what comes to mind?

• Working on the floor or at the mall

• Long hours

• Weekends and nights

• The local department or grocery store

• Low pay

• Limited career options

• Is this what I really went college for?

CSLTSlide 4 Date

Careers in Retail

What are some Retail Myths?

• Retail jobs only consist of cashiers and sales associate positions

• Retail positions do not prepare college students for challenging, upward mobile careers

• Retail jobs don’t pay well

• College degrees don’t apply to retail careers

• Retailing is a declining industry due to e-commerce

• Retail is not a growth industry

* Source NRF 2000 Careers in Retailing

CSLTSlide 5 Date

Careers in RetailRetail is not: Stagnate

• Running a Cash Register and Folding Clothes• All Long Hours and Low Pay

Retail is: Ever Changing• People Oriented

• Fast Paced

• Challenging

• Growth Opportunities

• Leadership

• Developing People

• Teamwork

• Financially Rewarding

• Technology

• Immediate

CSLTSlide 6 Date

Careers in Retail

Retail is: Influential– Large Business Diversification

> Billions in Revenue

> Fortune 50 Company’s

> Millions of Employees Worldwide

> Diverse Source of Revenues and Profits

Apparel

Catalog / Mail Order

Consumer Electronics & Entertainment

Department Stores and Discount Stores

Drug and Rx

Grocery

Home Improvement

Specialty

CSLTSlide 7 Date

Careers in RetailRetail is: Well Known

Sears: Good Life.Great Price

Walgreens: The Pharmacy America Trusts

Wal-Mart: Always Low Prices, Always

Lowe’s: Improving Home Improvement

Home Depot:You can do it. We can help

CVS: Expect something extra

Best Buy: Thousands of possibilities-Get Yours

JCPenney: Its all inside

Target: Expect More. Pay Less.

CSLTSlide 8 Date

Careers in Retail

Retail is: Opportunity General Management

Marketing / Advertising

Store Operations

Loss Prevention

Finance

Human Resources

IT and E-Commerce

Service

Distribution, Logistics, Supply Chain Management

Merchandising Buying / Planning

Law

* Source NRF 2000 Careers in Retailing

CSLTSlide 9 Date

Careers in Retail

What it Takes to Succeed

– Leadership Skills>Integrity

>Diversity/Inclusiveness

>Drive for Results

>Teamwork

>Building Relationships

>Customer Focused

>Performance Management

>Communication Skills

>Organization and Time Management

CSLTSlide 10 Date

Careers in Retail

What it Takes to Succeed– Expectations, Motivation, Dedication, and Interest in Retail

> Do you want what retail has to offer?

> Do your short term goals match the career path?

CSLTSlide 11 Date

Full Time

Merchandise Planning Training ProgramsRetail Management Training ProgramsAccounting Training ProgramsInternal Audit Training Programs

Internships

Merchandise Planning InternshipsRetail Management Internships Internal Audit InternshipsLogistics Internships

More info: www.sears.com/collegerecruit

Careers in Sears

CSLTSlide 12 Date

Q & A