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ICGMAGAZINE
also featuring: PREDATORS // SHOOTING GALLERY // GREAT LOCATIONS
// ECA AwARDS: THEN & NOw
STILLS & LOCATION
ince
ptio
n
2011 MEDIA KIT
ICG magazine
ICGMAGAZINE
The mission of ICG Magazine is to create a greater
awareness of the art and craft of cinematography
for film and digital productions. The technical and
artistic expertise of the members of the International
Cinematographers Guild (ICG) is unmatched anywhere
else in the world, having garnered Oscars, Emmys, and
numerous other prestigious awards for their inspiring
talents. For more than eight decades ICG Magazine has
anticipated entertainment and media trends, providing our
broad readership with the type of cutting edge content
that’s made ICG an industry leader. We at ICG pride
ourselves on content, art, and advertising that showcases
the most up-to-date tools and technologies in areas like
feature film production, digital media, cable and network
television, commercials, documentaries, music videos, web
content and so much more. Who reads ICG? Directors,
studio/broadcast executives, producers, gaffers, grips,
actors, screenwriters, film students, and of course the
members of the International Cinematographers Guild: in
short, virtually anyone with a vested interest in where the
entertainment industry is going and where it has been.
DPs / CinematographersCamera / Steadicam OperatorsCamera AssistantsFilm LoadersStill PhotographersPublicistsVideo ControllersDigital Imaging TechniciansCamera UtilityTechnocrane OperatorsAnimatorsMotion Control OperatorsOptical OperatorsPhotojournalistsSports PhotographersScanner OperatorsLighting DesignersLighting ConsultantsLighting DirectorsLighting TechniciansKey GripsGaffersIndie Filmmakers
Documentary FilmmakersVisual Effects SupervisorsEditorsDirectorsArt DirectorsWritersProducersBroadcast Television ExecutivesNew Media FirmsMotion Picture Studio ExecutivesProduct & Manufacturing CompaniesProduction CompaniesTalent AgenciesUPMsPost Production FacilitiesAd AgenciesSAG, AFTRA, & Equity MembersTelevision StationsIATSE Unions in the U.S. & CanadaCinema Schools: Student & FacultyProduction DesignersCostume DesignersAge 22-35 Lifestyle Readers
Completely redesigned in 2009 to reflect a more synergistic relationship with its namesake print outlet, icgmagazine.com is fast becoming the entertainment industry’s premiere Web destination. Frequent updates, including Cover Stories, Gear Guide, and Specials, help to showcase the best of ICG Magazine, while sections like Web Exclusives and Web Exposures, offer dynamic, leading edge content that can only be found on icgmagazine.com. The website’s blog-style format allows users to provide continuous feedback on content, imagery, and breaking industry news showcased on the site, while also helping to expand and educate the ICG Magazine web community on the technical, artistic, and educational efforts of Local 600 members. When it comes to offering users the ultimate web experience in the world of cinematography for film and digital production, there is only one destination: icgmagazine.com
ICG 2011 EDITORIAL CALENDAR
16 64 65
Terror, violence and political instability: welcome to Afghanistan, where DP David McFarland’s production diary chronicles the challenges of shooting in an urban war zone
By David McFarland & Margot Carmichael Lester
>
54 55
Operator/DP Kent Harvey goes where even eagles dare not fly…
By margot carmichael lesterPhotos courtesy of kent harvey
>
38 39
JANUARYINDIE FILMMAKING
I AM WOMANFOCUS FEATURES PROFILETHERE’S AN APP FOR THAT
PALM SPRINGS FF • SLAMDANCE FFSUNDANCE FF
ICG MONTHLY SCREENING
SPACE RESERVATION: 11-19-10MATERIALS DUE: 11-29-10
FEBRUARYTHE AWARDS ISSUE
ASC LIFETIME AWARDSSCI-TECH HONORS
ACADEMY AWARDS PREVIEWUNITY SERIES: PART I/GRIPS
BERLIN INTL FF • BOULDER INTLFF•MIAMI INTL FF • ICG MONTHLY
SCREENING • GRIP LOCAL 80 MEMBERS
SPACE RESERVATION: 12-14-10MATERIALS DUE: 12-17-10
MARCHMONSTER 3D
PRODUCTION/EXHIBITION/LIVEACTION-ANIMATION HYBRID/POST
UNIT: PART II/PROD. DESIGNNAB PREVIEW
NAB LAS VEGAS • HD EXPO LASOUTH BY SOUTHWEST • ICG LIGHTINGWORKSHOP • ICG MONTHLY SCREENING
PROD. DESIGNERS LOCAL 800MEMBERS
SPACE RESERVATION: 01-21-11MATERIALS DUE: 01-27-11
APRILNEW TECHNOLOGY TRENDS
HDSLR TRENCH TALESFILE BASED SYSTEMS
UNITY: PART III/EDITORSSUNDANCE WRAP
NAB LAS VEGAS • NEWPORT BEACH FFTRIBECA FF • SAN FRANCISCO INTL FF
ICG MONTHLY SCREENING EDITORSGUILD LOCAL 700 MEMBERS
SPACE RESERVATION: 02-23-11MATERIALS DUE: 02-28-11
MAYLIGHTING THE WAY
SHOT ON FILMTHEATRICAL/MOVING LIGHTS
GREEN LIGHTING 2UNITY: PART IV/ELECTRIC
CINE GEAR EXPO • PRODUCED BY CON-FERENCE • SEATTLE FF • CANNES FFICG MONTHLY SCREENING • STUDIOELECTRICIANS LOCAL 728 MEMBERS
SPACE RESERVATION: 03-21-11MATERIALS DUE: 03-28-11
JUNEKINETIC CINEMA
EVOLUTION OF THE CAR CHASESHOOTING EXTREME SPORTS
UNITY: PART V/HAIR & MAKE-UPCINEGEAR PREVIEW
CINE GEAR EXPOLOS ANGELES FF • PRODUCED BY
CONFERENCE • ICG MONTHLYSCREENING • HAIR & MAKE UP LOCAL
708 & 798 MEMBERS
SPACE RESERVATION: 04-21-11MATERIALS DUE: 04-28-11
JULYTHE INTERVIEW ISSUE
UNCONVENTIONAL WISDOMOPERATORS CORNER
HISTORICAL PERSPECTIVESUNIT STILLS SHOOTING GALLERY
LA SHORTS FILM FESTIVALNAPTE LA TV FEST • COMIC-CON
ICG MONTHLY SCREENING
SPACE RESERVATION: 05-23-11MATERIALS DUE: 05-27-10
AUGUSTPRODUCT GUIDE
3RD ANNUAL ALL-GEAR ISSUECAPTURE/SUPPORT/LIGHTING/
STILLS-DSLR/WORKFLOW/DISPLAY
TORONTO FF • SIGGRAPHIBC AMSTERDAM
ICG MONTHLY SCREENING
SPACE RESERVATION: 06-20-11MATERIALS DUE: 06-27-11
SEPTEMBERSHORT FORM
COMMERCIAL DP DIARYWHAT’S NEW IN WIRELESSON THE FILM FEST TRAIL
ECA PROFILES
CREATEASPHERE NY•DV EXPO • IBC • 3D ENTERTAINMENT
SUMMIT • ECA AWARDS • TORONTO FFICG MONTHLY SCREENING
SPACE RESERVATION: 07-22-11MATERIALS DUE: 07-28-11
OCTOBERWORKFLOW
POST HOUSE ROUND-UPVFX SUPERVISORS
DP/ANIMATORS ROUNDTABLE
LDI SHOW• NY POST PRODUCTIONCONFERENCE•CONTENT &COMMUNICATIONS WORLD
MILL VALLEY FF • BFI LONDONICG MONTHLY SCREENING
SPACE RESERVATION: 08-22-11MATERIALS DUE: 08-29-11
NOVEMBERNONFICTION ISSUE
DOCUMENTARY DIARYHDSLR FIELD TEST
GREAT (UNION) LOCATIONS
AMERICAN FILM MARKETCREATEASPHERE LA • AFI FEST
CAMERIMAGE • HPA AWARDSICG OSCAR SCREENING SERIES
SPACE RESERVATION: 09-19-11MATERIALS DUE: 09-26-11
DECEMBERGENERATION NEXT
YOUTH PUSHFILM SCHOOL CONFIDENTIAL
PO & THE GRASSHOPPER/DP’S-MENTORS
SLAMDANCE FF • SUNDANCE FFICG OSCAR SCREENING SERIES
ICG MONTHLY SCREENING
SPACE RESERVATION: 10-21-11MATERIALS DUE: 10-27-11
Schedule subject to change
DEPARTMENTS: Gear Guide: New products & technologies • Flash Frame: On-The-Job stories told by working members • Exposure: Conversation with directors, producers, designers and other creative partners of Local 600 cinematographersDepth Of Field: Profiles of members, vendors, and industry players, giving back via educational and charitable efforts • Replay: How’d they do that? One-of-a-kind shots broken down by the world’s best camera teams • Deep Focus: Cinematographers
share their uncensored thoughts on work and life • Unscripted: Local 600 members and on-set colleagues interview each other about workflow processes • On Location: Profiles of Union-friendly locations all over the entertainment mapKey Light: Major industry events, seminars and premieres take front-stage • Circled Take: Cinematographers recount the shots and scenes from the movies that shaped and influenced their careers
FEATURES: Movies & TV: In-depth cover stories and articles on feature films, cable and network television shows crewed by Local 600 membersSPECIALS: Mini-features on industry trends and unique member workflows tied to issue’s theme
PRODUCTION CREDITS: Crew Lists for Upcoming Productions
BLACK & WHITE ADVERTISING RATESSIZE 1X 3X 4X 6X 12X
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2 Page Spread1 Page2/3 Page1/2 Page1/3 Page1/6 Page
2 PAGESPREADBLEED
FULL PAGEBLEED
FULL PAGE 2 / 3PAGE
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VER
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ICG 2011 ADVERTISING RATESWEB ADVERTISING SPECS/RATES
BANNER SIZES:Homepage Banner (300 w x 250 h pixels)Homepage Vertical (120 w x 600 h pixels)Bottom (every page) (468 w x 60 h pixels)Bottom (article specific) (590 w x 300 h pixels)
Submit files in JPEG, GIF or flash format no larger than 150 kb
MECHANICAL REQUIREMENTS ( Trim Size: 8.5 x 11 )
2 Page Spread (Includes 0.125” bleed) 17.25 X 11.25
Full Page Bleed (Includes 0.125” bleed) 8.75 X 11.25
Full Page 7 X 9.75
2/3 Page 4.625 X 9.75
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1/3 Page Square 4.625 X 4.875
1/3 Page Horizontal 7 X 3
1/3 Page Vertical 2.25 X 9.75
1/6 Page Horizontal 4.625 X 2.25
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DIGITAL FILE REQUIREMENTS
ICG Magazine ONLY accepts high resolution, print ready PDF orTIFF files, unless otherwise agreed beforehand.
When exporting to PDF, make sure that all fonts are embeddedor outlined. Images must be set to either keep their resolutionor downsample to 300 dpi and should be given either highquality compression or preferably no compression at all.
If available use PDF/x-1a settings to create the PDF.
To ensure accurate font/image reproduction, artwork shouldNOT be submitted as Quark XPress files, InDesign files,Photoshop files, Illustrator files, or any format where text orimages are still linked to auxiliary files.
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PROOFS: For precise color matching, files must be accompaniedby full color proofs with color bars.
COLOR ADVERTISING RATESSIZE
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PREMIUM POSITIONS
COVER 2 AND PAGE 3 SPREAD 20% ADDITIONALCOVER 3 15% ADDITIONALCOVER 4 40% ADDITIONALAny requested position 10% ADDITIONAL(other than PREMIUM)
INSERTS:Rates and information available upon request.
PUBLICATION DATE:3rd week of previous month.
CLOSING DATE FOR SPACE RESERVATION:See 2011 ICG Editorial Calendar.
DEADLINE FOR ARTWORK:See 2011 ICG Editorial Calendar.
ICG Magazine cannot be held responsible forthe quality of reproduction when specificationsare not adhered to or when material arrivesafter deadline date.
Firm contracts received for 6 or more insertions will beprotected at these rates for 1 year.
DELIVERY
MAIL: Send CD/DVDs and proofs to:
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WEST COAST & CANADAROMBEAU, INC.Sharon RombeauTel: 818.762.6020Fax: 818.760.0860Email: sharonrombeau@hotmai l .com
EAST COAST, EUROPE & ASIAMESSER MEDIAAlexandra ValdesTel: (917)932-3112Email: [email protected]
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